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For example: \u0007It is estimated that 5,581 items were in museum collections as of April 2024, a 57% increase since July 2019. The increase is in part due to a couple of large acquisitions to replenish the collections. There were 3,622 visitors to museum displays as of April 2024. 2,950 teaching and teaching support hours involving museum collections and/or staff were delivered between August 2023 and April 2024, a tripling since August 2018 – August 2019. 155 courses involving collections of museum staff were delivered between August 2023 and April 2024 that engaged 1,207 students. By attracting visitors to its events, the GSA does not only contribute economically to Glasgow’s economy, it also supports the wellbeing of individual attendees. In 2022/23, it supported c. £280,000 of wellbeing value among the 5,428 people102 who attended its exhibitions, public lectures and museum education events in Glasgow.103 Between 2020/21 and 2022/23, its exhibitions, public lectures and museum education events in Glasgow attracted 12,152 visitors104 and c. £620,000 in wellbeing impacts.105 The GSA’s successful exhibition programme is recognised for bringing together perspectives from international and local artists and highlighting the relevance of their work in the context of Glasgow and Scotland. The quality of GSA exhibitions foregrounds its research capacity, and it provides valuable opportunities to engage students in the curatorial process. The embeddedness of the GSA in the exhibition and curator ecosystem locally, nationally and beyond amplifies its public engagement impact. The GSA has been a consistent partner on major cultural events, such as Glasgow International, a contemporary art festival. Moreover, GSA artists exhibit their work in galleries and venues across the city. Beagles & Ramsay’s NHOTB & RAD exhibition at GOMA is a recent example, among many (see Case Study: Glasgow’s Cultural Partnerships). The following case studies highlight how GSA Exhibitions have the power to help their audience connect with their community and environment. They are also tangible examples of how interacts with other key stakeholders in the city’s vibrant creative ecosystem (see Chapter 2) and fuels its 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GSA strives to make its Archives and Collections widely available. For example:\n\n\u0007It is estimated that 5,581 items were in museum collections as of April 2024, a 57% increase since July 2019. The increase is in part due to a couple of large acquisitions to replenish the collections. There were 3,622 visitors to museum displays as of April 2024.\n\n2,950 teaching and teaching support hours involving museum collections and/or staff were delivered between August 2023 and April 2024, a tripling since August 2018 – August 2019.\n\n155 courses involving collections of museum staff were delivered between August 2023 and April 2024 that engaged 1,207 students.\r\n\nBy attracting visitors to its events, the GSA does not only contribute economically to Glasgow’s economy, it also supports the wellbeing of individual attendees. In 2022/23, it supported c. £280,000 of wellbeing value among the 5,428 people102 who attended its exhibitions, public lectures and museum education events in Glasgow.103 Between 2020/21 and 2022/23, its exhibitions, public lectures and museum education events in Glasgow attracted 12,152 visitors104 and c. £620,000 in wellbeing impacts.105\n\nThe GSA’s successful exhibition programme is recognised for bringing together perspectives from international and local artists and highlighting the relevance of their work in the context of Glasgow and Scotland. The quality of GSA exhibitions foregrounds its research capacity, and it provides valuable opportunities to engage students in the curatorial process.\n\nThe embeddedness of the GSA in the exhibition and curator ecosystem locally, nationally and beyond amplifies its public engagement impact. The GSA has been a consistent partner on major cultural events, such as Glasgow International, a contemporary art festival. 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GSA has consistently met the Commission on Widening Access (CoWA) target for individual higher education institutions, which states that students from the 20% most deprived backgrounds should represent at least 10% of full-time first-degree entrants to every individual Scottish universities by 2021. Notably, in 2022/23, 22% of Scottish domiciled full-time first-degree GSA entrants came from the 20% most deprived communities, the third highest share among Scottish higher education institutions. Figure 7.1 shows the increase in the percentage of Scottish domiciled first-degree full-time entrants at the GSA from 2013/14 to 2022/23. The data shows that this percentage has been increasing at the GSA, consistently placing the GSA within the top 3 Scottish higher education institutions since 2018/19. Figure 7.1 also shows that the GSA has consistently exceeded the Scottish average in the 10 academic years from 2013-14 to 2022-23, further underscoring the GSA’s role as an enabler for marginalised communities among HEIs in Scotland. 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In 2019/20 there were 17.8 million visits to Scottish museums and galleries, which supported close to £900 million in gross spending.96 However, there is increasing recognition the value that the arts and creative industries bring beyond their economic contribution.97 In recent years the body of evidence pointing to the public health and community well-being benefits of interacting with the arts points towards a multitude of benefits both at the societal and the individual level. At the individual level, interacting with the arts and producing art has been correlated with reduced stress and anxiety for hospital in-patients.98 Research and government evidence also shows that engaging with the arts enhances prosocial behaviour in society-at-large, leading to improved social cohesion.99 In light of challenges in the post-Covid world, the culture and creativity fostered at institutions like the GSA are important community assets in promoting community wellbeing. The cultural and creative sectors were placed at the forefront of Glasgow’s economic recovery from its post-industrial decline in the 1980s, and they have been key in shaping its identity as a vibrant place with a dynamic economy. The GSA supported Glasgow’s cultural and creative regeneration, including through its involvement with the Garden Festival (1988), European City of Culture (1990) and City of Architecture and Design (1999) and global events such as the 2014 Commonwealth Games, for which GSA staff designed and manufactured the commonwealth baton and medals. In this regard, the relationship between Glasgow and the GSA is a case study for the transformative impact and contribution of the cultural sector and creative industries. The GSA’s approach to supporting wellbeing and societal impacts People’s sense of pride in, and connectedness to, their community is among the factors influencing their health and wellbeing outcomes.100 The regeneration activity supported by the GSA’s wider estate plans around the Garnethill and Sauchiehall Street areas (see Chapter 2) is one of the levers through which the GSA is actively impacting the wellbeing of those in its vicinity. The GSA also strives to make creative education accessible to students from diverse backgrounds. The avenues for achieving this extend beyond scholarships and bursaries. The GSA maintains formal and informal partnerships with Scotland’s college sector to support progression and articulation, as well as engaging in civic partnerships. More broadly, it offers day, weekend and evening courses to both adults and young people interested to engage in creative activities through Open Studio. Inviting people to engage with and enjoy culture and creativity is integral to the GSA. It has a rich outreach programme through which it aims to make its Archives and Collections accessible to everyone. Through its well-curated exhibitions and active engagement with the city’s wider cultural and creative ecosystem, it thoughtfully presents works of art that expand audiences’ horizons. As a result of creating spaces where people can engage with culture, creativity and each other, the GSA supports individuals’ wellbeing and fosters community 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is it important?\nIn 2019/20 there were 17.8 million visits to Scottish museums and galleries, which supported close to £900 million in gross spending.96 However, there \nis increasing recognition the value that the arts and creative industries bring beyond their economic contribution.97\n\nIn recent years the body of evidence pointing to the public health and community well-being benefits of interacting with the arts points towards a multitude of benefits both at the societal and the individual level.\n\nAt the individual level, interacting with the arts and producing art has been correlated with reduced stress and anxiety for hospital in-patients.98 Research and government evidence also shows that engaging with the arts enhances prosocial behaviour in society-at-large, leading to improved social cohesion.99 In light of challenges in the post-Covid world, the culture and creativity fostered at institutions like the GSA are important community assets in promoting community wellbeing.\n\nThe cultural and creative sectors were placed at the forefront of Glasgow’s economic recovery from its post-industrial decline in the 1980s, and they have been key in shaping its identity as a vibrant place with a dynamic economy. The GSA supported Glasgow’s cultural and creative regeneration, including through its involvement with the Garden Festival (1988), European City of Culture (1990) and City of Architecture and Design (1999) and global events such as the 2014 Commonwealth Games, for which GSA staff designed and manufactured the commonwealth baton and medals. In this regard, the relationship between Glasgow and the GSA is a case study for the transformative impact and contribution of the cultural sector and creative industries.\n\nThe GSA’s approach to supporting wellbeing and societal impacts\nPeople’s sense of pride in, and connectedness to, their community is among the factors influencing their health and wellbeing outcomes.100 The regeneration activity supported by the GSA’s wider estate plans around the Garnethill and Sauchiehall Street areas (see Chapter 2) is one of the levers through which the GSA is actively impacting the wellbeing of those in its vicinity.\n\nThe GSA also strives to make creative education accessible to students from diverse backgrounds. The avenues for achieving this extend beyond scholarships and bursaries. The GSA maintains formal and informal partnerships with Scotland’s college sector to support progression and articulation, as well as engaging in civic partnerships. More broadly, it offers day, weekend and evening courses to both adults and young people interested to engage in creative activities through Open Studio.\n\nInviting people to engage with and enjoy culture and creativity is integral to the GSA. It has a rich outreach programme through which it aims to make its Archives and Collections accessible to everyone. Through its well-curated exhibitions and active engagement with the city’s wider cultural and creative ecosystem, it thoughtfully presents works of art that expand audiences’ horizons. 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These findings were presented as an impact case study to the 2020 UK Research Excellence Framework,3 underlining the urgent need for regulatory change.\n\nMEARU’s research directly informed the 2015 updates to the Technical Handbooks and Guidance to the Buildings (Scotland) Regulations 2004. \nIt also fed into Scottish Government consultations on domestic ventilation, helping establish clearer design standards and guidance for architects, developers and contractors. At UK level, the work was cited in the All-Party Parliamentary Group for Healthy Homes and Buildings’ Building our Future white paper.\n\nThrough Knowledge Transfer Partnerships, MEARU has strengthened practice across the housing sector. The Hab-Lab project (2015–2017), with John Gilbert Architects in Glasgow, expanded the firm’s expertise in ventilation design, increased turnover by 20%, created three new jobs, and reduced carbon emissions in more than 5,000 homes.\n\nOver three decades, MEARU has linked research to real-world outcomes. 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The work of the Mackintosh Environmental Architecture Research Unit (MEARU), which was celebrated in the ‘30 Years of MEARU’ exhibition organised by the GSA in 202395, has been instrumental in this respect, including through its effect on policy (as discussed in Chapter 2). 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The work of the Mackintosh Environmental Architecture Research Unit (MEARU), which was celebrated in the ‘30 Years of MEARU’ exhibition organised by the GSA in 202395, has been instrumental in this respect, including through its effect on policy (as discussed in Chapter 2). 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GSA’s School of Innovation and Technology designs novel XR interfaces for digital twins of complex pharma labs, so researchers can visualise real-time data and complex phenomena where decisions are made. The work builds on earlier GSA–Strathclyde VR lab models to advance new AR solutions.\n\nWhy it matters\nThe consortium will maximise the impact of CMAC’s Made Smarter Innovation – Digital Medicines Manufacturing (DM2) programme and the UK-RPIF Net Zero pilot. An initial, user-informed phase delivers:\n\nPlatforms for project communication and virtual collaboration\nTraining on advanced process technologies and industrial digital-tech demonstrators\nLive mapping of data and models onto equipment and processes to guide decisions in real time\n\nBy uniting AI, digital twins and human-centred design, Articular reduces risk and cost while improving speed and consistency in drug development.","lineIndentations":[0,0,0,0,0,0,0,0,0,0,1,1,1,0,0],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","UNORDERED","UNORDERED","UNORDERED","NONE","NONE"],"styleOverrideTable":{"48":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Semibold","fontStyle":"Semibold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"46":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","textAutoResize":"WIDTH_AND_HEIGHT","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritTextStyleId":"1:27","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"}}},"componentId":"2:8"}]},"28:2227":{"type":"RECTANGLE","id":"28:2227","name":"Rectangle 15","absoluteBoundingBox":{"x":1408.0,"y":70098.0,"width":375.0,"height":15.0},"isolatedAbsoluteRenderBounds":{"x":1408.0,"y":70098.0,"width":375.0,"height":15.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,5814.0]],"size":{"x":375.0,"y":15.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{"ariaHidden":true},"interactions":[]},"28:2223":{"type":"RECTANGLE","id":"28:2223","name":"Rectangle 13","absoluteBoundingBox":{"x":1408.0,"y":69676.0,"width":375.0,"height":30.0},"isolatedAbsoluteRenderBounds":{"x":1408.0,"y":69676.0,"width":375.0,"height":30.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,5392.0]],"size":{"x":375.0,"y":30.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{"ariaHidden":true},"interactions":[]},"28:2222":{"type":"TEXT","id":"28:2222","name":"In 2022/23, 50 postgraduate research students were enrolled at the GSA. That represents 1 in every 52 students at the GSA, as opposed to 1 in every 93 students at University of the Arts London. These students are part of one of the most vibrant research student communities in the UK, which counted 5,310 PhD students in 2022/23. The GSA Strategic Plan set a target of growing the GSA’s research student population to 85 by 2027.91 The 2021 Research Excellence Framework (REF) concluded that 82% of the GSA’s research was world-leading (4*) or internationally excellent (3*), while 75.5% of the submitted research outputs demonstrated outstanding (4*) or very considerable (3*) and 88% of research impact ranked 3* and 4*.92 In the Art and design: history, practice and theory unit of assessment, the GSA ranked 13th out of 86 higher education institutions in terms of its research power rank.93 Research at the GSA is propelled through partnerships that support its transdisciplinary efforts and leverage research funding. The GSA has worked on projects funded by the Arts and Humanities Research Council (AHRC), the Engineering and Physical Sciences Research Council (EPSRC), the Economic and Social Research Council (ESRC), Innovation UK and Medical Research Council. In 2022/23, the GSA secured c.£1.9m in research grants and contracts, the 4th highest among special creative higher education institutions. The main sources of research grants and contracts are outlined in Figure 6.1. The GSA Strategic Plan set a target of growing total research income to £3.5m by 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The GSA has worked on projects funded by the Arts and Humanities Research Council (AHRC), the Engineering and Physical Sciences Research Council (EPSRC), the Economic and Social Research Council (ESRC), Innovation UK and Medical Research Council.\n\nIn 2022/23, the GSA secured c.£1.9m in research grants and contracts, the 4th highest among special creative higher education institutions. The main sources of research grants and contracts are outlined in Figure 6.1. 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School of Art co-founded Scotland’s Digital Health and Care Innovation Centre (DHI) and remains a core delivery partner.\n\nWorking alongside the University of Strathclyde, GSA applies design research to tackle NHS Scotland’s most urgent challenges.\n\nNational context\nNHS Scotland faces sustained pressure from rising costs, declining population health and the post-Covid environment. Audit Scotland’s NHS in Scotland 2023 report17 warned that reform, digitisation and innovation targets risk being missed. The DHI responds by linking academia, industry, government and frontline providers to co-design and test new solutions.\n\nTackling priority issues\nThe DHI leads a wide portfolio of initiatives, including:\n\nDrug related harms – Portfolio lead for Digital Lifelines Scotland,18 promoting digital inclusion for drug users. Supporting the Chief Scientist’s Office’s £5m Reducing Drug Deaths Innovation Challenge, and collaborating with universities in St Andrews, Belfast and Dublin on a €6m EU PeacePlus proposal.\nHealthy ageing – An innovation cluster with 900+ participants, focusing on eight priority challenges. Projects include Midlothian Pathfinder, which integrates care services digitally to make support more personal and efficient.19\nChronic disease – Supporting Scotland’s National Diabetes Prevention Programme by optimising digital care pathways. Lessons learned are being applied to other long-term conditions.20\nRural care – The Moray Rural Centre of Excellence, based at GSA’s Highlands and Islands campus, explores digital innovation for rural communities.21 Backed by £5m through the Moray Growth Deal, it demonstrates how new models can improve access in remote areas.\n\nMeasurable impact\nAs of July 2023, DHI had leveraged £29.1m additional funding on top of core Scottish Government and SFC support – £14.1m direct (including over a third for the Moray RCE) and £15m indirect via partner opportunities.22 Partner feedback highlights:\n\nImproved services for people – 78% expect better care quality, 22% already report improvements.\nOrganisational effectiveness – 57% anticipate service expansion, 29% already achieved it.\nKnowledge and skills transfer – 78% report increased knowledge of digital options.\nCollaboration – 67% say DHI enabled new partnerships, with 22% expecting this.23\n\nLong-term recognition\rDHI’s value has been underlined by the Scottish Funding Council’s decision to extend core funding through 2033. At GSA, the partnership supports 7.3 FTE roles, plus 2 FTE through the Moray Growth Deal. GSA’s research contributions to DHI were recognised in the 2021 Research Excellence Framework, where they reshaped expectations around health and care design.24\n\n17 NHS in Scotland 2023 (audit.scot)\n18 Digital Lifelines: DHI Discover and Define\n19 Midlothian Pathfinder -Transforming the Frailty System of Care – Future Health and Wellbeing\n20 Diabetes Innovation Landscape – Future Health and Wellbeing\n21 RCE - Moray Hub | DHI (dhi-scotland.com)\n22 DHI 10 Year Strategy 2024 – 2033: Transforming great ideas into real solutions (strath.ac.uk)\n23 Ibid\n24 \u0007Using Participatory and Co-design Processes to Improve User Experiences for Health and Care Services \nacross 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Design, and Glasgow, have played key roles at times of creative upheaval and technological change. This is because design practice and design thinking are about identifying opportunities, solving problems and collaboration. you cannot be a designer without being entrepreneurial or collaborative. 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The Glasgow School of Art (GSA), employability is more than preparing students for work: it is about equipping them to contribute creatively to industries, communities and cultural life in Scotland and beyond. Through collaborations with businesses, professional networks, civic bodies and international partners, GSA ensures its students gain the experience, confidence and networks needed to thrive after graduation — and to see Scotland as a place where talent can grow and stay.\n\nIndustry Collaborations: Live Briefs and Professional Networks\nPartnerships with leading creative companies give students the opportunity to work on live briefs that mirror professional practice and real commercial contexts. Students collaborate with organisations including Rolls-Royce, Craft Scotland, and Timorous Beasties on projects that range from concept development and material exploration to branding, product design, and public-facing outcomes. These live projects often involve direct engagement with industry teams through briefings, feedback sessions, studio visits, and final presentations, allowing students to respond to genuine client needs, constraints, and timescales. Support from guilds, incorporations, and professional bodies, alongside involvement from national industries, further enriches these projects through mentoring, specialist knowledge, and sponsored awards that recognise excellence and innovation. Collectively, these experiences build professional confidence, strengthen portfolios, and provide students with a clear understanding of how creative work operates within wider industry and cultural frameworks.\n\nShaping Policy and Place: Architecture in the Public Forum\nEmployability at GSA also means engaging with real-world challenges. The Urban Housing Forum at the Mackintosh School of Architecture connects students directly to debates about Glasgow’s future. Working with developers, Glasgow City Council, housing organisations and community groups, students explore how the city grid can evolve to serve diverse communities. Issues such as inclusive design, biodiversity, housing diversity and adaptive reuse place student ideas at the heart of civic discussions, preparing them for roles in shaping a just and sustainable built environment.\n\nGlobal Platforms: International Exposure and Cultural Leadership\nGSA’s employability initiatives also extend to the world stage. Since 2016, GSA has been a core partner in Scotland + Venice, which presents the nation’s art and architecture at the Venice Biennale. Seven Fine Art students gained four-week paid roles as invigilators for the Scottish Pavilion at the Biennale, receiving specialist curatorial training and international networking opportunities. Featured graduates such as Alberta Whittle — now an internationally recognised artist — also highlight how Scotland + Venice creates a pipeline from study to global recognition.\n\nImpact and Talent Retention\nTogether, these initiatives illustrate how employability at the GSA is embedded within education itself:\n\nStudents gain practical, client-facing experience and exposure to professional critique.\nPartnerships with companies and civic bodies ensure education is connected to Scotland’s creative economy.\nInternational opportunities provide global networks while strengthening Scotland’s reputation as a hub for talent.\n\nBy linking education with industry, policy and cultural platforms, GSA develops graduates ready to contribute not only as skilled professionals but also as leaders and innovators — ensuring that creative talent can flourish in Scotland while remaining globally 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Collaborations with businesses and civic organisations strengthen Scotland’s creative economy and give students reasons to stay and contribute locally and National and international platforms give students visibility and networks beyond Scotland, raising aspirations and expanding horizons.\n\nFour recent initiatives demonstrate how collaborations with industry, civic partners, policy and cultural platforms support talent retention in Scotland while connecting students to global networks and preparing them for leadership in the global creative economy.\n\nGraven + Retail Design Week: A National Platform for Students\nBetween 2014 and 2022, the School of Design partnered with Glasgow-based practice Graven to take part in the Retail Design Week student awards. Third-year students submitted concepts for review by panels of leading industry professionals, with shortlisted projects exhibited in London. GSA students regularly gained recognition and awards, with winners also securing summer placements at Graven. The competition gave students valuable exposure to retail and interior design trends, experience of presenting to external audiences, and direct feedback from practitioners — showing how academic work can make immediate professional impact.\n\nAnOrdain Collaboration: Linking Education and Scotland’s Craft Industries\nIn January 2024, Glasgow watchmaker AnOrdain invited Year 3 Design students to contribute concept designs for its new Southside premises. The project culminated in a dedicated exhibition where students presented proposals directly to the company and to the public. This live-client brief gave students practical experience in responding to a commercial commission, while highlighting the value of connecting higher education with Scotland’s growing craft and design industries.\n\nUrban Housing Forum: Architecture Students Shaping the City\nThe Urban Housing Forum at the Mackintosh School of Architecture creates a space where academic work informs civic priorities. Students collaborate with developers, Glasgow City Council, housing organisations and community groups to explore opportunities in site-specific locations such as Tradeston. The Forum tackles pressing urban challenges — from inclusive urban design and housing diversity to biodiversity, public space and sustainable building reuse. By engaging directly with housing policy debates and working alongside stakeholders, students gain experience of how design can influence real-world outcomes and support a more sustainable and inclusive Glasgow.\r\r\n\nVenice Biennale Partnership: 
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Employability and talent retention The GSA develops the employability of its students, while supporting its partners’ needs, by exploring opportunities for live projects, competitions, placements and internships, as highlighted in the case studies referenced on the following pages. Glasgow’s cultural infrastructure – as one of the only cities outside London to offer every level of artistic institution from underground artist-led projects and start-up studio complexes to large publicly funded institutions – and the power of the GSA alumni network in helping graduates navigate the city’s creative landscape are the key reasons many GSA graduates can envision a career for themselves in Glasgow post-graduation. Data from LinkedIn helps us ascertain the work location of GSA graduates62 (and use the platform). Of the 4,997 alumni identified on LinkedIn who graduated in the past 10 years63, over half (55%) were based in the Greater Glasgow Area.64","absoluteBoundingBox":{"x":1424.0,"y":46795.0,"width":343.0,"height":625.0},"isolatedAbsoluteRenderBounds":{"x":1424.23803710938,"y":46800.11328125,"width":341.245361328125,"height":616.18359375},"relativeTransform":[[1.0,0.0,16.0],[0.0,1.0,7848.0]],"size":{"x":343.0,"y":625.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,59,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,57,57,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,58,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,57,57,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,56,57,57],"characters":"Creative skills development impacts: 
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It opens up the School’s studios, workshops, and expertise to the community, acting as both an introduction to art and design and a pathway into deeper study.\n\nThrough day, evening, and weekend courses for adults, as well as Young Creatives programmes (ages 7–15) and intensive summer schools, Open Studio nurtures curiosity, confidence, and skills in creative practice. 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Partnerships with firms such as Autodesk provide students with professional tools, internships and networks, while collaborations with leading design companies like CALLUM — founded by GSA alumnus Ian Callum — give students the opportunity to tackle live challenges in sustainable mobility and inclusive design.\n\nAutodesk\nA flagship partnership with Autodesk, the global leader in CAD software, provides financial support for student projects, free cloud credits, internships and training for both students and staff. This ensures graduates are fluent in industry-standard platforms used worldwide. The collaboration has influenced the wider academic landscape: Craig Whittet, Head of PDE, was central to the University of Glasgow’s James Watt School of Engineering adopting Autodesk Fusion 360 as its main CAD package, extending GSA’s impact across the sector.\n\nRAE\nThe programmes’ industry focus has been recognised at national level. In 2020, the GSA became the first art school in the UK to host a Royal Academy of Engineering (RAE) Visiting Professor. Through the scheme, senior industry leaders including David Richards (Frazer-Nash) and Erica Purvis (Studio Technical Nature) have supported curriculum development, teaching and knowledge exchange, embedding the latest industrial practices into the classroom.\n\nCALLUM\nThis approach delivers tangible outcomes. In 2023, PDE student Zoe Graham won a UK-wide competition to secure a placement at CALLUM, where she worked on an electric Wheelchair Accessible Vehicle (eWAV) prototype. 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In 2022, Glasgow City’s creative industries cluster employed 25,060 people, making it the largest concentration of creatives across Scotland.58 The development of creative skills, but also entrepreneurial skills, will have a direct bearing on the growth of Glasgow’s digital creative industries, which is one of the five key clusters identified in the Glasgow City Region Innovation Action Plan.59 Education and cultural institutions such as the GSA play a vital role in creative skills development, as evidenced by the various initiatives and businesses its graduates have gone on to create.","absoluteBoundingBox":{"x":1424.0,"y":41441.0,"width":343.0,"height":814.0},"isolatedAbsoluteRenderBounds":{"x":1424.22094726562,"y":41443.80859375,"width":340.764526367188,"height":805.34375},"relativeTransform":[[1.0,0.0,16.0],[0.0,1.0,2494.0]],"size":{"x":343.0,"y":814.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,37,37,37,37,37,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,0,0,37,37,37,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,0,0,0,0,0,0,0,0,0,0,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,40,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,37,37,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,37,37],"characters":"The importance of creative skills and the creative industries in the UK has been reflected at the national level, with the outgoing Conservative and recently elected Labour governments both placing great emphasis on creative education.55 56 Notably, in a speech at the Labour Creatives event in March 2024, Keir Starmer said: ‘a Labour government would put creativity at the heart of the curriculum’.57\n\nThe Scottish Government has also set out policies aimed at upskilling and cultivating creative skills in policy documents like the Future Skills: Action Plan, Entrepreneurial Campus, and the Creative Learning Plan. 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This section brings together the evidence on this contribution. We: Set out the context on why creative skills development is so important
 Outline the GSA’s strategic approach
 Highlight evidence of impacts, focusing on the GSA’s role in generating a pipeline of talent for a range of sectors, its work boosting employability, and its support for students to launch their own practice. Why is Creative Skills Development important? The UK is widely recognised as a cultural powerhouse, with its arts sector alone estimated to support £49bn in GVA and 970,000 jobs in 2022.51 The continued vitality of the sector is dependent on the supply of talent equipped to exploit opportunities emerging from technological advancements and globalisation. The drive to go digital during the COVID-19 pandemic brought to the fore digital skills gaps across the sector, most notably in galleries, museums and theatres.52 More broadly, creative skills such as agility, communication, and self-efficacy are increasingly important for the workforce across sectors in the modern digital economy. Consequently, the intensifying symbiosis between the creative and digital industries is increasingly gaining traction as a driver of economic growth and innovation.53 Glasgow, therefore, as a national creative cluster has a unique opportunity to be a key driver of creative-driven growth. As recognised in an OECD report54, however, this places greater need for creative education institutions like the GSA to develop and maintain a robust talent pipeline to respond to the growing demand and need for creative skills in the Glasgow regional economy. This means that more graduates from creative disciplines and graduates with creative skills are needed not only in creative industries but also in the wider economy. Pivotal to achieving this within the Glasgow City Region is to support access into higher education and particularly in the creative disciplines ensuring both a highly skilled and diverse future 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GSA makes a critical contribution to the creative skills ecosystem in Glasgow, Highlands and Islands and the wider Scottish and UK economies. This section brings together the evidence on this contribution. We:\n\nSet out the context on why creative skills development is so important
\nOutline the GSA’s strategic approach
\nHighlight evidence of impacts, focusing on the GSA’s role in generating a pipeline of talent for a range of sectors, its work boosting employability, and its support for students to launch their own practice.\n\nWhy is Creative Skills Development important?\nThe UK is widely recognised as a cultural powerhouse, with its arts sector alone estimated to support £49bn in GVA and 970,000 jobs in 2022.51 The continued vitality of the sector is dependent on the supply of talent equipped to exploit opportunities emerging from technological advancements and globalisation. The drive to go digital during the COVID-19 pandemic brought to the fore digital skills gaps across the sector, most notably in galleries, museums and theatres.52 More broadly, creative skills such as agility, communication, and self-efficacy are increasingly important for the workforce across sectors in the modern digital economy. Consequently, the intensifying symbiosis between the creative and digital industries is increasingly gaining traction as a driver of economic growth and innovation.53\n\nGlasgow, therefore, as a national creative cluster has a unique opportunity to be a key driver of creative-driven growth. As recognised in an OECD report54, however, this places greater need for creative education institutions like the GSA to develop and maintain a robust talent pipeline to respond to the growing demand and need for creative skills in the Glasgow regional economy. This means that more graduates from creative disciplines and graduates with creative skills are needed not only in creative industries but also in the wider economy. Pivotal to achieving this within the Glasgow City Region is to support access into higher education and particularly in the creative disciplines ensuring both a highly skilled and diverse future 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It can be measured in a number of ways and typically for an organisation this is done using the income approach, as the sum of EBITDA and compensation of employees. These figures have been sourced from the University’s Annual Report and Accounts for 2022/23.
38 In this study, specialist creative HEIs have been defined to include: Ravensbourne University London; The Arts University Bournemouth; University for the Creative Arts; Leeds Arts University; University of the Arts, London; Norwich University of the Arts; Arts University Plymouth; University of Cumbria; Goldsmiths College; Falmouth University; Courtauld Institute of Art; Royal College of Art; The National Film and Television School; The Glasgow School of Art. 
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and graduates from the GSA have shaped some of the most significant innovations in medical design. Pioneering healthcare technologies through creative exploration, they transform complex science and engineering into innovative medical solutions that advance treatment, care, and quality of life.\n\nUltrasound innovation\nGSA alumnus Dugald Cameron – later Director of the School (1991–1999) – was instrumental in transforming pioneering ultrasound technology, developed by obstetrician Ian Donald and engineer Tom Brown, into usable medical equipment. His design contribution revolutionised antenatal care in Glasgow and across the world. Cameron’s role has been recognised through the Ultrasonic Glasgow exhibition and publication,25 and by a Scottish Parliamentary motion marking 60 years since the city’s innovation of obstetric ultrasound.\n\nAward-winning research\nGSA’s impact continues through the work of Emeritus Professor Alistair Macdonald, whose design-led studies address ageing, health and care. His projects include AHRC-funded research into hospital-acquired infections and antimicrobial resistance. In 2018, his contribution was recognised with the AHRC/Wellcome Health Humanities Award for Best Research.\n\nInnovation through technology\nAt the School of Innovation and Technology, Professor Paul Chapman and colleagues have advanced the use of 3D and virtual reality technologies to visualise anatomy and medical procedures. Current research spans:\n\nDr Linda Shore – designing tools to support women navigating menopause.\rSneha Raman – addressing health disparities through design.\nGemma Teal – improving diabetes care and leading media interventions to increase HIV testing.\nAndrea Taylor – collaborating with the Universities of Salford, Plymouth and Stirling on Optimuscle, a prototype using multimodal biofeedback and behaviour-change techniques to support people living with dysfunctional breathing.\n\nLasting impact\nFrom ultrasound to digital health prototypes, the GSA’s contributions demonstrate how design drives adoption, the GSA’s usability and impact in healthcare. By embedding creative expertise into medical research, the School continues to shape technologies that improve lives.\n\n25 Ultrasonic-report.pdf 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The concentration of spaces around Merchant City was driven by Glasgow City Council’s decision to earmark the area, which mostly consisted of redundant warehouses, as prime for regeneration. Big anchor cultural projects, such City Halls, Trongate 103, South Block, Modern Institute and The Briggait, ensued. In recent years this activity and development of studio, making and exhibition spaces to support regeneration moving eastwards to Calton and Dennistoun including the Pipe Factory, Barras and WASPS at Hanson Street, south of the river including 5 Florence Street through to Govanhill and Victoria Road, and to the north of the city centre to the clustering around the Glue Factory and Whisky Bond. The Glasgow Art Map is an online map and journal of contemporary art exhibitions happening in Glasgow. Through the mapping and archiving of contemporary art exhibitions it connects audiences to art in Glasgow and promotes organisations working within the city. For up to date exhibition listings see Glasgowartmap.com and @glasgow_art_map on Instagram. Glasgow Art Map reflects Glasgow’s vibrant contemporary art scene and the importance of GSA’s Creative Network to the city’s permanent contemporary art spaces. Showcasing exhibitions and events that take place throughout the year, many of the places on the map were founded or are actually run by graduates of the GSA. Approximately 60% of the GSA’s graduates live and work in the city after graduating, where they continue to shape the city’s creative landscape. Glasgow Art Map is run by GSA graduates Emma Aars (MLitt Art Writing, 2023), Caitlin Merrett King (MLitt Art Writing, 2022), and Max Slaven (Fine Art Photography, 2009) at David Dale 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is one of the most vibrant centres for contemporary art in the UK, outside of London. It has every level of artistic institution, including a dynamic studio, making and production scene, allowing artists to make work at scale. Glasgow’s studio, making and production spaces are uniquely located across the city, coalescing in clusters and creating critical mass of independent studios, workshops and collaborative spaces across the city.\n\nThe GSA maintains and feeds new talent to the network of creative organisations, collectives and individual practitioners that sustain the city’s studio scene. Studio, making and exhibitions spaces in the GSA Creative Network map includes significant numbers of GSA graduate initiated or connected spaces (Figure 2.3). The spread of Glasgow’s studios and making spaces reflects the cultural led regeneration journey of the city. The burgeoning studio culture of the city started in redundant and cheap spaces, wherever they could be found. The concentration of spaces around Merchant City was driven by Glasgow City Council’s decision to earmark the area, which mostly consisted of redundant warehouses, as prime for regeneration. Big anchor cultural projects, such City Halls, Trongate 103, South Block, Modern Institute and The Briggait, ensued. In recent years this activity and development of studio, making and exhibition spaces to support regeneration moving eastwards to Calton and Dennistoun including the Pipe Factory, Barras and WASPS at Hanson Street, south of the river including 5 Florence Street through to Govanhill and Victoria Road, and to the north of the city centre to the clustering around the Glue Factory and Whisky Bond.\n\nThe Glasgow Art Map is an online map and journal of contemporary art exhibitions happening in Glasgow. Through the mapping and archiving of contemporary art exhibitions it connects audiences to art in Glasgow and promotes organisations working within the city. 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Embedded across all Schools, they give students early exposure to real communities, industries and cultural partners. These experiences build creative skills, practical confidence and professional readiness by linking learning directly to civic and industry contexts.\n\nArchitecture\nAt the Mackintosh School of Architecture, students engage with live projects from year one. Since 2023/24, first years worked on the Isle of Skye with local practitioners and community groups to explore the challenges faced by rural populations. Third years studied the impact of the tourist economy in Inverness and rural Cromarty to understand community engagement with children through music. Students apply these lessons in complex proposals that balance user needs, place and community priorities.\n\nFine Art\nPractical learning is embedded across the four-year programme through courses such as Co-Lab, Extended Studio, Praxis and Creative Platforms. 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and graduates from the GSA have shaped some of the most significant innovations in medical design. Pioneering healthcare technologies through creative exploration, they transform complex science and engineering into innovative medical solutions that advance treatment, care, and quality of life.\n\nUltrasound innovation\nGSA alumnus Dugald Cameron – later Director of the School (1991–1999) – was instrumental in transforming pioneering ultrasound technology, developed by obstetrician Ian Donald and engineer Tom Brown, into usable medical equipment. His design contribution revolutionised antenatal care in Glasgow and across the world. Cameron’s role has been recognised through the Ultrasonic Glasgow exhibition and publication,25 and by a Scottish Parliamentary motion marking 60 years since the city’s innovation of obstetric ultrasound.\n\nAward-winning research\nGSA’s impact continues through the work of Emeritus Professor Alistair Macdonald, whose design-led studies address ageing, health and care. His projects include AHRC-funded research into hospital-acquired infections and antimicrobial resistance. In 2018, his contribution was recognised with the AHRC/Wellcome Health Humanities Award for Best Research.\n\nInnovation through technology\nAt the School of Innovation and Technology, Professor Paul Chapman and colleagues have advanced the use of 3D and virtual reality technologies to visualise anatomy and medical procedures. Current research spans:\n\nDr Linda Shore – designing tools to support women navigating menopause.\rSneha Raman – addressing health disparities through design.\nGemma Teal – improving diabetes care and leading media interventions to increase HIV testing.\nAndrea Taylor – collaborating with the Universities of Salford, Plymouth and Stirling on Optimuscle, a prototype using multimodal biofeedback and behaviour-change techniques to support people living with dysfunctional breathing.\n\nLasting impact\nFrom ultrasound to digital health prototypes, the GSA’s contributions demonstrate how design drives adoption, the GSA’s usability and impact in healthcare. By embedding creative expertise into medical research, the School continues to shape technologies that improve lives.\n\n25 Ultrasonic-report.pdf 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The Foulis Academy was founded in 1753, fifteen years before the establishment of the Royal Academy of Art in London.21 At the turn of the 20th century, the creative alliance between Charles Rennie Mackintosh and his group of artists, which became known as ‘The Four’, defined the ‘Glasgow Style’ – the UK’s response to the Art Nouveau movement – sparking the artistic revival of the city.22

In the mid-1980s, as the City entered its cultural and creative-led regeneration, the GSA introduced Environmental Art and a Master of Fine Art programme within the School of Fine Art.23 The establishment of these programmes within the School of Fine Art’s core disciplines, has been influential in the development of Scotland’s contemporary art movement24, and it has helped cement Glasgow’s brand as a city of culture. The GSA has educated 11 Turner Prize winners, and a further 12 nominees, which is a testament to the long-standing spirit of creative innovation fostered by the School. The 2014 GENERATION: 25 years of contemporary art in Scotland exhibition, which celebrated contemporary art in Scotland, was dominated by graduates of the GSA, as has Scotland’s presence at the La Biennale di Venezia. Powering Glasgow’s industry By the time the Foulis Academy was founded, Glasgow was already considered Scotland’s second city and a thriving, global hub of trade and commerce.25 In the early 19th century, the industrial revolution accelerated the growth of Glasgow, as it became one of UK’s industrial and manufacturing centres.  As such, it is no coincidence that the formal establishment of the GSA took place in 1845. The GSA was formally established as one of the UK’s first Government Schools of Design, which were a consequence of the 1835-36 House of Commons Select Committee on Arts and their connection with Manufactures.26  The ‘Culture and the Creative Economy in Glasgow City Region, UK’ (OECD, 2022) report recognises that addressing skills gaps, entrepreneurship and innovation are key to the ongoing competitiveness and success of the sector. Glasgow’s specialist higher education institutions are a key feature of the city’s cultural infrastructure and are uniquely placed to support industry. As demonstrated in Chapter 4 and Chapter 5, the design skills and expertise the GSA brings continue to be highly valued across a range of industries. Contributing to the cultural vibrancy of the Garnethill community
The GSA’s campus in Glasgow stretches across the Garnethill area, considered to be one of the city’s most artistic and multi-cultural districts, and it is now a conservation area.27 Overall, the immediate area is quite lively given its location along the arterial routes of the city centre, most notably the vibrant Sauchiehall Street. Charles Rennie Mackintosh’s School of Art building (1897-1909) is adjacent to the GSA’s contemporary purpose-designed art school building, the Reid Building (2014). Designed by Steven Holl Architects, an American Institute of Architects Gold medal winner, the Reid Building added to the area’s architectural character. The GSA Board is committed to their responsibilities as custodians of the Mackintosh Building. But the GSA’s contribution to the vibrancy of the area extends beyond its physical infrastructure. Its staff and students, and the broader community of practising artists, musicians and creatives that are drawn to the area around the School, are integral to the area’s distinctive identity that makes the Garnethill community attractive to locals and visitors alike. Placemaking and civic impacts: Revitalising Glasgow’s city centre The physical footprint of the GSA in Garnethill means that it has an important role to play as a driver of placemaking and community. Through the phased redevelopment of its campus, the GSA has helped shape the urban fabric of the area: The GSA Reid Building development (2009-2014) represented a £50m capital investment in Glasgow’s city centre. Similar to the Mackintosh Building, it is a purpose-designed art school building and replaced the Foulis Building and Newbery Tower. Situated opposite the historic Mackintosh Building28 this piece of world-class architecture by Steven Holl Architects is ‘in complementary contrast to [its neighbour] forging a symbiotic relation in which each structure heightens the integral qualities of the other’.29 The Reid Building opened in 2014 and houses the studios of the GSA’s School of Design, major workshops and public spaces including an international-standard gallery and exhibition space and Window on Heritage, a public interface to the School’s extensive and nationally recognised archives and collections. The refurbishment of the Stow Building represents a c.£25m capital investment, and a westwards expansion of the GSA campus. Acquired in 2016, the building is a gateway to Glasgow’s west end and home to active travel interventions such as the Underline Phase 1 project30, which is part of Glasgow City Council’s £115m UK and Scottish Government City Deal funded Avenues programme.31 The Stow Building brought together all programmes in the School of Fine Art in one building for the first time in over 50 years.32 The acquisition of the building also serves as an example of the GSA’s civic place-making and creative pull given the Stow Building’s proximity to the creative cluster around the Forth & Clyde Canal, which includes the Whisky Bond, Civic House, the National Theatre and Scottish Opera. More broadly, the GSA is active in shaping the regeneration agenda of Garnethill. Its Estates Strategy published in 2022 considered the contribution the GSA could make, in partnership with the City Council and local community, to the urban environment and public realm within Garnethill and how the strategic disposal of buildings no longer fit for purpose or surplus to requirements could be positively redeveloped. For example, the GSA is an important stakeholder and contributor to Glasgow Life’s developing plans for heritage and cultural led regeneration of Sauchiehall Street.33 It recognises that beyond its role as a centre of education and research the GSA’s exhibition programme, built heritage, archives and collections are attractions that drive visitors to Glasgow. The importance of the Mackintosh Building to this is recognised and in 2024, Reiach and Hall, with Purcell, were appointed to identify an appropriate route for the building. The Glasgow Urban Lab, a partnership between Glasgow City Council and the GSA’s Mackintosh School of Architecture, has generated world-class research on how Scotland’s principal cities, including Glasgow, can become urban leaders in the 21st 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Glasgow’s brand as a contemporary city of culture\nThe origins of the GSA can be traced to the foundation of the Foulis Academy, which brought European style art education to the UK. The Foulis Academy was founded in 1753, fifteen years before the establishment of the Royal Academy of Art in London.21 At the turn of the 20th century, the creative alliance between Charles Rennie Mackintosh and his group of artists, which became known as ‘The Four’, defined the ‘Glasgow Style’ – the UK’s response to the Art Nouveau movement – sparking the artistic revival of the city.22

In the mid-1980s, as the City entered its cultural and creative-led regeneration, the GSA introduced Environmental Art and a Master of Fine Art programme within the School of Fine Art.23\n\nThe establishment of these programmes within the School of Fine Art’s core disciplines, has been influential in the development of Scotland’s contemporary art movement24, and it has helped cement Glasgow’s brand as a city of culture. The GSA has educated 11 Turner Prize winners, and a further 12 nominees, which is a testament to the long-standing spirit of creative innovation fostered by the School. The 2014 GENERATION: 25 years of contemporary art in Scotland exhibition, which celebrated contemporary art in Scotland, was dominated by graduates of the GSA, as has Scotland’s presence at the La Biennale di Venezia.\n\nPowering Glasgow’s industry\nBy the time the Foulis Academy was founded, Glasgow was already considered Scotland’s second city and a thriving, global hub of trade and commerce.25 In the early 19th century, the industrial revolution accelerated the growth of Glasgow, as it became one of UK’s industrial and manufacturing centres. \n\nAs such, it is no coincidence that the formal establishment of the GSA took place in 1845. The GSA was formally established as one of the UK’s first Government Schools of Design, which were a consequence of the 1835-36 House of Commons Select Committee on Arts and their connection with Manufactures.26 \n\nThe ‘Culture and the Creative Economy in Glasgow City Region, UK’ (OECD, 2022) report recognises that addressing skills gaps, entrepreneurship and innovation are key to the ongoing competitiveness and success of the sector. Glasgow’s specialist higher education institutions are a key feature of the city’s cultural infrastructure and are uniquely placed to support industry. As demonstrated in Chapter 4 and Chapter 5, the design skills and expertise the GSA brings continue to be highly valued across a range of industries.\n\nContributing to the cultural vibrancy of the Garnethill community
The GSA’s campus in Glasgow stretches across the Garnethill area, considered to be one of the city’s most artistic and multi-cultural districts, and it is now a conservation area.27 Overall, the immediate area is quite lively given its location along the arterial routes of the city centre, most notably the vibrant Sauchiehall Street.\rCharles Rennie Mackintosh’s School of Art building (1897-1909) is adjacent to the GSA’s contemporary purpose-designed art school building, the Reid Building (2014). Designed by Steven Holl Architects, an American Institute of Architects Gold medal winner, the Reid Building added to the area’s architectural character. The GSA Board is committed to their responsibilities as custodians of the Mackintosh Building.\r\r\n\nBut the GSA’s contribution to the vibrancy of the area extends beyond its physical infrastructure. Its staff and students, and the broader community of practising artists, musicians and creatives that are drawn to the area around the School, are integral to the area’s \r\r\rdistinctive identity that makes the Garnethill community attractive to locals and visitors alike.\n\nPlacemaking and civic impacts: Revitalising Glasgow’s city centre\nThe physical footprint of the GSA in Garnethill means that it has an important role to play as a driver of placemaking and community. Through the phased redevelopment of its campus, the GSA has helped shape the urban fabric of the area: \n\nThe GSA Reid Building development (2009-2014) represented a £50m capital investment in Glasgow’s city centre. Similar to the Mackintosh Building, it is a purpose-designed art school building and replaced the Foulis Building and Newbery Tower. Situated opposite the historic Mackintosh Building28 this piece of world-class architecture by Steven Holl Architects is ‘in complementary contrast to [its neighbour] forging a symbiotic relation in which each structure heightens the integral qualities of the other’.29 The Reid Building opened in 2014 and houses the studios of the GSA’s School of Design, major workshops and public spaces including an international-standard gallery and exhibition space and Window on Heritage, a public interface to the School’s extensive and nationally recognised archives and collections.\n\nThe refurbishment of the Stow Building represents a c.£25m capital investment, and a westwards expansion of the GSA campus. Acquired in 2016, the building is a gateway to Glasgow’s west end and home to active travel interventions such as the Underline Phase 1 \rproject30, which is part of Glasgow City Council’s £115m UK and Scottish Government City \rDeal funded Avenues programme.31 The Stow Building brought together all programmes in the School of Fine Art in one building for the first time in over 50 years.32 The acquisition of the building also serves as an example of the GSA’s civic place-making and creative pull given the Stow Building’s proximity to the creative cluster around the Forth & Clyde Canal, which includes the Whisky Bond, Civic House, the National Theatre and Scottish Opera.\n\nMore broadly, the GSA is active in shaping the regeneration agenda of Garnethill. Its Estates Strategy published in 2022 considered the contribution the GSA could make, in partnership with the City Council and local community, to the urban environment and public realm within Garnethill and how the strategic disposal of buildings no longer fit for purpose or surplus to requirements could be positively redeveloped. For example, the GSA is an important stakeholder and contributor to Glasgow Life’s developing plans for heritage and cultural led regeneration of Sauchiehall Street.33 It recognises that beyond its role as a centre of education and research the GSA’s exhibition programme, built heritage, archives and collections are attractions that drive visitors to Glasgow. 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Their influence is visible both at home and on the global stage.\n\nGeneration 2014\nThe landmark exhibition Generation: 25 Years of Contemporary Art in Scotland (2014) was delivered by Creative Scotland, Glasgow Life and the National Galleries of Scotland as part of the Glasgow 2014 Cultural Programme. Staged across 60 venues, including GSA’s Reid Gallery, it featured work by over 100 artists.\n\nA significant majority were GSA graduates, among them Turner Prize winners Douglas Gordon (2009) and Martin Boyce (2011), as well as Jim Lambie, Christine Borland, David Shrigley, Karla Black, Lucy Skaer, Steven Campbell, Rosalind Nashashibi, Graham Fagen, Ross Sinclair, and Simon Starling. The exhibition confirmed GSA’s central role in contemporary art in Scotland.5\n\nScotland + Venice\nFounded in 2003 to showcase Scottish art internationally, Scotland + Venice6 has featured numerous GSA graduates across 17 editions of the Venice Biennale. Exhibitors include Alberta Whittle, Charlotte Prodger, Duncan Campbell, Corin Sworn, Hayley Tompkins, Henry Coombes, Louise Hopkins, Alex Pollard, Joanne Tatham, Tom O’Sullivan and Cath Wilkes. Their prominence demonstrates how GSA artists continue to shape Scotland’s cultural presence worldwide.\n\nOngoing impact\nGraduates remain central to major cultural platforms such as Glasgow International while also founding and sustaining artist-led galleries, studios and collectives. This dual impact – international visibility and grassroots activity – demonstrates how the GSA’s Fine Art programmes prepare artists for ambitious practice while strengthening the infrastructure of Scotland’s cultural life.\n\n5 GENERATION: 25 Years of Contemporary Art in Scotland | National Galleries of Scotland
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Cities are engines of economic growth and regeneration. City regions like Glasgow have the opportunity to shape their future by maximising their competitive advantages as ‘magnet cities’.11 In this context, higher education institutions are among the most valuable civic and cultural assets that cities possess. By opening up their campus and promoting the exchange of knowledge and ideas, higher education institutions can fuel creative and innovative clusters that help cities cement their brand, identify and attract talent to grow their economies. The importance of higher education institutions as civic actors that drive positive change in their locales has received increasing emphasis in the UK since the publication of the Civic University Commission’s final report.12 Centrally located campuses are also physical landmarks that act as drivers of urban vitality and regeneration. Glasgow’s unique and vibrant cultural scene and creative industries have been a cornerstone of its post-industrial regeneration, and an important pull for international talent. In 1990, Glasgow gained international recognition as the first British city to be awarded the European Capital of Culture, underscoring its distinctiveness as a place that leverages its culture assets to produce compelling work. Glasgow remains a hub of cultural production, enabled by the range of small and large production facilities, such as the Glasgow Print Studio and the Glasgow Sculpture Studios. It is also a hub of cultural consumption. Pre-pandemic research revealed that an overwhelming 53% of overnight leisure visitors to Glasgow named culture and cultural events as the motivation for their trip. This is significantly higher than the Scottish average (33%).13 The Glasgow School of Art, which attracts creative talent and visitors from across the globe, has been and can continue to be an integral part of the city’s regeneration as a centre for creative and cultural production and cultural consumption. ‘Magnetic Experience’ is part of the vision outlined in the Glasgow City Centre Strategy 2024-30.14 The strategy aims to deliver against this objective through a range of priority actions, including developing its cultural and heritage assets and promoting its visitor and evening and night-time economy. The Glasgow Tourism Action Plan 2024-26 reflects the emphasis on supporting thriving places across the city by “creating new reasons for residents and visitors to visit the city centre more frequently”.15 The central location of the GSA Glasgow campus puts it at the epicentre of the flurry of regeneration and urban renewal activity that supports the city’s aspiration for a ‘Magnetic Experience’. For example, the Golden Z Project is focused on improving the public realm of the Z-shaped corridor that connects Sauchiehall Street to Argyle Street.16 Concurrently, the £115m Avenues Programme aims to deliver an integrated network of cycle and pedestrian routes across the city17 and thereby connect the distributed networks of creative production and cultural venues. Meanwhile, Glasgow Life has unveiled plans to develop a new vision for Sauchiehall Street as a Culture and Heritage district, including portions of Bath Street and Renfrew Street18, which would further embed the GSA into the urban fabric and next stages of regeneration of Glasgow. As documented below, with the opening of the GSA Highlands and Islands campus, the GSA’s remit as a place-maker has expanded outside the urban realm. Rural areas in Scotland face challenges relating to staff recruitment and retention, digital connectivity, ageing population and access to services. There is an impetus to support rural Scotland, as reflected by the establishment of the Rural Delivery Plan: Ministerial Working Group in June 2023.19 The creative industries are one of the regional transformational opportunities recognised in the Highlands and Islands Enterprise (HIE) Strategy (2023-28).20 The Strategy notes that digital skills and technology adoption, greater collaboration with international creative and innovation networks and cross-sectoral working (including tourism, health and wellbeing and community wealth building) are some of the actions needed to realise this transformational opportunity. The Glasgow School of Art’s approach The Glasgow School of Art is an integral part of the history of the City of Glasgow. The diverse facets of the GSA as a world-leading creative institution and a cultural and architectural asset at the heart of the city speak to different aspects of Glasgow’s story as a place, as highlighted in Figure 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is it important?\nCities are engines of economic growth and regeneration. City regions like Glasgow have the opportunity to shape their future by maximising their competitive advantages as ‘magnet cities’.11 In this context, higher education institutions are among the most valuable civic and cultural assets that cities possess. By opening up their campus and promoting the exchange of knowledge and ideas, higher education institutions can fuel creative and innovative clusters that help cities cement their brand, identify and attract talent to grow their economies. The importance of higher education institutions as civic actors that drive positive change in their locales has received increasing emphasis in the UK since the publication of the Civic University Commission’s final report.12 Centrally located campuses are also physical landmarks that act as drivers of urban vitality and regeneration.\n\nGlasgow’s unique and vibrant cultural scene and creative industries have been a cornerstone of its post-industrial regeneration, and an important pull for international talent. In 1990, Glasgow gained international recognition as the first British city to be awarded the European Capital of Culture, underscoring its distinctiveness as a place that leverages its culture assets to produce compelling work. Glasgow remains a hub of cultural production, enabled by the range of small and large production facilities, such as the Glasgow Print Studio and the Glasgow Sculpture Studios. It is also a hub of cultural consumption. Pre-pandemic research revealed that an overwhelming 53% of overnight leisure visitors to Glasgow named culture and cultural events as the motivation for their trip. This is significantly higher than the Scottish average (33%).13\n\nThe Glasgow School of Art, which attracts creative talent and visitors from across the globe, has been and can continue to be an integral part of the city’s regeneration as a centre for creative and cultural production and cultural consumption.\r\n\n‘Magnetic Experience’ is part of the vision outlined in the Glasgow City Centre Strategy 2024-30.14 The strategy aims to deliver against this objective through a range of priority actions, including developing its cultural and heritage assets and promoting its visitor and evening and night-time economy. The Glasgow Tourism Action Plan 2024-26 reflects the emphasis on supporting thriving places across the city by “creating new reasons for residents and visitors to visit the city centre more frequently”.15\n\nThe central location of the GSA Glasgow campus puts it at the epicentre of the flurry of regeneration and urban renewal activity that supports the city’s aspiration for a ‘Magnetic Experience’. For example, the Golden Z Project is focused on improving the public realm of the Z-shaped corridor that connects Sauchiehall Street to Argyle Street.16 Concurrently, the £115m Avenues Programme aims to deliver an integrated network of cycle and pedestrian routes across the city17 and thereby connect the distributed networks of creative production and cultural venues. Meanwhile, Glasgow Life has unveiled plans to develop a new vision for Sauchiehall Street as a Culture and Heritage district, including portions of Bath Street and Renfrew Street18, which would further embed the GSA into the urban fabric and next stages of regeneration of Glasgow.\n\nAs documented below, with the opening of the GSA Highlands and Islands campus, the GSA’s remit as a place-maker has expanded outside the urban realm. Rural areas in Scotland face challenges relating to staff recruitment and retention, digital connectivity, ageing population and access to services. There is an impetus to support rural Scotland, as reflected by the establishment of the Rural Delivery Plan: Ministerial Working Group in June 2023.19 The creative industries are one of the regional transformational opportunities recognised in the Highlands and Islands Enterprise (HIE) Strategy (2023-28).20 The Strategy notes that digital skills and technology adoption, greater collaboration with international creative and innovation networks and cross-sectoral working (including tourism, health and wellbeing and community wealth building) are some of the actions needed to realise this transformational opportunity.\n\nThe Glasgow School of Art’s approach\nThe Glasgow School of Art is an integral part of the history of the City of Glasgow. The diverse facets of the GSA as a world-leading creative institution and a cultural and architectural asset at the heart of the city speak to different aspects of Glasgow’s story as a place, as highlighted in Figure 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By commissioning local expertise, the School sustains graduate-led studios, supports creative businesses, and secures visible impact for Glasgow and Scotland.\n\nCommissioning local expertise\nThe GSA’s Marketing and Communications team runs a flexible procurement framework that draws on talent across the Glasgow design sector – from start-ups to established agencies. Graduates play central roles in city-based firms such as STAND, d8 and O-Street. Freelance artists and makers add skills in photography, film, print and digital media.\n\nExtending opportunities\nThe framework engages small producers and independent practitioners including Clubhouse Paradiso and Clubhouse Animations, graduates such as Callum Rice, Martin Clark and Harry Daniels and journalists and photographers from the business and arts sectors. This “framework” partnership and ecosystem approach to design procurement has hard economic impact in terms of local spending by the GSA, providing valuable income to a range of individuals and businesses alongside “soft” gains to the sector, supporting the development of networks and collaborations. Small agencies such as graduate-founded A Visual Agency in turn commission other local sole traders and freelance designers, illustrators and animators to complete larger scale GSA projects.\n\nGraduates founded and run the Glasgow Art Map, a guide to the city’s exhibitions. The GSA support bespoke editions designed by graduates and printed by Sunday’s Print Service at the city’s Good Press Bookshop. Each year, the School also partners with Scottish national publication The Skinny, giving Year 3 students the chance to review arts events under professional editorial guidance. Graduate journalists and writers continue to shape GSA publications and outputs such as podcasts, ensuring an authentic voice.\n\nThis ecosystem model delivers measurable local spending while strengthening networks, fostering collaboration and promoting the strength of the Glasgow design industry nationally and internationally.\rIt forms the foundations of the collaborative networks explored in the following Case Study 09. Acting as both commissioning agent and connector, the GSA enables graduates, practitioners and organisations to operate collectively, reinforcing Glasgow’s distinctive, network-based way of working.","lineIndentations":[0,0,0,0,0,0,0,0,0,0,0],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE"],"styleOverrideTable":{"3":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-RegularItalic","fontStyle":"Regular Italic","italic":true,"fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"1":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","textAutoResize":"WIDTH_AND_HEIGHT","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritTextStyleId":"1:27","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"}}},"componentId":"2:8"}]},"33:20187":{"type":"FRAME","id":"33:20187","name":"Top Nav","absoluteBoundingBox":{"x":5237.0,"y":1180.0,"width":1280.0,"height":100.0},"isolatedAbsoluteRenderBounds":{"x":5237.0,"y":1180.0,"width":1280.0,"height":100.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":1280.0,"y":100.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":26.0,"paddingRight":50.0,"paddingBottom":26.0,"paddingLeft":50.0,"layoutMode":"HORIZONTAL","counterAxisAlignItems":"CENTER","primaryAxisAlignItems":"SPACE_BETWEEN","primaryAxisSizingMode":"FIXED","counterAxisSizingMode":"FIXED","children":["33:20188","33:20238"]},"28:2230":{"type":"TEXT","id":"28:2230","name":"RESEARCH IMPACTS: HISTORY, HERITAGE, ARCHIVES + COLLECTIONS","absoluteBoundingBox":{"x":1424.0,"y":70243.0,"width":343.0,"height":172.0},"isolatedAbsoluteRenderBounds":{"x":1423.90002441406,"y":70244.3515625,"width":272.720336914062,"height":167.25},"relativeTransform":[[1.0,0.0,16.0],[0.0,1.0,5959.0]],"size":{"x":343.0,"y":172.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"RESEARCH IMPACTS: HISTORY, HERITAGE, ARCHIVES + COLLECTIONS","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Druk Web","fontPostScriptName":"Druk-Bold","fontStyle":"Bold","textCase":"UPPER","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":50.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":43.0,"lineHeightPercent":73.8197479248047,"lineHeightPercentFontSize":86.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"31:18506":{"type":"TEXT","id":"31:18506","name":"The socio-economic role of the creative industries and creative economy The GSA’s history, global reach and continued commitment to being a driver of change make it an invaluable resource in Scotland’s and the UK’s cultural and creative innovation ecosystem. The UK Government Department for Culture, Media and Sport (DCMS) estimates suggest that the creative industries generated £125bn in GVA in 2022 and the cultural sector supported £35bn in GVA.4 Their research highlights the overlap between the cultural sector and the creative industries, driven by activity in areas such as radio and television broadcasting and the performing arts.5 The Scottish Government industry statistics suggest that Scotland’s creative industries generated £4.4bn GVA in 2021. Glasgow accounted for a fifth (21%) of Scotland’s creative industry GVA and it is home to the largest cluster of creative talent, which employed 25,060 people in 2022.6 This highlights its strength across a range of subsectors – such as design and architecture, screen production and broadcasting, an internationally acclaimed visual arts community and vibrant music scene – which has been supported by the city’s rich cultural ecosystem, consisting of a diverse range of key organisations and institutions, including its specialist higher education sector.7 However, the size of the creative economy extends beyond that captured by official statistics, as a wide range of creatives are employed in traditionally non-creative sectors, and hence the value of their activities is not captured by statistical definitions of the sector.8 Furthermore, there is increasing recognition that art, culture and creativity contribute to economic prosperity, but also individual health and wellbeing and the fabric of communities.9 A recent McKinsey report highlights the ways in which the arts impact on the economy, on individuals and on communities.10 Scope of the study This study seeks to capture the range of socio-economic and cultural contributions that the GSA makes at the level of Glasgow, Scotland and the UK. The GSA is a civic actor and a place-maker: the cultural weight and global recognition of the GSA acts as a magnet for talent, and its retention within the city’s creative ecosystem and wider economy, whilst it is also a driver of urban regeneration though its estates developments both in Glasgow and Altyre. It is a driver of economic activity through its own economic footprint, but also by supporting the creative and cultural ecosystem in the city, graduate retention and creative skills development, enterprise, research and innovation. Moreover, its contribution to making visual arts and creative education and participation accessible, supports health and wellbeing and wider social and civic benefits. This report brings together evidence on the socio-economic contribution of the GSA, quantifying the various contributions where possible, following a thematic approach. Figure 1.4 summarises the socio-economic impact framework that underpins the study. The assessment is informed by a bespoke data request to the GSA, published data from HESA and other sources, consultations with key contacts within the School and externally, and a set of case studies. The technical appendix provides details of the methodology used to assess socio-economic 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socio-economic role of the creative industries and creative economy\nThe GSA’s history, global reach and continued commitment to being a driver of change make it an invaluable resource in Scotland’s and the UK’s cultural and creative innovation ecosystem.\n\nThe UK Government Department for Culture, Media and Sport (DCMS) estimates suggest that the creative industries generated £125bn in GVA in 2022 and the cultural sector supported £35bn in GVA.4 Their research highlights the overlap between the cultural sector and the creative industries, driven by activity in areas such as radio and television broadcasting and the performing arts.5\n\nThe Scottish Government industry statistics suggest that Scotland’s creative industries generated £4.4bn GVA in 2021. Glasgow accounted for a fifth (21%) of Scotland’s creative industry GVA and it is home to the largest cluster of creative talent, which employed 25,060 people in 2022.6 This highlights its strength across a range of subsectors – such as design and architecture, screen production and broadcasting, an internationally acclaimed visual arts community and vibrant music scene – which has been supported by the city’s rich cultural ecosystem, consisting of a diverse range of key organisations and institutions, including its specialist higher education sector.7\n\nHowever, the size of the creative economy extends beyond that captured by official statistics, as a wide range of creatives are employed in traditionally non-creative sectors, and hence the value of their activities is not captured by statistical definitions of the sector.8\n\nFurthermore, there is increasing recognition that art, culture and creativity contribute to economic prosperity, but also individual health and wellbeing and the fabric of communities.9 A recent McKinsey report highlights the ways in which the arts impact on the economy, on individuals and on communities.10\n\nScope of the study\nThis study seeks to capture the range of socio-economic and cultural contributions that the GSA makes at the level of Glasgow, Scotland and the UK. The GSA is a civic actor and a place-maker: the cultural weight and global recognition of the GSA acts as a magnet for talent, and its retention within the city’s creative ecosystem and wider economy, whilst it is also a driver of urban regeneration though its estates developments both in Glasgow and Altyre. It is a driver of economic activity through its own economic footprint, but also by supporting the creative and cultural ecosystem in the city, graduate retention and creative skills development, enterprise, research and innovation. Moreover, its contribution to making visual arts and creative education and participation accessible, supports health and wellbeing and wider social and civic benefits.\n\nThis report brings together evidence on the socio-economic contribution of the GSA, quantifying the various contributions where possible, following a thematic approach. Figure 1.4 summarises the socio-economic impact framework that underpins the study. The assessment is informed by a bespoke data request to the GSA, published data from HESA and other sources, consultations with key contacts within the School and externally, and a set of case studies. The technical appendix provides details of the methodology used to assess socio-economic 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The Glasgow School of Art (GSA), employability is more than preparing students for work: it is about equipping them to contribute creatively to industries, communities and cultural life in Scotland and beyond. Through collaborations with businesses, professional networks, civic bodies and international partners, GSA ensures its students gain the experience, confidence and networks needed to thrive after graduation — and to see Scotland as a place where talent can grow and stay.\n\nIndustry Collaborations: Live Briefs and Professional Networks\nPartnerships with leading creative companies give students the opportunity to work on live briefs that mirror professional practice and real commercial contexts. Students collaborate with organisations including Rolls-Royce, Craft Scotland, and Timorous Beasties on projects that range from concept development and material exploration to branding, product design, and public-facing outcomes. These live projects often involve direct engagement with industry teams through briefings, feedback sessions, studio visits, and final presentations, allowing students to respond to genuine client needs, constraints, and timescales. Support from guilds, incorporations, and professional bodies, alongside involvement from national industries, further enriches these projects through mentoring, specialist knowledge, and sponsored awards that recognise excellence and innovation. Collectively, these experiences build professional confidence, strengthen portfolios, and provide students with a clear understanding of how creative work operates within wider industry and cultural frameworks.\n\nShaping Policy and Place: Architecture in the Public Forum\nEmployability at GSA also means engaging with real-world challenges. The Urban Housing Forum at the Mackintosh School of Architecture connects students directly to debates about Glasgow’s future. Working with developers, Glasgow City Council, housing organisations and community groups, students explore how the city grid can evolve to serve diverse communities. Issues such as inclusive design, biodiversity, housing diversity and adaptive reuse place student ideas at the heart of civic discussions, preparing them for roles in shaping a just and sustainable built environment.\n\nGlobal Platforms: International Exposure and Cultural Leadership\nGSA’s employability initiatives also extend to the world stage. Since 2016, GSA has been a core partner in Scotland + Venice, which presents the nation’s art and architecture at the Venice Biennale. Seven Fine Art students gained four-week paid roles as invigilators for the Scottish Pavilion at the Biennale, receiving specialist curatorial training and international networking opportunities. Featured graduates such as Alberta Whittle — now an internationally recognised artist — also highlight how Scotland + Venice creates a pipeline from study to global recognition.\n\nImpact and Talent Retention\nTogether, these initiatives illustrate how employability at the GSA is embedded within education itself:\n\nStudents gain practical, client-facing experience and exposure to professional critique.\nPartnerships with companies and civic bodies ensure education is connected to Scotland’s creative economy.\nInternational opportunities provide global networks while strengthening Scotland’s reputation as a hub for talent.\n\nBy linking education with industry, policy and cultural platforms, GSA develops graduates ready to contribute not only as skilled professionals but also as leaders and innovators — ensuring that creative talent can flourish in Scotland while remaining globally 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For example: \u0007It is estimated that 5,581 items were in museum collections as of April 2024, a 57% increase since July 2019. The increase is in part due to a couple of large acquisitions to replenish the collections. There were 3,622 visitors to museum displays as of April 2024. 2,950 teaching and teaching support hours involving museum collections and/or staff were delivered between August 2023 and April 2024, a tripling since August 2018 – August 2019. 155 courses involving collections of museum staff were delivered between August 2023 and April 2024 that engaged 1,207 students. By attracting visitors to its events, the GSA does not only contribute economically to Glasgow’s economy, it also supports the wellbeing of individual attendees. In 2022/23, it supported c. £280,000 of wellbeing value among the 5,428 people102 who attended its exhibitions, public lectures and museum education events in Glasgow.103 Between 2020/21 and 2022/23, its exhibitions, public lectures and museum education events in Glasgow attracted 12,152 visitors104 and c. £620,000 in wellbeing impacts.105 The GSA’s successful exhibition programme is recognised for bringing together perspectives from international and local artists and highlighting the relevance of their work in the context of Glasgow and Scotland. The quality of GSA exhibitions foregrounds its research capacity, and it provides valuable opportunities to engage students in the curatorial process. The embeddedness of the GSA in the exhibition and curator ecosystem locally, nationally and beyond amplifies its public engagement impact. The GSA has been a consistent partner on major cultural events, such as Glasgow International, a contemporary art festival. Moreover, GSA artists exhibit their work in galleries and venues across the city. Beagles & Ramsay’s NHOTB & RAD exhibition at GOMA is a recent example, among many (see Case Study: Glasgow’s Cultural Partnerships). The following case studies highlight how GSA Exhibitions have the power to help their audience connect with their community and environment. They are also tangible examples of how interacts with other key stakeholders in the city’s vibrant creative ecosystem (see Chapter 2) and fuels its vitality.","absoluteBoundingBox":{"x":414.0,"y":51418.0,"width":580.0,"height":924.0},"isolatedAbsoluteRenderBounds":{"x":414.135986328125,"y":51420.859375,"width":578.248779296875,"height":918.234375},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,5433.0]],"size":{"x":580.0,"y":924.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,123,123,123,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,0,0,0,0,0,0,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,123,126,126,126,123,123,123,123,123,123,123,123,123,123,123,123,123,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,126,126,126,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,126,126,126,0,0,0,0,0,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,123,0,126,126,126,126],"characters":"The GSA strives to make its Archives and Collections widely available. For example:\n\n\u0007It is estimated that 5,581 items were in museum collections as of April 2024, a 57% increase since July 2019. The increase is in part due to a couple of large acquisitions to replenish the collections. There were 3,622 visitors to museum displays as of April 2024.\n\n2,950 teaching and teaching support hours involving museum collections and/or staff were delivered between August 2023 and April 2024, a tripling since August 2018 – August 2019.\n\n155 courses involving collections of museum staff were delivered between August 2023 and April 2024 that engaged 1,207 students.\r\n\nBy attracting visitors to its events, the GSA does not only contribute economically to Glasgow’s economy, it also supports the wellbeing of individual attendees. In 2022/23, it supported c. £280,000 of wellbeing value among the 5,428 people102 who attended its exhibitions, public lectures and museum education events in Glasgow.103 Between 2020/21 and 2022/23, its exhibitions, public lectures and museum education events in Glasgow attracted 12,152 visitors104 and c. £620,000 in wellbeing impacts.105\n\nThe GSA’s successful exhibition programme is recognised for bringing together perspectives from international and local artists and highlighting the relevance of their work in the context of Glasgow and Scotland. The quality of GSA exhibitions foregrounds its research capacity, and it provides valuable opportunities to engage students in the curatorial process.\n\nThe embeddedness of the GSA in the exhibition and curator ecosystem locally, nationally and beyond amplifies its public engagement impact. The GSA has been a consistent partner on major cultural events, such as Glasgow International, a contemporary art festival. Moreover, GSA artists exhibit their work in galleries and venues across the city. Beagles & Ramsay’s NHOTB & RAD exhibition at GOMA is a recent example, among many (see Case Study: Glasgow’s Cultural Partnerships).\n\nThe following case studies highlight how GSA Exhibitions have the power to help their audience connect with their community and environment. They are also tangible examples of how interacts with other key stakeholders in the city’s vibrant creative ecosystem (see Chapter 2) and fuels its vitality.","lineIndentations":[0,0,1,0,1,0,1,0,0,0,0,0,0,0,0],"lineTypes":["NONE","NONE","UNORDERED","NONE","UNORDERED","NONE","UNORDERED","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":17.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"126":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","fontVariantPosition":"SUPER","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"1:57","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"123":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"}}},"59:2122":{"type":"RECTANGLE","id":"59:2122","name":"Rectangle 7","absoluteBoundingBox":{"x":134.0,"y":3058.0,"width":375.0,"height":30.0},"isolatedAbsoluteRenderBounds":{"x":134.0,"y":3058.0,"width":375.0,"height":30.0},"relativeTransform":[[1.0,0.0,70.0],[0.0,1.0,2860.0]],"size":{"x":375.0,"y":30.0},"fills":[],"visible":false,"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"54:9884":{"type":"RECTANGLE","id":"54:9884","name":"Rectangle 52","absoluteBoundingBox":{"x":1408.0,"y":19057.0,"width":375.0,"height":375.0},"isolatedAbsoluteRenderBounds":{"x":1408.0,"y":19057.0,"width":375.0,"height":375.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,10453.0]],"size":{"x":375.0,"y":375.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"e292f71785f5830a9dc42dd8b5c73e38fc67ee31","originalImageWidth":750,"originalImageHeight":750,"visible":true,"opacity":1.0,"rotation":0.0}],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"28:2007":{"type":"TEXT","id":"28:2007","name":"Researchers at the GSA have a strong track record in exploring questions around the design of sustainable and inclusive economies and communities, which responds to the demands and opportunities of the 21st century. The work of the Mackintosh Environmental Architecture Research Unit (MEARU), which was celebrated in the ‘30 Years of MEARU’ exhibition organised by the GSA in 202395, has been instrumental in this respect, including through its effect on policy (as discussed in Chapter 2). The case study (06) below highlights the GSA’s continued research contribution to this field.","absoluteBoundingBox":{"x":414.0,"y":44669.0,"width":580.0,"height":176.0},"isolatedAbsoluteRenderBounds":{"x":414.322998046875,"y":44671.859375,"width":576.986511230469,"height":167.29296875},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,5215.0]],"size":{"x":580.0,"y":176.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,108,108,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,107,107],"characters":"Researchers at the GSA have a strong track record in exploring questions around the design of sustainable and inclusive economies and communities, which responds to the demands and opportunities of the 21st century. 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Hatch has not made an analysis, verified or rendered an independent judgement as to the validity of the information provided by or on behalf of the Client. While it is believed that the information contained in this Report is reliable under the conditions and subject to the limitations set forth herein, Hatch does not and cannot warrant nor guarantee the accuracy thereof or any outcomes or results of any kind. Hatch takes no responsibility and accepts no liability whatsoever for any losses, claims, expenses or damages arising in whole or in part from any review, use of or reliance on this Report by parties other than Client. This Report is intended to be read as a whole, and sections should not be read or relied upon out of context, and any person using or relying upon this Report agrees to be specifically bound by the terms of this Disclaimer and Limitations of Use. This Report contains the expression of the professional opinions of Hatch, based upon information available at the time of preparation. Unless specifically agreed otherwise in Hatch’s contract of engagement with the Client, Hatch retains intellectual property rights over the contents of this Report. The Report must be read in light of: the limited readership and purposes for which it was intended; its reliance upon information provided to Hatch by the Client and others which has not been verified by Hatch and over which it has no control; the limitations and assumptions referred to throughout the Report; the cost and other constraints imposed on the Report; and other relevant issues which are not within the scope of the Report. Subject to any contrary agreement between Hatch and the Client: Hatch makes no warranty or representation to the Client or third parties (express or implied) in respect of the Report, particularly with regard to any commercial investment decision made on the basis of the Report; use of the Report by the Client and third parties shall be at their own and sole risk, and extracts from the Report may only be published with permission of Hatch. It is understood that Hatch does not warrant nor guarantee any specific outcomes or results, including project estimates or construction or operational costs, the return on investment if any, or the ability of any process, technology, equipment or facility to meet specific performance criteria, financing goals or objectives, or the accuracy, completeness or timeliness of any of the data contained herein. Hatch disclaims all responsibility and liability whatsoever to third parties for any direct, economic, special, indirect, punitive or consequential losses, claims, expenses or damages of any kind that may arise in whole or in part from the use, review of or reliance upon the Report or such data or information contained therein by any such third parties. The review, use or reliance upon the Report by any such third party shall constitute their acceptance of the terms of this Disclaimer and Limitations of Use and their agreement to waive and release Hatch and its Client from any such losses, claims, expenses or damages. This Report is not to be referred to or quoted in whole or in part, in any registration statement, prospectus, fairness opinion, public filing, loan agreement or other financing document. Readers are cautioned that this is a preliminary Report, and that all results, opinions and commentary contained herein are based on limited and incomplete data. While the work, results, opinions and commentary herein may be considered to be generally indicative of the nature and quality of the subject of the Report, they are by nature preliminary only and are not definitive. No representations or predictions are intended as to the results of future work, nor can there be any promises that the results, opinions and commentary in this Report will be sustained in future work. 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Hatch has not made an analysis, verified or rendered an independent judgement as to the validity of the information provided by or on behalf of the Client. While it is believed that the information contained in this Report is reliable under the conditions and subject to the limitations set forth herein, Hatch does not and cannot warrant nor guarantee the accuracy thereof or any outcomes or results of any kind. Hatch takes no responsibility and accepts no liability whatsoever for any losses, claims, expenses or damages arising in whole or in part from any review, use of or reliance on this Report by parties other than Client.\n\nThis Report is intended to be read as a whole, and sections should not be read or relied upon out of context, and any person using or relying upon this Report agrees to be specifically bound by the terms of this Disclaimer and Limitations of Use. 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Hatch disclaims all responsibility and liability whatsoever to third parties for any direct, economic, special, indirect, punitive or consequential losses, claims, expenses or damages of any kind that may arise in whole or in part from the use, review of or reliance upon the Report or such data or information contained therein by any such third parties. The review, use or reliance upon the Report by any such third party shall constitute their acceptance of the terms of this Disclaimer and Limitations of Use and their agreement to waive and release Hatch and its Client from any such losses, claims, expenses or damages. This Report is not to be referred to or quoted in whole or in part, in any registration statement, prospectus, fairness opinion, public filing, loan agreement or other financing document.\n\nReaders are cautioned that this is a preliminary Report, and that all results, opinions and commentary contained herein are based on limited and incomplete data. While the work, results, opinions and commentary herein may be considered to be generally indicative of the nature and quality of the subject of the Report, they are by nature preliminary only and are not definitive. No representations or predictions are intended as to the results of future work, nor can there be any promises that the results, opinions and commentary in this Report will be sustained in future work. 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Additionally, a snapshot provided by GSA’s HR department reflective of the 2021/22 academic year provided granular information on the number of positions filled by unique direct employees by mode (Full Time/Part Time), FTE, residential location and salary. Gross Value Added (GVA) is the key measure of economic output at the level of a firm, sector or region. It can be measured in a number of ways and typically for a firm this is done using the income approach, as the sum of EBITDA and compensation of employees. These figures have been sourced from the Art School’s Annual Report and Accounts for 2022/23. Indirect effects Indirect impacts refer to the employment and GVA supported by GSA’s external expenditure (capital and revenue) on local suppliers. This expenditure creates employment and value added within GSA’s immediate suppliers and within all subsequent tiers of the supply chain, as GSA’s suppliers make purchases from their own suppliers, and so on. The Glasgow School of Art holds a database of expenditure on external suppliers. This contains information for each supplier transaction including the location of the supplier106, the type of purchase and the total level of spend for 2021/22, which was inflated to 2022/23. Using the type of purchase classification used in the database, we mapped the GSA’s spend onto the Standard Industrial Classification (SIC) contained in Hatch Urban Solutions’ Input-output model for the UK and the regions, and used the postcode information to determine the location of each supplier. The full economic impacts of this expenditure were then estimated using our input-output model. The model is based on data from the UK National Accounts and allows us to estimate the supply chain multiplier effects from an initial injection of expenditure in a particular sector. Induced effects Induced effects refer to the effects of spending by employees whose jobs are supported directly within the Art School and indirectly within its supply chain: Impacts from expenditure by GSA’s employees have been estimated using data on wages and salaries from the Art School’s HR data, adjusting for income tax (PAYE), National Insurance contributions, pension contributions and saving rates. Different rates of leakage of expenditure are assumed for the different impact areas. Our input-output model has been used to estimate the economic impacts from this spending. Impacts from expenditure by employees in the supply chain have been estimated using the Type 2 (indirect and induced) multipliers within our input-output model. Student Impacts Expenditure Expenditure by GSA’s students is an important source of its economic contribution. The National Student Income and Expenditure Survey, published by BIS107, provides detailed data on the spending behaviour of students in UK universities, split by full time/part time students and the goods and services purchased (other breakdowns are also available). We have used the data from the latest survey (for 2021/22), along with data on the student population at The Glasgow School of Art, to estimate the economic impacts of this expenditure. The approach is as follows: Work out how many full time and part time students live in each impact area, split by those who live in accommodation owned by the Art School and those who live in other accommodation
 Analyse how many of these originally came from outside the impact area before moving to study there – this includes both domestic and international students
 Apply the average expenditure per student (split by full- and part-time students) to these breakdowns of the student population (excluding expenditure which represents a transfer to GSA’s, such as tuition fees and rents, for those living in Art School accommodation)
 Allocate this expenditure to sectoral categories in our input-output model, using a best fit analysis of the categories in the Student Income and Expenditure Survey
 Apply leakage rates for each of the impact areas, to each expenditure category
 Estimate the economic impacts from this expenditure using our input-output model. We have estimated the total economic impact from this expenditure, as well as the portion which comes from students who were originally from outside the impact area. Visitor Impacts The Glasgow School of Art generates visits in a number of ways. The challenge is to understand how many visits there are, how much these visitors spend in the local economy, what they spend their money on and what the consequent economic impacts are. We have only estimated economic value generated by visits from friends and relatives of students. The process has been to: Analyse the origin of all Full-Time students, including the country of origin of international students (using data from the GSA) Analyse the total number of UK visits from outside Glasgow and Scotland, and associated expenditure (using data from the Great Britain Day Visits Survey) Analyse the total number of international visits for the purpose of visiting friends and relatives, and associated expenditure, by country of origin (using data from the ONS International Passenger Survey) \u0007Allocated this expenditure to sectoral categories in our input-output model, using UK Tourism Satellite Account \u0007Estimate the economic impacts from this expenditure using out input-output 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Economic Impacts\n\nDirect effects\nDirect impacts refer to the employment and wealth creation resulting from GSA’s activities, measured in terms of Full Time Equivalent (FTE) employment and Gross Value Added (GVA):\n\nEmployment numbers for 2022/23 have been sourced from HESA. Additionally, a snapshot provided by GSA’s HR department reflective of the 2021/22 academic year provided granular information on the number of positions filled by unique direct employees by mode (Full Time/Part Time), FTE, residential location and salary.\n\nGross Value Added (GVA) is the key measure of economic output at the level of a firm, sector or region. It can be measured in a number of ways and typically for a firm this is done using the income approach, as the sum of EBITDA and compensation of employees. These figures have been sourced from the Art School’s Annual Report and Accounts for 2022/23.\n\nIndirect effects\nIndirect impacts refer to the employment and GVA supported by GSA’s external expenditure (capital and revenue) on local suppliers. This expenditure creates employment and value added within GSA’s immediate suppliers and within all subsequent tiers of the supply chain, as GSA’s suppliers make purchases from their own suppliers, and so on.\n\nThe Glasgow School of Art holds a database of expenditure on external suppliers. This contains information for each supplier transaction including the location of the supplier106, the type of purchase and the total level of spend for 2021/22, which was inflated to 2022/23.\n\nUsing the type of purchase classification used in the database, we mapped the GSA’s spend onto the Standard Industrial Classification (SIC) contained in Hatch Urban Solutions’ Input-output model for the UK and the regions, and used the postcode information to determine the location of each supplier.\n\nThe full economic impacts of this expenditure were then estimated using our input-output model. The model is based on data from the UK National Accounts and allows us to estimate the supply chain multiplier effects from an initial injection of expenditure in a particular sector.\n\nInduced effects\nInduced effects refer to the effects of spending by employees whose jobs are supported directly within the Art School and indirectly within its supply chain:\n\nImpacts from expenditure by GSA’s employees have been estimated using data on wages and salaries from the Art School’s HR data, adjusting for income tax (PAYE), National Insurance contributions, pension contributions and saving rates. Different rates of leakage of expenditure are assumed for the different impact areas. Our input-output model has been used to estimate the economic impacts from this spending.\n\nImpacts from expenditure by employees in the supply chain have been estimated using the Type 2 (indirect and induced) multipliers within our input-output model.\n\nStudent Impacts\n\nExpenditure\nExpenditure by GSA’s students is an important source of its economic contribution. The National Student Income and Expenditure Survey, published by BIS107, provides detailed data on the spending behaviour of students in UK universities, split by full time/part time students and the goods and services purchased (other breakdowns are also available). We have used the data from the latest survey (for 2021/22), along with data on the student population at The Glasgow School of Art, to estimate the economic impacts of this expenditure.\n\nThe approach is as follows:\n\nWork out how many full time and part time students live in each impact area, split by those who live in accommodation owned by the Art School and those who live in other accommodation
\nAnalyse how many of these originally came from outside the impact area before moving to study there – this includes both domestic and international students
\nApply the average expenditure per student (split by full- and part-time students) to these breakdowns of the student population (excluding expenditure which represents a transfer to GSA’s, such as tuition fees and rents, for those living in Art School accommodation)
\nAllocate this expenditure to sectoral categories in our input-output model, using a best fit analysis of the categories in the Student Income and Expenditure Survey
\nApply leakage rates for each of the impact areas, to each expenditure category
\nEstimate the economic impacts from this expenditure using our input-output model.\n\nWe have estimated the total economic impact from this expenditure, as well as the portion which comes from students who were originally from outside the impact area.\n\nVisitor Impacts\nThe Glasgow School of Art generates visits in a number of ways. The challenge is to understand how many visits there are, how much these visitors spend in the local economy, what they spend their money on and what the consequent economic impacts are.\n\nWe have only estimated economic value generated by visits from friends and relatives of students. The process has been to:\n\nAnalyse the origin of all Full-Time students, including the country of origin of international students (using data from the GSA)\n\nAnalyse the total number of UK visits from outside Glasgow and Scotland, and associated expenditure (using data from the Great Britain Day Visits Survey)\n\nAnalyse the total number of international visits for the purpose of visiting friends and relatives, and associated expenditure, by country of origin (using data from the ONS International Passenger Survey)\n\n\u0007Allocated this expenditure to sectoral categories in our input-output model, using UK Tourism Satellite Account\n\n\u0007Estimate the economic impacts from this expenditure using out input-output 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Recent placements include:\n\nBarclays (Singapore) – financial services leadership and innovation.\nEnvision Solar (USA) – sustainable technology and renewable energy solutions.\nGeneral Electric Oil & Gas (Aberdeen) – engineering and global energy systems.\nBaxters (Scotland) – heritage food and drink brand with global reach.\n\nThrough these experiences, GSA students gain not only practical industry expertise but also cross-cultural awareness, global networks, and leadership skills that prepare them for diverse career pathways.\n\nLasting Value for GSA and Scotland\nParticipants return to GSA with enhanced confidence, fresh perspectives, and international connections, enriching the School’s culture of ambition, innovation, and internationalism. 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collaborations reflect GSA’s studio ethos and entrepreneurial culture, generating ventures, exhibitions and networks that shape Glasgow’s creative economy.\n\nRelationships forged in studios evolve into companies, collectives and cultural platforms with impact far beyond the School.\n\nGraduate ventures\nGSA alumni have founded a wide range of enterprises that merge creativity with industry. Examples include Safehinge Primera8, a healthcare design company producing award-winning safety systems; Hoko Design9, an architecture practice using VR, AI and client-friendly models to disrupt the residential market; and Risotto Studio10, founded by Gabriella Marcella, specialising in risograph printing for clients from local artists to global brands. Long-standing businesses such as Brazen Studio11, established by Sarah Raffel, continue to thrive after two decades, combining bespoke jewellery design with craft innovation.\n\nStudios and cultural spaces\nGraduates also create accessible cultural infrastructure. The Glasgow Independent Studio & Project Room (GIS & GPR)12 provide affordable spaces for artists to work and exhibit. SaltSpace13, established in 2019, offers a cooperative platform for recent graduates and is now expanding into new gallery and studio premises. Civic House and the Glue Factory, led by Rob Morrison through Agile City14, demonstrate how post-industrial buildings can be retrofitted to passivhaus standards and transformed into hubs for work, events and community activity.\n\nDesign agencies and collaborations\nOther alumni ventures operate at the intersection of art, design and commerce. A Visual Agency15, founded by Emlyn Firth, works with global brands such as NIKE, IKEA and Tennent’s, as well as cultural clients including Glasgow International, Sub Club and Channel 4. These businesses show how collaborative practice translates into commercial strength while sustaining Glasgow’s reputation for creative innovation.\n\nImpact\nFrom co-ops and cultural venues to international design firms, GSA graduates combine creativity, entrepreneurial drive and social purpose. Their ventures generate economic, cultural and social value locally, nationally and internationally, demonstrating the lasting influence of the School’s ethos.\n\n8 Safehinge Primera - Safe and secure doorsets and components\n9 https://hokodesign.com/\n10 https://risottostudio.com/\n11 https://www.brazenstudios.co.uk/\n12 Glasgow Independent Studio & Glasgow Project Room\n13 https://www.saltspacecoop.co.uk/\n14 https://agile-city.com/building/civic-house/\n15 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Led by Professor Ross Birrell, this work spans two decades of practice-based projects that connect individual experiences of displacement with collective responsibility.\r\r\n\nCultural diplomacy through art\nBirrell’s research forms part of a wider movement of art-based activism known as cultural diplomacy – using art to break down borders and bring people together. Through exhibitions, films and publications, the work invites audiences to reflect on the challenges facing forcibly displaced people and to respond with empathy rather than abstraction.\n\nInternational reach\nPresented in Scotland, Greece, Germany and the United States, the projects have connected curators, audiences and communities across diverse geographies. 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GSA staff living in Glasgow earned £9 million, which is more than half (55%) of the gross wages paid to Scottish staff.  The consequence is significant expenditure injections into the local economy and beyond from the GSA employees, generating further multiplier effects. Combined with the spending of employees in the supply chain, this expenditure drives induced economic impacts.  We estimate that the expenditure of staff employed by the GSA, along with those in the supply chain, supported £5 million in GVA and 30 in FTE jobs in Glasgow, increasing to £25 million in GVA and 180 FTE jobs in Scotland. Student impacts Student population In 2022/23, the GSA had a total of 2,605 students, an increase of 26% since 2015/16. For context, that makes the GSA’s student body larger than the London Business School (2,300) and comparable to that of the Royal College of Art (2,985). The proportion of GSA students studying towards art degrees41 (18%) is reflective of its reputation as one of the UK’s leading visual arts schools. The GSA ranks second42 among specialist creative HEIs in terms of its share of students studying art degrees, after the Royal College of Art (20%)43. It is also worth noting that these characterisations are derived from HESA definitions; the nature of “creative” higher education is not limited to what can be characterised as “creative” such as Architecture or Sculpture, but can include creative curricula in other fields such as Engineering or Product Design. This is to say that the actual number of students studying creative disciplines at the GSA is higher than 18%. The majority of GSA students studied full-time (93%). Close to three quarters (73%) of the 2022/23 student cohort were enrolled in undergraduate courses, with the remaining 27% studying towards postgraduate degrees. Notably, the GSA has the fifth highest share of postgraduate students out of fourteen specialists creative HEIs in the UK. In 2022/23, slightly less than two-thirds of GSA students (64%) were originally from the UK. Scottish students accounted for 45% of the GSA’s student body, including local students, with 14% of all students coming from Glasgow. At undergraduate level, the number of Scottish students is controlled by the Scottish Funding Council. The GSA is allocated 1,226.3 funded student places from the Scottish Funding Council for Scotland-domiciled students, approximately 1% of the total number of SFC funded places available.44 19% of GSA students originate from the rest of the UK, with notable concentrations coming from London (6%), the South East (3%) and North of England (5% combined across regions). The GSA has consistently exceeded the Scottish Government’s Commission on Widening Access (CoWA) target for individual higher education institutions45 since 2013/14. In 2022/23, 22% of the GSA’s Scottish domiciled full-time first-degree entrants came from the 20% most deprived communities, making it the third highest ranked higher education institution in Scotland.46 See Chapter 7. Over a third (36%) of students at the GSA came from abroad, which is the fifth highest share among Scottish higher education institutions and is significantly higher than the average among specialist creative HEIs (24%) where GSA ranks third after the Royal College of Art and University of the Arts London. In 2022/23, international students from 41 countries attended the GSA, reflecting the institution’s global reach and reputation. Figure 3.5 shows the top ten countries where GSA international students come from. As shown, the proportion of GSA students from China is greatly overrepresented compared to the rest of UK institutions, however students from India are significantly underrepresented. Aside from that, the proportion of students from the top countries of origin of GSA’s international students is largely in line with the rest of the UK. However, across all UK HEIs, there is a high share of students from Nigeria (10%) and Pakistan (5%), whereas these nationalities are not significantly represented in the GSA’s student body. The vast majority of GSA students (90%) lived in Scotland during term time. Notably, 69% of GSA’s lived in Glasgow, which highlights the contribution they make to the city’s vibrancy, creative clusters and economy. Student expenditure impacts Students make a sizable contribution to the economy of Glasgow, Forres and Scotland by bringing extra expenditure into these areas. Notably, the international students that the GSA attracts generate expenditure that might not have otherwise occurred both locally and UK wide. By drawing on the National Student Income and Expenditure Survey47, which provides data on the expenditure patterns and amounts of students in the UK, we are able to estimate students’ expenditure whilst studying at the Art School, and the associated economic impacts. In total, the expenditure of students at the GSA supports an estimated: £10m in GVA and 250 FTE jobs in Glasgow. A significant portion this is driven by students who moved to Glasgow for their studies from elsewhere in the UK and abroad. Full-time students from outside Glasgow account for three quarters of this economic impact. £25m GVA and 450 FTE jobs in Scotland, of which around half is driven by full-time students moving to the area from elsewhere in the UK and abroad. £40m GVA and 570 FTE jobs in the wider UK economy, around 31% of which is driven by international students. That is, international students supported around £15m in GVA and 180 FTE jobs nationally. The breakdown of student numbers by fee category in Table 3.4 shows a steady growth of student numbers at the GSA, with the total student body growing at approximately 3% annually. Driving a lot of this growth is the number of postgraduate students, rising from 466 in 2019/20 to 777 in 2024/25, which corresponds with an annual growth rate of approximately 11%. Similarly, there has been a doubling in students paying postgraduate taught fees (140% increase) though students paying postgraduate research fees declined by 32%. Students paying undergraduate fees only increased by 0.5% annually, slower than the undergraduate student numbers. This is because some postgraduate students in the School of Architecture pay undergraduate fees, and in 2019/20 this totalled 145 students. Discounting these students increases the annual growth rate to 1%. Visitor impacts Students originating from outside Glasgow, Scotland and the UK receive visits from friends and family throughout the year for a range of reasons. Using conservative assumptions, we estimate that the expenditure associated with these visits supported a further £1m in GVA and 20 FTE jobs in Glasgow, which increases to £1.5m in GVA and 30 FTE jobs at the UK level. The GSA’s cultural programme leverages its exhibitions programme, events, annual degree shows and rich Archives and Collections. The GSA’s Archives and Collections, attracted 3,622 visitors to museum displays (August 2023 – April 2024). The collection holds c. 5000 individual items, 100 deposited archive collections and 25,000 items in the GSA institutional archive. It comprises one of the most comprehensive archives and collections for the creative disciplines. The GSA’s collection of works by Charles Rennie Mackintosh are of national significance.48 Moreover, the GSA collaborates with organisations such as BAFTA Scotland, Cryptic and Glasgow International to deliver city wide events. Through these activities, it enriches the city’s cultural and tourism offer. The expenditure of these visitors is an additional driver of economic activity locally. The GSA’s economic contribution stemming from its cultural programme and offer has not been quantified because it is hard to ascertain whether the main reason behind these visits was attending a GSA event, although its assets contribute to Glasgow’s overall unique offer. In 2022, Glasgow’s overall economic value from visitor spend was calculated at 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impacts \nThe GSA paid about £17 million40 in gross wages and salaries to staff living across the UK, of which 96% was paid to employees living in Scotland. GSA staff living in Glasgow earned £9 million, which is more than half (55%) of the gross wages paid to Scottish staff. \n\nThe consequence is significant expenditure injections into the local economy and beyond from the GSA employees, generating further multiplier effects. Combined with the spending of employees in the supply chain, this expenditure drives induced economic impacts. \n\nWe estimate that the expenditure of staff employed by the GSA, along with those in the supply chain, supported £5 million in GVA and 30 in FTE jobs in Glasgow, increasing to £25 million in GVA and 180 FTE jobs in Scotland.\n\nStudent impacts\n\nStudent population\nIn 2022/23, the GSA had a total of 2,605 students, an increase of 26% since 2015/16. For context, that makes the GSA’s student body larger than the London Business School (2,300) and comparable to that of the Royal College of Art (2,985). The proportion of GSA students studying towards art degrees41 (18%) is reflective of its reputation as one of the UK’s leading visual arts schools. The GSA ranks second42 among specialist creative HEIs in terms of its share of students studying art degrees, after the Royal College of Art (20%)43. \rIt is also worth noting that these characterisations are derived from HESA definitions; the nature of “creative” higher education is not limited to what can be characterised as “creative” such as Architecture or Sculpture, but can include creative curricula in other fields such as Engineering or Product Design. This is to say that the actual number of students studying creative disciplines at the GSA is higher than 18%.\n\nThe majority of GSA students studied full-time (93%). Close to three quarters (73%) of the 2022/23 student cohort were enrolled in undergraduate courses, with the remaining 27% studying towards postgraduate degrees. Notably, the GSA has the fifth highest share of postgraduate students out of fourteen specialists creative HEIs in the UK.\n\nIn 2022/23, slightly less than two-thirds of GSA students (64%) were originally from the UK. Scottish students accounted for 45% of the GSA’s student body, including local students, with 14% of all students coming from Glasgow. At undergraduate level, the number of Scottish students is controlled by the Scottish Funding Council. The GSA is allocated 1,226.3 funded student places from the Scottish Funding Council for Scotland-domiciled students, approximately 1% of the total number of SFC funded places available.44\n\n19% of GSA students originate from the rest of the UK, with notable concentrations coming from\rLondon (6%), the South East (3%) and North of England (5% combined across regions).\n\nThe GSA has consistently exceeded the Scottish Government’s Commission on Widening Access\r(CoWA) target for individual higher education institutions45 since 2013/14. In 2022/23, 22% of the\rGSA’s Scottish domiciled full-time first-degree entrants came from the 20% most deprived\rcommunities, making it the third highest ranked higher education institution in Scotland.46 See\rChapter 7.\n\nOver a third (36%) of students at the GSA came from abroad, which is the fifth highest share\ramong Scottish higher education institutions and is significantly higher than the average among\rspecialist creative HEIs (24%) where GSA ranks third after the Royal College of Art and University of the Arts London. In 2022/23, international students from 41 countries attended the GSA, reflecting the institution’s global reach and reputation. Figure 3.5 shows the top ten countries where GSA international students come from.\n\nAs shown, the proportion of GSA students from China is greatly overrepresented compared to\rthe rest of UK institutions, however students from India are significantly underrepresented.\rAside from that, the proportion of students from the top countries of origin of GSA’s international\rstudents is largely in line with the rest of the UK. However, across all UK HEIs, there is a high share\rof students from Nigeria (10%) and Pakistan (5%), whereas these nationalities are not\rsignificantly represented in the GSA’s student body.\n\nThe vast majority of GSA students (90%) lived in Scotland during term time. Notably, 69% of\rGSA’s lived in Glasgow, which highlights the contribution they make to the city’s vibrancy,\rcreative clusters and economy.\n\nStudent expenditure impacts\nStudents make a sizable contribution to the economy of Glasgow, Forres and Scotland by bringing extra expenditure into these areas. Notably, the international students that the GSA attracts generate expenditure that might not have otherwise occurred both locally and UK wide.\n\nBy drawing on the National Student Income and Expenditure Survey47, which provides data on the expenditure patterns and amounts of students in the UK, we are able to estimate students’ expenditure whilst studying at the Art School, and the associated economic impacts.\n\nIn total, the expenditure of students at the GSA supports an estimated:\n\n£10m in GVA and 250 FTE jobs in Glasgow. A significant portion this is driven by students who moved to Glasgow for their studies from elsewhere in the UK and abroad. Full-time students from outside Glasgow account for three quarters of this economic impact.\n\n£25m GVA and 450 FTE jobs in Scotland, of which around half is driven by full-time students moving to the area from elsewhere in the UK and abroad.\n\n£40m GVA and 570 FTE jobs in the wider UK economy, around 31% of which is driven by international students. That is, international students supported around £15m in GVA and 180 FTE jobs nationally.\n\nThe breakdown of student numbers by fee category in Table 3.4 shows a steady growth of student numbers at the GSA, with the total student body growing at approximately 3% annually. Driving a lot of this growth is the number of postgraduate students, rising from 466 in 2019/20 to 777 in 2024/25, which corresponds with an annual growth rate of approximately 11%.\n\nSimilarly, there has been a doubling in students paying postgraduate taught fees (140% increase) though students paying postgraduate research fees declined by 32%. 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GSA is an important employer and purchaser of goods in the local and wider economy. As such, its presence brings significant flows of expenditure and economic multiplier effects to Glasgow City, Scotland and the UK. This chapter captures the economic impact of the GSA and puts it into its wider context. The analysis in this part of the report provides a snapshot of economic contributions in the 2022/23 academic year. It considers the following effects: Direct – the activities taking place on campus Indirect – the economic activity supported by the GSA’s supply chain spending Induced – the further multiplier effects from staff spending Student and visitor-related – the economic activity supported by students and visitors These effects are measured in terms of employment and Gross Value Added (GVA).37 See the technical appendix for more details. Direct impacts In 2022/23, the GSA employed 615 staff, an increase of 37% since 2015/16. Adjusting for Full and Part Time staff, this translates to around 460 full time equivalent (FTE) jobs. 430 staff were based in Scotland, of whom more than half (56%) resided in Glasgow City. There are also about 10 staff living in Moray, where the GSA Highlands & Islands campus is based. In 2022/23, the GSA generated a total income of £47.1 million. This is broadly in line with the income growth experienced by specialist creative HEIs38 (24%) in the UK, and exceeds the growth seen across Scottish (9%) and UK (17%) higher education institutions.39 In 2022/23, the GSA generated £30 million in direct Gross Value Added (GVA). Indirect impacts In 2022/23, the GSA spent about £21.6 million with UK based suppliers on goods and services to support its operation and capital investments, of which about 74% was with suppliers based in Scotland and 36% was with Glasgow City based suppliers. We estimate that, in total, the GSA’s supply chain expenditure in 2022/23 supported £5 million in GVA and 80 FTE jobs in Glasgow, and a total of £10 million in GVA and 190 FTE jobs in the UK.","absoluteBoundingBox":{"x":414.0,"y":17353.0,"width":580.0,"height":902.0},"isolatedAbsoluteRenderBounds":{"x":414.424987792969,"y":17355.80859375,"width":578.164001464844,"height":896.4375},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,281.0]],"size":{"x":580.0,"y":902.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,8,8,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,8,8,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,8,8,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,6,0,0,0,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2],"characters":"The GSA is an important employer and purchaser of goods in the local and wider economy. As such, its presence brings significant flows of expenditure and economic multiplier effects to Glasgow City, Scotland and the UK. This chapter captures the economic impact of the GSA and puts it into its wider context. The analysis in this part of the report provides a snapshot of economic contributions in the 2022/23 academic year. It considers the following effects:\n\nDirect – the activities taking place on campus\nIndirect – the economic activity supported by the GSA’s supply chain spending\nInduced – the further multiplier effects from staff spending\nStudent and visitor-related – the economic activity supported by students and visitors\n\nThese effects are measured in terms of employment and Gross Value Added (GVA).37 See the technical appendix for more details.\n\nDirect impacts\nIn 2022/23, the GSA employed 615 staff, an increase of 37% since 2015/16. Adjusting for Full and Part Time staff, this translates to around 460 full time equivalent (FTE) jobs.\n\n430 staff were based in Scotland, of whom more than half (56%) resided in Glasgow City. There are also about 10 staff living in Moray, where the GSA Highlands & Islands campus is based.\n\nIn 2022/23, the GSA generated a total income of £47.1 million. This is broadly in line with the income growth experienced by specialist creative HEIs38 (24%) in the UK, and exceeds the growth seen across Scottish (9%) and UK (17%) higher education institutions.39 In 2022/23, the GSA generated £30 million in direct Gross Value Added (GVA).\n\nIndirect impacts\nIn 2022/23, the GSA spent about £21.6 million with UK based suppliers on goods and services to support its operation and capital investments, of which about 74% was with suppliers based in Scotland and 36% was with Glasgow City based suppliers.\n\nWe estimate that, in total, the GSA’s supply chain expenditure in 2022/23 supported £5 million in GVA and 80 FTE jobs in Glasgow, and a total of £10 million in GVA and 190 FTE jobs in the 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Arts and humanities research has intrinsic value in that it fosters discourse around our understanding of society and history, which shapes public perceptions and policy. As noted by Christopher Smith, AHRC Executive Chair and UKRI Creative Industries Sector Champion, maintaining a vibrant arts and humanities community is vital ‘to address the challenge of complexity and engender open constructive debate, in our own subjects, across science and across communities.’87 Research in creative fields more generally is an instrumental component of the knowledge generation ecosystem, as it contributes towards effectively integrating scientific and technological developments into our economies and societies. The increasing emphasis on transdisciplinary research approaches is a testament to this. In its advice to the outgoing government, the Council for Science and Technology noted that with the right investment in R&D in the creative industries, the sector could contribute £132 billion in GVA and create 300,000 new jobs by 2025.88 The cross-cutting nature of creative industries research and innovation can help catalyse the growth of innovation priority sectors identified in Scotland’s Innovation Strategy, including the ‘Health and Life Sciences’, ‘Data & Digital Technology’, ‘Advanced Manufacturing’ and ‘Energy Transition’ sectors, thereby supporting its aspirations to close productivity and business investment gaps relative to international competitors.89 Similarly, creative research and innovation directly supports Glasgow City Region’s ‘Digital Creative Industries’ cluster, which is one of the key clusters informing its Regional Innovation Action Plan and Investment Zones, alongside ‘Health & Life Sciences’, ‘Energy & Net Zero’, ‘Advanced Manufacturing & Precision Engineering’ and ‘Digital and Enabling Technology and Services’. In so doing, it supports the growth objectives of the Glasgow City Economic Strategy around ‘Creative Economy and Screen’ and ‘Life Sciences and Precision 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is it important?\nArts and humanities research has intrinsic value in that it fosters discourse around our understanding of society and history, which shapes public perceptions and policy. As noted by Christopher Smith, AHRC Executive Chair and UKRI Creative Industries Sector Champion, maintaining a vibrant arts and humanities community is vital ‘to address the challenge of complexity and engender open constructive debate, in our own subjects, across science and across communities.’87\n\nResearch in creative fields more generally is an instrumental component of the knowledge generation ecosystem, as it contributes towards effectively integrating scientific and technological developments into our economies and societies. The increasing emphasis on transdisciplinary research approaches is a testament to this. In its advice to the outgoing government, the Council for Science and Technology noted that with the right investment in R&D in the creative industries, the sector could contribute £132 billion in GVA and create 300,000 new jobs by 2025.88\n\nThe cross-cutting nature of creative industries research and innovation can help catalyse the growth of innovation priority sectors identified in Scotland’s Innovation Strategy, including the ‘Health and Life Sciences’, ‘Data & Digital Technology’, ‘Advanced Manufacturing’ and ‘Energy Transition’ sectors, thereby supporting its aspirations to close productivity and business investment gaps relative to international competitors.89\n\nSimilarly, creative research and innovation directly supports Glasgow City Region’s ‘Digital Creative Industries’ cluster, which is one of the key clusters informing its Regional Innovation Action Plan and Investment Zones, alongside ‘Health & Life Sciences’, ‘Energy & Net Zero’, ‘Advanced Manufacturing & Precision Engineering’ and ‘Digital and Enabling Technology and Services’. 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Glasgow School of Art connects creative education with industry to deliver innovation, economic growth and social impact. Across the School of Design, the Mackintosh School of Architecture, and the School of Innovation and Technology, partnerships ensure that students and researchers shape solutions to real-world challenges, while supporting Scotland’s strategic priorities in net zero, advanced manufacturing, digital transformation, and the wellbeing economy.\n\nDesign: Global brands and cultural industries\nThe School of Design partners with leading organisations to link creativity with global markets. Long-term collaboration with citizenM hotels supports Glasgow’s £900m visitor economy through live briefs, exhibitions and sponsorships that connect student creativity to international audiences. In fashion, partnerships with Barrie (part of Chanel) and Alexander McQueen open pathways into luxury industries while sustaining Scotland’s design heritage. Meanwhile, the Centre for Advanced Textiles (CAT) recently celebrating its 25 year anniversary, has pioneered digital textile printing in the UK, training students on world-leading technologies while delivering commissions for brands from W-Hotel Edinburgh to Harris Tweed, demonstrating the commercial reach of design research.\n\nArchitecture: Shaping sustainable cities and homes\nThe Mackintosh School of Architecture embeds students in live urban regeneration and housing projects. With Landsec U+I and New Practice, students contributed to the redevelopment vision for Glasgow’s Buchanan Galleries through public exhibitions, co-design and civic engagement. In Perth, the Gannochy Trust Housing project, delivered with ABC Architects, applied MEARU research to create 48 “life changing” sustainable homes with innovative ventilation systems, setting new benchmarks for healthy living and winning national design awards. These projects show how architectural education informs policy, strengthens resilience and improves wellbeing in communities.\n\nInnovation and Technology: Net zero and digital standards\nThe School of Innovation and Technology applies design research to future-proof Scotland’s built environment. The Low-Carbon Passport programme, co-developed with major contractors, colleges and BE-ST, bridges skills gaps in sustainable construction and accelerates adoption of low-carbon methods. In parallel, work with the Scottish Futures Trust and Scottish Government is embedding Building Information Modelling (BIM) into building standards, ensuring digital innovation works for both industry and communities.\n\nImpact\nTogether these collaborations demonstrate how GSA delivers on Scotland’s Innovation Strategy and Creative Industries Place Plan. 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This section brings together the evidence on this contribution. We: Set out the context on why creative skills development is so important
 Outline the GSA’s strategic approach
 Highlight evidence of impacts, focusing on the GSA’s role in generating a pipeline of talent for a range of sectors, its work boosting employability, and its support for students to launch their own practice. Why is Creative Skills Development important? The UK is widely recognised as a cultural powerhouse, with its arts sector alone estimated to support £49bn in GVA and 970,000 jobs in 2022.51 The continued vitality of the sector is dependent on the supply of talent equipped to exploit opportunities emerging from technological advancements and globalisation. The drive to go digital during the COVID-19 pandemic brought to the fore digital skills gaps across the sector, most notably in galleries, museums and theatres.52 More broadly, creative skills such as agility, communication, and self-efficacy are increasingly important for the workforce across sectors in the modern digital economy. Consequently, the intensifying symbiosis between the creative and digital industries is increasingly gaining traction as a driver of economic growth and innovation.53 Glasgow, therefore, as a national creative cluster has a unique opportunity to be a key driver of creative-driven growth. As recognised in an OECD report54, however, this places greater need for creative education institutions like the GSA to develop and maintain a robust talent pipeline to respond to the growing demand and need for creative skills in the Glasgow regional economy. This means that more graduates from creative disciplines and graduates with creative skills are needed not only in creative industries but also in the wider economy. Pivotal to achieving this within the Glasgow City Region is to support access into higher education and particularly in the creative disciplines ensuring both a highly skilled and diverse future workforce.","absoluteBoundingBox":{"x":414.0,"y":22976.0,"width":580.0,"height":770.0},"isolatedAbsoluteRenderBounds":{"x":414.238006591797,"y":22978.859375,"width":578.41796875,"height":764.38671875},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,723.0]],"size":{"x":580.0,"y":770.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,28,0,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,30,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,32,32,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,32,32,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,32,32,32,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,32,32],"characters":"The GSA makes a critical contribution to the creative skills ecosystem in Glasgow, Highlands and Islands and the wider Scottish and UK economies. This section brings together the evidence on this contribution. We:\n\nSet out the context on why creative skills development is so important
\nOutline the GSA’s strategic approach
\nHighlight evidence of impacts, focusing on the GSA’s role in generating a pipeline of talent for a range of sectors, its work boosting employability, and its support for students to launch their own practice.\n\nWhy is Creative Skills Development important?\nThe UK is widely recognised as a cultural powerhouse, with its arts sector alone estimated to support £49bn in GVA and 970,000 jobs in 2022.51 The continued vitality of the sector is dependent on the supply of talent equipped to exploit opportunities emerging from technological advancements and globalisation. The drive to go digital during the COVID-19 pandemic brought to the fore digital skills gaps across the sector, most notably in galleries, museums and theatres.52 More broadly, creative skills such as agility, communication, and self-efficacy are increasingly important for the workforce across sectors in the modern digital economy. Consequently, the intensifying symbiosis between the creative and digital industries is increasingly gaining traction as a driver of economic growth and innovation.53\n\nGlasgow, therefore, as a national creative cluster has a unique opportunity to be a key driver of creative-driven growth. As recognised in an OECD report54, however, this places greater need for creative education institutions like the GSA to develop and maintain a robust talent pipeline to respond to the growing demand and need for creative skills in the Glasgow regional economy. This means that more graduates from creative disciplines and graduates with creative skills are needed not only in creative industries but also in the wider economy. Pivotal to achieving this within the Glasgow City Region is to support access into higher education and particularly in the creative disciplines ensuring both a highly skilled and diverse future workforce.","lineIndentations":[0,0,1,1,1,0,0,0,0,0],"lineTypes":["NONE","NONE","UNORDERED","UNORDERED","UNORDERED","NONE","NONE","NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":17.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"32":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","fontVariantPosition":"SUPER","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"1:57","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"30":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"1:57","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"28":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Semibold","fontStyle":"Semibold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"1:57","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"}}},"27:1544":{"type":"RECTANGLE","id":"27:1544","name":"Rectangle 21","absoluteBoundingBox":{"x":64.0,"y":36971.0,"width":1280.0,"height":65.0},"isolatedAbsoluteRenderBounds":{"x":64.0,"y":36971.0,"width":1280.0,"height":65.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,5822.0]],"size":{"x":1280.0,"y":65.0},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{"ariaHidden":true},"interactions":[]},"27:1263":{"mainComponentId":"2:8","type":"INSTANCE","id":"27:1263","name":"Accor. 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It supports students and graduates to turn ideas into businesses, underlining GSA’s role in a national entrepreneurial ecosystem.\n\nFlagship programme\nAnnual competitions span design, creative industries, sustainability and technology. Entrants benefit from training in pitching, business planning and leadership, alongside mentoring and investor connections. Winners secure seed funding to develop their ventures, while all participants gain professional skills and networks.\n\nGSA success stories\nIn 2023, MSc Product Design Engineering graduate Rory Bone won £5,000 in the KickStart Challenge for his start-up 4SB Mobility. The company is developing swappable EV batteries and “Swap & Charge” stations to extend vehicle range – tackling one of the key barriers to electric vehicle adoption7. Working with GSA’s Enterprise Studio and the Converge programme, Rory accessed legal, business and patent support to move from idea to commercialisation.\n\nEarlier, in 2019, GSA graduate Pooja Katara won a Converge award for SENSEcity, an augmented-reality product created in partnership with Historic Environment Scotland. Described as a “re-imagining of old-style tourist telescopes,” the technology has been deployed at Stirling Castle and Urquhart Castle and is now expanding into European and US heritage sites.\n\nEntrepreneurial impact\nThrough Converge, and the partnerships it fosters, GSA graduates launch ventures that combine creativity with economic and social value. 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equipped with a unique blend of skills. In 2022/23, there were 920 graduates from the GSA. Figure 4.1 shows the range of skills these graduates bring. Over half (52%) of the 2022/23 graduates were awarded ‘Design, and Creative and Performing Arts’ degrees and 17% obtained ‘Architecture, Building and Planning’ degrees. Over time, the share of creative technologists graduating from the GSA has increased, as evident from the share of ‘Computing’ (5% vs 3% in 2019/20) and ‘Engineering and Technology’ (5% vs 1%) focused degrees awarded reflecting the growth and development in the GSA’s portfolio in technology and innovation based programmes. It is important to note that these classifications of degrees by subject are based on HESA categorisations, and may not accurately represent the share of students of each course or programme offered by the GSA, rather it reflects the share of students within broad discipline groups. 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Additionally, a snapshot provided by GSA’s HR department reflective of the 2021/22 academic year provided granular information on the number of positions filled by unique direct employees by mode (Full Time/Part Time), FTE, residential location and salary. Gross Value Added (GVA) is the key measure of economic output at the level of a firm, sector or region. It can be measured in a number of ways and typically for a firm this is done using the income approach, as the sum of EBITDA and compensation of employees. These figures have been sourced from the Art School’s Annual Report and Accounts for 2022/23. Indirect effects Indirect impacts refer to the employment and GVA supported by GSA’s external expenditure (capital and revenue) on local suppliers. This expenditure creates employment and value added within GSA’s immediate suppliers and within all subsequent tiers of the supply chain, as GSA’s suppliers make purchases from their own suppliers, and so on. The Glasgow School of Art holds a database of expenditure on external suppliers. This contains information for each supplier transaction including the location of the supplier106, the type of purchase and the total level of spend for 2021/22, which was inflated to 2022/23. Using the type of purchase classification used in the database, we mapped the GSA’s spend onto the Standard Industrial Classification (SIC) contained in Hatch Urban Solutions’ Input-output model for the UK and the regions, and used the postcode information to determine the location of each supplier. The full economic impacts of this expenditure were then estimated using our input-output model. The model is based on data from the UK National Accounts and allows us to estimate the supply chain multiplier effects from an initial injection of expenditure in a particular sector. Induced effects Induced effects refer to the effects of spending by employees whose jobs are supported directly within the Art School and indirectly within its supply chain: Impacts from expenditure by GSA’s employees have been estimated using data on wages and salaries from the Art School’s HR data, adjusting for income tax (PAYE), National Insurance contributions, pension contributions and saving rates. Different rates of leakage of expenditure are assumed for the different impact areas. Our input-output model has been used to estimate the economic impacts from this spending. Impacts from expenditure by employees in the supply chain have been estimated using the Type 2 (indirect and induced) multipliers within our input-output model. Student Impacts Expenditure Expenditure by GSA’s students is an important source of its economic contribution. The National Student Income and Expenditure Survey, published by BIS107, provides detailed data on the spending behaviour of students in UK universities, split by full time/part time students and the goods and services purchased (other breakdowns are also available). We have used the data from the latest survey (for 2021/22), along with data on the student population at The Glasgow School of Art, to estimate the economic impacts of this expenditure. The approach is as follows: Work out how many full time and part time students live in each impact area, split by those who live in accommodation owned by the Art School and those who live in other accommodation
 Analyse how many of these originally came from outside the impact area before moving to study there – this includes both domestic and international students
 Apply the average expenditure per student (split by full- and part-time students) to these breakdowns of the student population (excluding expenditure which represents a transfer to GSA’s, such as tuition fees and rents, for those living in Art School accommodation)
 Allocate this expenditure to sectoral categories in our input-output model, using a best fit analysis of the categories in the Student Income and Expenditure Survey
 Apply leakage rates for each of the impact areas, to each expenditure category
 Estimate the economic impacts from this expenditure using our input-output model. We have estimated the total economic impact from this expenditure, as well as the portion which comes from students who were originally from outside the impact area. Visitor Impacts The Glasgow School of Art generates visits in a number of ways. The challenge is to understand how many visits there are, how much these visitors spend in the local economy, what they spend their money on and what the consequent economic impacts are. We have only estimated economic value generated by visits from friends and relatives of students. The process has been to: Analyse the origin of all Full-Time students, including the country of origin of international students (using data from the GSA) Analyse the total number of UK visits from outside Glasgow and Scotland, and associated expenditure (using data from the Great Britain Day Visits Survey) Analyse the total number of international visits for the purpose of visiting friends and relatives, and associated expenditure, by country of origin (using data from the ONS International Passenger Survey) \u0007Allocated this expenditure to sectoral categories in our input-output model, using UK Tourism Satellite Account \u0007Estimate the economic impacts from this expenditure using out input-output 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Economic Impacts\n\nDirect effects\nDirect impacts refer to the employment and wealth creation resulting from GSA’s activities, measured in terms of Full Time Equivalent (FTE) employment and Gross Value Added (GVA):\n\nEmployment numbers for 2022/23 have been sourced from HESA. Additionally, a snapshot provided by GSA’s HR department reflective of the 2021/22 academic year provided granular information on the number of positions filled by unique direct employees by mode (Full Time/Part Time), FTE, residential location and salary.\n\nGross Value Added (GVA) is the key measure of economic output at the level of a firm, sector or region. It can be measured in a number of ways and typically for a firm this is done using the income approach, as the sum of EBITDA and compensation of employees. These figures have been sourced from the Art School’s Annual Report and Accounts for 2022/23.\n\nIndirect effects\nIndirect impacts refer to the employment and GVA supported by GSA’s external expenditure (capital and revenue) on local suppliers. This expenditure creates employment and value added within GSA’s immediate suppliers and within all subsequent tiers of the supply chain, as GSA’s suppliers make purchases from their own suppliers, and so on.\n\nThe Glasgow School of Art holds a database of expenditure on external suppliers. This contains information for each supplier transaction including the location of the supplier106, the type of purchase and the total level of spend for 2021/22, which was inflated to 2022/23.\n\nUsing the type of purchase classification used in the database, we mapped the GSA’s spend onto the Standard Industrial Classification (SIC) contained in Hatch Urban Solutions’ Input-output model for the UK and the regions, and used the postcode information to determine the location of each supplier.\n\nThe full economic impacts of this expenditure were then estimated using our input-output model. The model is based on data from the UK National Accounts and allows us to estimate the supply chain multiplier effects from an initial injection of expenditure in a particular sector.\n\nInduced effects\nInduced effects refer to the effects of spending by employees whose jobs are supported directly within the Art School and indirectly within its supply chain:\n\nImpacts from expenditure by GSA’s employees have been estimated using data on wages and salaries from the Art School’s HR data, adjusting for income tax (PAYE), National Insurance contributions, pension contributions and saving rates. Different rates of leakage of expenditure are assumed for the different impact areas. Our input-output model has been used to estimate the economic impacts from this spending.\n\nImpacts from expenditure by employees in the supply chain have been estimated using the Type 2 (indirect and induced) multipliers within our input-output model.\n\nStudent Impacts\n\nExpenditure\nExpenditure by GSA’s students is an important source of its economic contribution. The National Student Income and Expenditure Survey, published by BIS107, provides detailed data on the spending behaviour of students in UK universities, split by full time/part time students and the goods and services purchased (other breakdowns are also available). We have used the data from the latest survey (for 2021/22), along with data on the student population at The Glasgow School of Art, to estimate the economic impacts of this expenditure.\n\nThe approach is as follows:\n\nWork out how many full time and part time students live in each impact area, split by those who live in accommodation owned by the Art School and those who live in other accommodation
\nAnalyse how many of these originally came from outside the impact area before moving to study there – this includes both domestic and international students
\nApply the average expenditure per student (split by full- and part-time students) to these breakdowns of the student population (excluding expenditure which represents a transfer to GSA’s, such as tuition fees and rents, for those living in Art School accommodation)
\nAllocate this expenditure to sectoral categories in our input-output model, using a best fit analysis of the categories in the Student Income and Expenditure Survey
\nApply leakage rates for each of the impact areas, to each expenditure category
\nEstimate the economic impacts from this expenditure using our input-output model.\n\nWe have estimated the total economic impact from this expenditure, as well as the portion which comes from students who were originally from outside the impact area.\n\nVisitor Impacts\nThe Glasgow School of Art generates visits in a number of ways. The challenge is to understand how many visits there are, how much these visitors spend in the local economy, what they spend their money on and what the consequent economic impacts are.\n\nWe have only estimated economic value generated by visits from friends and relatives of students. 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Working with GSA’s Enterprise Studio and the Converge programme, Rory accessed legal, business and patent support to move from idea to commercialisation.\n\nEarlier, in 2019, GSA graduate Pooja Katara won a Converge award for SENSEcity, an augmented-reality product created in partnership with Historic Environment Scotland. Described as a “re-imagining of old-style tourist telescopes,” the technology has been deployed at Stirling Castle and Urquhart Castle and is now expanding into European and US heritage sites.\n\nEntrepreneurial impact\nThrough Converge, and the partnerships it fosters, GSA graduates launch ventures that combine creativity with economic and social value. 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Also, the quality of the designs submitted was really good – we got it down to about six that we could have run with.”","absoluteBoundingBox":{"x":114.0,"y":32315.0,"width":260.0,"height":310.0},"isolatedAbsoluteRenderBounds":{"x":114.272003173828,"y":32317.3984375,"width":242.739807128906,"height":305.009765625},"relativeTransform":[[1.0,0.0,50.0],[0.0,1.0,1166.0]],"size":{"x":260.0,"y":310.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"constraintValues":{"left":{"pixelOffset":50.0,"sizeFraction":0.0},"top":{"pixelOffset":1166.0,"sizeFraction":0.0}},"strokeAlign":"OUTSIDE","layoutPositioning":"ABSOLUTE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"“I think what I was most impressed with was the level of engagement – \nit was beyond what we had imagined. Also, the quality of the designs submitted was really good – we got it down \nto about six that we could have run with.”","lineIndentations":[0,0,0],"lineTypes":["NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Druk Web","fontPostScriptName":"Druk-Bold","fontStyle":"Bold","textCase":"UPPER","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":34.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":31.0,"lineHeightPercent":78.2630615234375,"lineHeightPercentFontSize":91.1764678955078,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"27:1515":{"type":"TEXT","id":"27:1515","name":"As a specialist HEI focusing on creative disciplines, technology and innovation, the GSA helps drive creative enterprise and innovation through its graduates, who go on to establish their own businesses (see Chapter 4) and have a profound influence in Glasgow’s dynamic studio scene and creative ecosystem (see Chapters 2 and 3). The design innovation capabilities of GSA and its graduates, as shown through the case studies in this chapter, are highly valued across a range of key industries identified in Scotland’s National Innovation Strategy, like Data and Digital Technology firms, but also by businesses in other sectors like management consulting, the wider creative industries and the heritage sector. The GSA also maintains a number of industrial partnerships and engages in knowledge exchange activities that enable it to use its expertise to support small and medium-sized businesses, which account for c.56% of private sector employment and 99% of all private sector businesses in Scotland.65 At a systemic level, the GSA collaborates with key stakeholders across Scotland, including other universities and Enterprise Agencies, to shape its innovation ecosystem. The commitment made by the GSA to drive enterprise and innovation is driven by its Research Strategy and Knowledge Exchange and Innovation Fund Strategy. Why is it important? Innovation and entrepreneurialism are important levers for economic growth. At the UK level, enterprise and innovation play an important part in shaping the economic and innovation policies of the leading parties and individual government ministries. Since taking power, the new Labour government has built on its ‘Start-up, Scale-up’66 and ‘Creating Growth’67 position papers with Invest 203568 in October 2024. Invest 2035 highlights the symbiosis between creative skills and industries, as well as their role in driving economic growth in the UK. As mentioned in Chapter 4, the shortage of creative skills therefore places great impetus on supporting creative HEIs and institutions in creative clusters, such as Glasgow. Within Scotland, the Scottish Funding Council’s Knowledge Exchange & Innovation (KE&I) Fund69 as well as other strategies such as the National Strategy for Economic Transformation (NSET)70, National Innovation Strategy (NIS)71 and work by Scottish Enterprise72 are key policy documents and initiatives to drive innovation-led growth in the wider economy. The NIS and NSET complement each other in that they identify the importance of placed-based innovation-clusters, but where the NSET places a greater focus on developing a “culture of development”, the NIS sets out further strategies on innovation priorities, clusters and investment within Scotland. Within both of these strategies, the importance of the creative industries and HEIs – and both in conjunction – is core in driving economic growth and realising Scotland’s ambition to become one of the most innovative small nations in the world. These are centred on developing “entrepreneurial learning” across the Scottish education and skills system (NSET) and building on HEIs’ technical products, patents and spin-outs across four innovation themes; Energy Transition, Health and Life Sciences, Data and Digital Technology and Advanced Manufacturing (NIS). Similarly, within Scotland, the National Strategy for Economic Transformation (2022) aspires ‘to establish Scotland as a world-class entrepreneurial nation’73. Building on that, the ‘Entrepreneurial Campus’ report highlights the role of the higher education system as a driving force for the entrepreneurial ecosystem.74 The importance of creativity for the Scottish economy (and the pivotal role Scottish HEIs like the GSA play in equipping the workforce with those skills) is also reflected by the growth priorities and policy goals of The National Innovation Strategy (2023)75 and Future Skills: Action Plan (2021).76 Scotland’s four innovation centres, which includes the Digital Health and Care Innovation Centre founded by the GSA77, aim to create transformational partnerships between higher education institutions, colleges, and the public and private sector. At a more systemic level, the GSA collaborates with key stakeholders, including other higher education institutions, to shape its innovation ecosystem. For example, it has been an active stakeholder in Innovation Centres; Scottish Funding Council’s long-term infrastructure investment programme aiming to create transformative collaborations between higher education institutions, the public and private sectors and colleges. In addition to being the founding and core partner of the Digital Health and Care Innovation Centre, GSA is working with the Built Environment Smarter Transformation (BE-ST) Innovation Centre and has academic links with the Data Lab and Industrial Bio Innovation Centre. Both the Glasgow City Council Economic Strategy 2022-203078 and the Glasgow City Region Economic Strategy79 recognise that the creative sector is a high growth sector capable of unlocking the potential of the region’s leading sectors including the Digital Economy, Fintech and Data, and Healthcare and Precision Medicine. This is also reflected in the GCR’s Innovation Action Plan (2023), where the GSA and the wider creative sector in Glasgow are recognised as engines of innovation. The GSA contributes to the development of specialist talent that goes on to shape Glasgow’s creative enterprise ecosystem. The importance of creative enterprise to Glasgow City is highlighted by the fact that it is home to 10% of Scotland’s registered businesses, but it accounts for 20% of the nation’s creative businesses, many established by GSA graduates, which employ 28% of Scotland’s creative industries workforce, as of December 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a specialist HEI focusing on creative disciplines, technology and innovation, the GSA helps drive creative enterprise and innovation through its graduates, who go on to establish their own businesses (see Chapter 4) and have a profound influence in Glasgow’s dynamic studio scene and creative ecosystem (see Chapters 2 and 3). The design innovation capabilities of GSA and its graduates, as shown through the case studies in this chapter, are highly valued across a range of key industries identified in Scotland’s National Innovation Strategy, like Data and Digital Technology firms, but also by businesses in other sectors like management consulting, the wider creative industries and the heritage sector.\n\nThe GSA also maintains a number of industrial partnerships and engages in knowledge exchange activities that enable it to use its expertise to support small and medium-sized businesses, which account for c.56% of private sector employment and 99% of all private sector businesses in Scotland.65\n\nAt a systemic level, the GSA collaborates with key stakeholders across Scotland, including other universities and Enterprise Agencies, to shape its innovation ecosystem. The commitment made by the GSA to drive enterprise and innovation is driven by its Research Strategy and Knowledge Exchange and Innovation Fund Strategy.\n\nWhy is it important?\nInnovation and entrepreneurialism are important levers for economic growth. At the UK level, enterprise and innovation play an important part in shaping the economic and innovation policies of the leading parties and individual government ministries. Since taking power, the new Labour government has built on its ‘Start-up, Scale-up’66 and ‘Creating Growth’67 position papers with Invest 203568 in October 2024. Invest 2035 highlights the symbiosis between creative skills and industries, as well as their role in driving economic growth in the UK. As mentioned in Chapter 4, the shortage of creative skills therefore places great impetus on supporting creative HEIs and institutions in creative clusters, such as Glasgow.\n\nWithin Scotland, the Scottish Funding Council’s Knowledge Exchange & Innovation (KE&I) Fund69 as well as other strategies such as the National Strategy for Economic Transformation (NSET)70, National Innovation Strategy (NIS)71 and work by Scottish Enterprise72 are key policy documents and initiatives to drive innovation-led growth in the wider economy.\n\nThe NIS and NSET complement each other in that they identify the importance of placed-based innovation-clusters, but where the NSET places a greater focus on developing a “culture of development”, the NIS sets out further strategies on innovation priorities, clusters and investment within Scotland. Within both of these strategies, the importance of the creative industries and HEIs – and both in conjunction – is core in driving economic growth and realising Scotland’s ambition to become one of the most innovative small nations in the world. These are centred on developing “entrepreneurial learning” across the Scottish education and skills system (NSET) and building on HEIs’ technical products, patents and spin-outs across four innovation themes; Energy Transition, Health and Life Sciences, Data and Digital Technology and Advanced Manufacturing (NIS).\n\nSimilarly, within Scotland, the National Strategy for Economic Transformation (2022) aspires ‘to establish Scotland as a world-class entrepreneurial nation’73. Building on that, the ‘Entrepreneurial Campus’ report highlights the role of the higher education system as a driving force for the entrepreneurial ecosystem.74 The importance of creativity for the Scottish economy (and the pivotal role Scottish HEIs like the GSA play in equipping the workforce with those skills) is also reflected by the growth priorities and policy goals of The National Innovation Strategy (2023)75 and Future Skills: Action Plan (2021).76 Scotland’s four innovation centres, which includes the Digital Health and Care Innovation Centre founded by the GSA77, aim to create transformational partnerships between higher education institutions, colleges, and the public and private sector.\n\nAt a more systemic level, the GSA collaborates with key stakeholders, including other higher education institutions, to shape its innovation ecosystem. For example, it has been an active stakeholder in Innovation Centres; Scottish Funding Council’s long-term infrastructure investment programme aiming to create transformative collaborations between higher education institutions, the public and private sectors and colleges. In addition to being the founding and core partner of the Digital Health and Care Innovation Centre, GSA is working with the Built Environment Smarter Transformation (BE-ST) Innovation Centre and has academic links with the Data Lab and Industrial Bio Innovation Centre.\n\nBoth the Glasgow City Council Economic Strategy 2022-203078 and the Glasgow City Region Economic Strategy79 recognise that the creative sector is a high growth sector capable of unlocking the potential of the region’s leading sectors including the Digital Economy, Fintech and Data, and Healthcare and Precision Medicine.\n\nThis is also reflected in the GCR’s Innovation Action Plan (2023), where the GSA and the wider creative sector in Glasgow are recognised as engines of innovation.\n\nThe GSA contributes to the development of specialist talent that goes on to shape Glasgow’s creative enterprise ecosystem. The importance of creative enterprise to Glasgow City is highlighted by the fact that it is home to 10% of Scotland’s registered businesses, but it accounts for 20% of the nation’s creative businesses, many established by GSA graduates, which employ 28% of Scotland’s creative industries workforce, as of December 2023.80","lineIndentations":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":17.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"68":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"64":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","fontVariantPosition":"SUPER","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"1:57","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"62":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"1:57","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"}}},"74:1919":{"type":"RECTANGLE","id":"74:1919","name":"Rectangle 7","absoluteBoundingBox":{"x":46.0,"y":36177.0,"width":375.0,"height":30.0},"isolatedAbsoluteRenderBounds":{"x":46.0,"y":36177.0,"width":375.0,"height":30.0},"relativeTransform":[[1.0,0.0,-18.0],[0.0,1.0,5028.0]],"size":{"x":375.0,"y":30.0},"fills":[],"visible":false,"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{"ariaHidden":true},"interactions":[]},"74:1867":{"type":"RECTANGLE","id":"74:1867","name":"Rectangle 53","absoluteBoundingBox":{"x":1408.0,"y":12642.0,"width":375.0,"height":15.0},"isolatedAbsoluteRenderBounds":{"x":1408.0,"y":12642.0,"width":375.0,"height":15.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,4038.0]],"size":{"x":375.0,"y":15.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"29:2430":{"type":"TEXT","id":"29:2430","name":"Beyond being drivers of economic activity, the cultural and creative sectors generate social value through their impact on health and wellbeing and on social cohesion more broadly. 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Glasgow School of Art is central to a city-wide creative ecosystem where studios, workshops and production facilities underpin one of Britain’s most dynamic cultural centres. GSA graduates play a leading role in shaping and sustaining this in a diverse network of spaces that support a range alongside spaces for making, collaboration, production.\n\nThe city’s major complexes include The Whisky Bond in Maryhill and WASPS’ South Block and Briggait buildings in the Merchant City, creative clusters accommodating hundreds of individuals, micro-businesses and SME’s across the creative industries including artists and designers, digital agencies and social enterprises.\n\nAt The Whisky Bond, a concentration of creative resources including the GSA’s significant archives and collections, the archives of the Royal Conservatoire of Scotland and the Alistair Gray Archives sits alongside Glasgow Sculpture Studios, which houses Scotland’s largest arts production facility.\n\nHigh demand for studios also drives growth in smaller, varied spaces. Many Studios, founded by GSA graduates, operates as a community interest company. Rogart Street Campus in Bridgeton hosts photographers, designers and commercial businesses. SWG3 in Finnieston began as seven studios and has evolved into a sprawling hub with a communal design studio, a typographic Case Room, outdoor space for street artists, and six venues for clubs, live music and exhibitions.\n\nMany of Glasgow’s studios and production sites incorporate on-site galleries that showcase work created within the premises. Organisations such as Glasgow Print Studio combine specialist technical facilities with dedicated exhibition spaces, while examples such as Project Ability provide both studio, workshops and galleries for makers and artists with learning disabilities. This integration of making and displaying work underpins Glasgow’s vibrant, creative, and culturally rich pop-up scene.\rStudents across all Fine Art programmes regularly participate in exhibitions and events across Glasgow, engaging with and contributing to the city’s vibrant cultural ecosystem. Interim exhibitions enable students to test and present work in live contexts at venues such as Govan Project Space, Strange Field at French Street, and David Dale Gallery, providing valuable professional experience and models for sustainable practice beyond graduation. This close relationship between the School of Fine Art and the city is mirrored in the Curatorial Practices (Contemporary Art) programme, delivered in collaboration with the University of Glasgow, which is deeply embedded in Glasgow’s cultural infrastructure. Through its emphasis on mapping the city’s creative landscape and its structured work placements with a wide range of cultural institutions and organisations, the programme offers hands-on curatorial experience that frequently leads to employment, contributing to the retention of graduates within Glasgow’s creative sector.\n\nWhat makes Glasgow’s ecosystem distinctive is how embedded it is in the city. Sites of production and cultural consumption sit side by side. This integrated model mirrors the GSA’s own approach, where studios and workshops sit alongside gallery spaces, enabling work to be created and immediately shared. As graduates move into the city, they replicate and expand this model across Glasgow’s creative 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School of Art co-founded Scotland’s Digital Health and Care Innovation Centre (DHI) and remains a core delivery partner.\n\nWorking alongside the University of Strathclyde, GSA applies design research to tackle NHS Scotland’s most urgent challenges.\n\nNational context\nNHS Scotland faces sustained pressure from rising costs, declining population health and the post-Covid environment. Audit Scotland’s NHS in Scotland 2023 report17 warned that reform, digitisation and innovation targets risk being missed. The DHI responds by linking academia, industry, government and frontline providers to co-design and test new solutions.\n\nTackling priority issues\nThe DHI leads a wide portfolio of initiatives, including:\n\nDrug related harms – Portfolio lead for Digital Lifelines Scotland,18 promoting digital inclusion for drug users. Supporting the Chief Scientist’s Office’s £5m Reducing Drug Deaths Innovation Challenge, and collaborating with universities in St Andrews, Belfast and Dublin on a €6m EU PeacePlus proposal.\nHealthy ageing – An innovation cluster with 900+ participants, focusing on eight priority challenges. Projects include Midlothian Pathfinder, which integrates care services digitally to make support more personal and efficient.19\nChronic disease – Supporting Scotland’s National Diabetes Prevention Programme by optimising digital care pathways. Lessons learned are being applied to other long-term conditions.20\nRural care – The Moray Rural Centre of Excellence, based at GSA’s Highlands and Islands campus, explores digital innovation for rural communities.21 Backed by £5m through the Moray Growth Deal, it demonstrates how new models can improve access in remote areas.\n\nMeasurable impact\nAs of July 2023, DHI had leveraged £29.1m additional funding on top of core Scottish Government and SFC support – £14.1m direct (including over a third for the Moray RCE) and £15m indirect via partner opportunities.22 Partner feedback highlights:\n\nImproved services for people – 78% expect better care quality, 22% already report improvements.\nOrganisational effectiveness – 57% anticipate service expansion, 29% already achieved it.\nKnowledge and skills transfer – 78% report increased knowledge of digital options.\nCollaboration – 67% say DHI enabled new partnerships, with 22% expecting this.23\n\nLong-term recognition\rDHI’s value has been underlined by the Scottish Funding Council’s decision to extend core funding through 2033. At GSA, the partnership supports 7.3 FTE roles, plus 2 FTE through the Moray Growth Deal. GSA’s research contributions to DHI were recognised in the 2021 Research Excellence Framework, where they reshaped expectations around health and care design.24\n\n17 NHS in Scotland 2023 (audit.scot)\n18 Digital Lifelines: DHI Discover and Define\n19 Midlothian Pathfinder -Transforming the Frailty System of Care – Future Health and Wellbeing\n20 Diabetes Innovation Landscape – Future Health and Wellbeing\n21 RCE - Moray Hub | DHI (dhi-scotland.com)\n22 DHI 10 Year Strategy 2024 – 2033: Transforming great ideas into real solutions (strath.ac.uk)\n23 Ibid\n24 \u0007Using Participatory and Co-design Processes to Improve User Experiences for Health and Care Services \nacross 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61 Fine art / Alumni — GSA Fine Art
62 \u0007Approximated by tracking GSA alumni with 0 – 10 years of experience
63 \u0007Approximated by tracking GSA alumni with 0 – 10 years of experience
64 LinkedIn Talent Insights, February 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GSA staff living in Glasgow earned £9 million, which is more than half (55%) of the gross wages paid to Scottish staff.  The consequence is significant expenditure injections into the local economy and beyond from the GSA employees, generating further multiplier effects. Combined with the spending of employees in the supply chain, this expenditure drives induced economic impacts.  We estimate that the expenditure of staff employed by the GSA, along with those in the supply chain, supported £5 million in GVA and 30 in FTE jobs in Glasgow, increasing to £25 million in GVA and 180 FTE jobs in Scotland. Student impacts Student population In 2022/23, the GSA had a total of 2,605 students, an increase of 26% since 2015/16. For context, that makes the GSA’s student body larger than the London Business School (2,300) and comparable to that of the Royal College of Art (2,985). The proportion of GSA students studying towards art degrees41 (18%) is reflective of its reputation as one of the UK’s leading visual arts schools. The GSA ranks second42 among specialist creative HEIs in terms of its share of students studying art degrees, after the Royal College of Art (20%)43. It is also worth noting that these characterisations are derived from HESA definitions; the nature of “creative” higher education is not limited to what can be characterised as “creative” such as Architecture or Sculpture, but can include creative curricula in other fields such as Engineering or Product Design. This is to say that the actual number of students studying creative disciplines at the GSA is higher than 18%. The majority of GSA students studied full-time (93%). Close to three quarters (73%) of the 2022/23 student cohort were enrolled in undergraduate courses, with the remaining 27% studying towards postgraduate degrees. Notably, the GSA has the fifth highest share of postgraduate students out of fourteen specialists creative HEIs in the UK. In 2022/23, slightly less than two-thirds of GSA students (64%) were originally from the UK. Scottish students accounted for 45% of the GSA’s student body, including local students, with 14% of all students coming from Glasgow. At undergraduate level, the number of Scottish students is controlled by the Scottish Funding Council. The GSA is allocated 1,226.3 funded student places from the Scottish Funding Council for Scotland-domiciled students, approximately 1% of the total number of SFC funded places available.44 19% of GSA students originate from the rest of the UK, with notable concentrations coming from London (6%), the South East (3%) and North of England (5% combined across regions). The GSA has consistently exceeded the Scottish Government’s Commission on Widening Access (CoWA) target for individual higher education institutions45 since 2013/14. In 2022/23, 22% of the GSA’s Scottish domiciled full-time first-degree entrants came from the 20% most deprived communities, making it the third highest ranked higher education institution in Scotland.46 See Chapter 7. Over a third (36%) of students at the GSA came from abroad, which is the fifth highest share among Scottish higher education institutions and is significantly higher than the average among specialist creative HEIs (24%) where GSA ranks third after the Royal College of Art and University of the Arts London. In 2022/23, international students from 41 countries attended the GSA, reflecting the institution’s global reach and reputation. Figure 3.5 shows the top ten countries where GSA international students come from. As shown, the proportion of GSA students from China is greatly overrepresented compared to the rest of UK institutions, however students from India are significantly underrepresented. Aside from that, the proportion of students from the top countries of origin of GSA’s international students is largely in line with the rest of the UK. However, across all UK HEIs, there is a high share of students from Nigeria (10%) and Pakistan (5%), whereas these nationalities are not significantly represented in the GSA’s student body. The vast majority of GSA students (90%) lived in Scotland during term time. Notably, 69% of GSA’s lived in Glasgow, which highlights the contribution they make to the city’s vibrancy, creative clusters and economy. Student expenditure impacts Students make a sizable contribution to the economy of Glasgow, Forres and Scotland by bringing extra expenditure into these areas. Notably, the international students that the GSA attracts generate expenditure that might not have otherwise occurred both locally and UK wide. By drawing on the National Student Income and Expenditure Survey47, which provides data on the expenditure patterns and amounts of students in the UK, we are able to estimate students’ expenditure whilst studying at the Art School, and the associated economic impacts. In total, the expenditure of students at the GSA supports an estimated: £10m in GVA and 250 FTE jobs in Glasgow. A significant portion this is driven by students who moved to Glasgow for their studies from elsewhere in the UK and abroad. Full-time students from outside Glasgow account for three quarters of this economic impact. £25m GVA and 450 FTE jobs in Scotland, of which around half is driven by full-time students moving to the area from elsewhere in the UK and abroad. £40m GVA and 570 FTE jobs in the wider UK economy, around 31% of which is driven by international students. That is, international students supported around £15m in GVA and 180 FTE jobs nationally. The breakdown of student numbers by fee category in Table 3.4 shows a steady growth of student numbers at the GSA, with the total student body growing at approximately 3% annually. Driving a lot of this growth is the number of postgraduate students, rising from 466 in 2019/20 to 777 in 2024/25, which corresponds with an annual growth rate of approximately 11%. Similarly, there has been a doubling in students paying postgraduate taught fees (140% increase) though students paying postgraduate research fees declined by 32%. Students paying undergraduate fees only increased by 0.5% annually, slower than the undergraduate student numbers. This is because some postgraduate students in the School of Architecture pay undergraduate fees, and in 2019/20 this totalled 145 students. Discounting these students increases the annual growth rate to 1%. Visitor impacts Students originating from outside Glasgow, Scotland and the UK receive visits from friends and family throughout the year for a range of reasons. Using conservative assumptions, we estimate that the expenditure associated with these visits supported a further £1m in GVA and 20 FTE jobs in Glasgow, which increases to £1.5m in GVA and 30 FTE jobs at the UK level. The GSA’s cultural programme leverages its exhibitions programme, events, annual degree shows and rich Archives and Collections. The GSA’s Archives and Collections, attracted 3,622 visitors to museum displays (August 2023 – April 2024). The collection holds c. 5000 individual items, 100 deposited archive collections and 25,000 items in the GSA institutional archive. It comprises one of the most comprehensive archives and collections for the creative disciplines. The GSA’s collection of works by Charles Rennie Mackintosh are of national significance.48 Moreover, the GSA collaborates with organisations such as BAFTA Scotland, Cryptic and Glasgow International to deliver city wide events. Through these activities, it enriches the city’s cultural and tourism offer. The expenditure of these visitors is an additional driver of economic activity locally. The GSA’s economic contribution stemming from its cultural programme and offer has not been quantified because it is hard to ascertain whether the main reason behind these visits was attending a GSA event, although its assets contribute to Glasgow’s overall unique offer. In 2022, Glasgow’s overall economic value from visitor spend was calculated at 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impacts \nThe GSA paid about £17 million40 in gross wages and salaries to staff living across the UK, of which 96% was paid to employees living in Scotland. GSA staff living in Glasgow earned £9 million, which is more than half (55%) of the gross wages paid to Scottish staff. \n\nThe consequence is significant expenditure injections into the local economy and beyond from the GSA employees, generating further multiplier effects. Combined with the spending of employees in the supply chain, this expenditure drives induced economic impacts. \n\nWe estimate that the expenditure of staff employed by the GSA, along with those in the supply chain, supported £5 million in GVA and 30 in FTE jobs in Glasgow, increasing to £25 million in GVA and 180 FTE jobs in Scotland.\n\nStudent impacts\n\nStudent population\nIn 2022/23, the GSA had a total of 2,605 students, an increase of 26% since 2015/16. For context, that makes the GSA’s student body larger than the London Business School (2,300) and comparable to that of the Royal College of Art (2,985). The proportion of GSA students studying towards art degrees41 (18%) is reflective of its reputation as one of the UK’s leading visual arts schools. The GSA ranks second42 among specialist creative HEIs in terms of its share of students studying art degrees, after the Royal College of Art (20%)43. \rIt is also worth noting that these characterisations are derived from HESA definitions; the nature of “creative” higher education is not limited to what can be characterised as “creative” such as Architecture or Sculpture, but can include creative curricula in other fields such as Engineering or Product Design. This is to say that the actual number of students studying creative disciplines at the GSA is higher than 18%.\n\nThe majority of GSA students studied full-time (93%). Close to three quarters (73%) of the 2022/23 student cohort were enrolled in undergraduate courses, with the remaining 27% studying towards postgraduate degrees. Notably, the GSA has the fifth highest share of postgraduate students out of fourteen specialists creative HEIs in the UK.\n\nIn 2022/23, slightly less than two-thirds of GSA students (64%) were originally from the UK. Scottish students accounted for 45% of the GSA’s student body, including local students, with 14% of all students coming from Glasgow. At undergraduate level, the number of Scottish students is controlled by the Scottish Funding Council. The GSA is allocated 1,226.3 funded student places from the Scottish Funding Council for Scotland-domiciled students, approximately 1% of the total number of SFC funded places available.44\n\n19% of GSA students originate from the rest of the UK, with notable concentrations coming from\rLondon (6%), the South East (3%) and North of England (5% combined across regions).\n\nThe GSA has consistently exceeded the Scottish Government’s Commission on Widening Access\r(CoWA) target for individual higher education institutions45 since 2013/14. In 2022/23, 22% of the\rGSA’s Scottish domiciled full-time first-degree entrants came from the 20% most deprived\rcommunities, making it the third highest ranked higher education institution in Scotland.46 See\rChapter 7.\n\nOver a third (36%) of students at the GSA came from abroad, which is the fifth highest share\ramong Scottish higher education institutions and is significantly higher than the average among\rspecialist creative HEIs (24%) where GSA ranks third after the Royal College of Art and University of the Arts London. In 2022/23, international students from 41 countries attended the GSA, reflecting the institution’s global reach and reputation. Figure 3.5 shows the top ten countries where GSA international students come from.\n\nAs shown, the proportion of GSA students from China is greatly overrepresented compared to\rthe rest of UK institutions, however students from India are significantly underrepresented.\rAside from that, the proportion of students from the top countries of origin of GSA’s international\rstudents is largely in line with the rest of the UK. However, across all UK HEIs, there is a high share\rof students from Nigeria (10%) and Pakistan (5%), whereas these nationalities are not\rsignificantly represented in the GSA’s student body.\n\nThe vast majority of GSA students (90%) lived in Scotland during term time. Notably, 69% of\rGSA’s lived in Glasgow, which highlights the contribution they make to the city’s vibrancy,\rcreative clusters and economy.\n\nStudent expenditure impacts\nStudents make a sizable contribution to the economy of Glasgow, Forres and Scotland by bringing extra expenditure into these areas. Notably, the international students that the GSA attracts generate expenditure that might not have otherwise occurred both locally and UK wide.\n\nBy drawing on the National Student Income and Expenditure Survey47, which provides data on the expenditure patterns and amounts of students in the UK, we are able to estimate students’ expenditure whilst studying at the Art School, and the associated economic impacts.\n\nIn total, the expenditure of students at the GSA supports an estimated:\n\n£10m in GVA and 250 FTE jobs in Glasgow. A significant portion this is driven by students who moved to Glasgow for their studies from elsewhere in the UK and abroad. Full-time students from outside Glasgow account for three quarters of this economic impact.\n\n£25m GVA and 450 FTE jobs in Scotland, of which around half is driven by full-time students moving to the area from elsewhere in the UK and abroad.\n\n£40m GVA and 570 FTE jobs in the wider UK economy, around 31% of which is driven by international students. That is, international students supported around £15m in GVA and 180 FTE jobs nationally.\n\nThe breakdown of student numbers by fee category in Table 3.4 shows a steady growth of student numbers at the GSA, with the total student body growing at approximately 3% annually. Driving a lot of this growth is the number of postgraduate students, rising from 466 in 2019/20 to 777 in 2024/25, which corresponds with an annual growth rate of approximately 11%.\n\nSimilarly, there has been a doubling in students paying postgraduate taught fees (140% increase) though students paying postgraduate research fees declined by 32%. Students paying undergraduate fees only increased by 0.5% annually, slower than the undergraduate student numbers. This is because some postgraduate students in the School of Architecture pay undergraduate fees, and in 2019/20 this totalled 145 students. Discounting these students increases the annual growth rate to 1%.\n\nVisitor impacts\nStudents originating from outside Glasgow, Scotland and the UK receive visits from friends and family throughout the year for a range of reasons. Using conservative assumptions, we estimate that the expenditure associated with these visits supported a further £1m in GVA and 20 FTE jobs in Glasgow, which increases to £1.5m in GVA and 30 FTE jobs at the UK level.\n\nThe GSA’s cultural programme leverages its exhibitions programme, events, annual degree shows and rich Archives and Collections.\n\nThe GSA’s Archives and Collections, attracted 3,622 visitors to museum displays (August 2023 – April 2024). The collection holds c. 5000 individual items, 100 deposited archive collections and 25,000 items in the GSA institutional archive. It comprises one of the most comprehensive archives and collections for the creative disciplines. The GSA’s collection of works by Charles Rennie Mackintosh are of national significance.48\n\nMoreover, the GSA collaborates with organisations such as BAFTA Scotland, Cryptic and Glasgow International to deliver city wide events. Through these activities, it enriches the city’s cultural and tourism offer. \rThe expenditure of these visitors is an additional driver of economic activity locally. The GSA’s economic contribution stemming from its cultural programme and offer has not been quantified because it is hard to ascertain whether the main reason behind these visits was attending a GSA event, although its assets contribute to Glasgow’s overall unique offer. 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Sub-sectors such as design, architecture, visual arts, games, music, advertising and film are interdependent, drawing strength from the UK’s excellence in areas such as crafts, photography, publishing, software, audio and fashion. This ecosystem is underpinned by SMEs, microbusinesses and freelancers, with talent flowing between sub-sectors and beyond the creative industries, ensuring dynamism and innovation.\n\nMaintaining this position requires a dual strategy of attraction and retention of global talent. Glasgow offers an important case study of how this works in practice, combining higher education’s role in graduate retention with inward investment from international firms.\n\nRetaining International Talent: The Role of GSA\nIn 2024, the GSA surveyed 2,200 international alumni from the 2020–2024 cohorts to track career destinations and retention. 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Students gain professional experience through live projects, competitions and placements. Collaborations with businesses and civic organisations strengthen Scotland’s creative economy and give students reasons to stay and contribute locally and National and international platforms give students visibility and networks beyond Scotland, raising aspirations and expanding horizons.\n\nFour recent initiatives demonstrate how collaborations with industry, civic partners, policy and cultural platforms support talent retention in Scotland while connecting students to global networks and preparing them for leadership in the global creative economy.\n\nGraven + Retail Design Week: A National Platform for Students\nBetween 2014 and 2022, the School of Design partnered with Glasgow-based practice Graven to take part in the Retail Design Week student awards. Third-year students submitted concepts for review by panels of leading industry professionals, with shortlisted projects exhibited in London. 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As shown in Figure 2.2, the GSA has a concentrated presence in the city centre’s landscape, with approximately 3500 students and staff on campus. Along with its exhibitions and events programme, as part of a wider cultural offer in the immediate area attracting visitors, the GSA drives footfall and expenditure that is crucial to supporting Glasgow’s city centre economy. 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As shown in Figure 2.2, the GSA has a concentrated presence in the city centre’s landscape, with approximately 3500 students and staff on campus. Along with its exhibitions and events programme, as part of a wider cultural offer in the immediate area attracting visitors, the GSA drives footfall and expenditure that is crucial to supporting Glasgow’s city centre economy. 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Employability and talent retention The GSA develops the employability of its students, while supporting its partners’ needs, by exploring opportunities for live projects, competitions, placements and internships, as highlighted in the case studies referenced on the following pages. Glasgow’s cultural infrastructure – as one of the only cities outside London to offer every level of artistic institution from underground artist-led projects and start-up studio complexes to large publicly funded institutions – and the power of the GSA alumni network in helping graduates navigate the city’s creative landscape are the key reasons many GSA graduates can envision a career for themselves in Glasgow post-graduation. Data from LinkedIn helps us ascertain the work location of GSA graduates62 (and use the platform). Of the 4,997 alumni identified on LinkedIn who graduated in the past 10 years63, over half (55%) were based in the Greater Glasgow Area.64","absoluteBoundingBox":{"x":414.0,"y":27448.0,"width":580.0,"height":397.0},"isolatedAbsoluteRenderBounds":{"x":414.407989501953,"y":27452.11328125,"width":573.329711914062,"height":390.185546875},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,5195.0]],"size":{"x":580.0,"y":397.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,52,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,55,55,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,55,55,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,53,55,55],"characters":"Creative skills development impacts: 
Employability and talent retention\nThe GSA develops the employability of its students, while supporting its partners’ needs, by exploring opportunities for live projects, competitions, placements and internships, as highlighted in the case studies referenced on the following pages.\n\nGlasgow’s cultural infrastructure – as one of the only cities outside London to offer every level of artistic institution from underground artist-led \r\rprojects and start-up studio complexes to large publicly funded institutions – and the power of the GSA alumni network in helping graduates navigate the city’s creative landscape are the key reasons many GSA graduates can envision a career for themselves in Glasgow post-graduation.\n\nData from LinkedIn helps us ascertain the work location of GSA graduates62 (and use the platform). 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The case study below demonstrates the reach of the GSA’s industrial links.","absoluteBoundingBox":{"x":1424.0,"y":59953.0,"width":343.0,"height":132.0},"isolatedAbsoluteRenderBounds":{"x":1424.458984375,"y":59955.80859375,"width":323.738159179688,"height":123.34375},"relativeTransform":[[1.0,0.0,16.0],[0.0,1.0,9120.0]],"size":{"x":343.0,"y":132.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"The range of creative expertise that GSA students and staff bring creates value for businesses in industries that are, or have the potential to be, major drivers of economic growth. 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This is recognised at the UK level, including Scotland: a range of initiatives and policy developments have underlined a commitment to the sector. ‘Building a business case for Scotland’ highlights the creative industries as one of the key elements of the nation’s brand and recognises their potential for growth.1 Nowhere is this more true than in the city of Glasgow, whose unique position in the cultural and creative economy has been recognised by the OECD.2 The Glasgow Economic Leadership body and the new Glasgow Culture Strategy have re-affirmed Glasgow’s commitment to remaining a cultural and creative leader. At the same time, recent years have seen a re-emergence in the civic university concept, and the roles that higher education institutions play as anchor institutions for their places, as economic, social and placemaking assets. The Glasgow School of Art (GSA) intersects these agendas in a range of distinctive and impactful ways. As a leading specialist cultural and creative higher education institution of international acclaim, it delivers a range of socio-economic and cultural benefits to the city of Glasgow, Scotland and the wider UK. The GSA supported the city’s creative-led regeneration in the 1980s and was instrumental in cementing Glasgow’s brand as a contemporary city of culture. The GSA is equipped to support the next phase of the city’s regeneration, as one of the key stakeholders driving the growth of its creative industries through an ecosystem based model based on interdisciplinary partnerships and innovation. This report examines these contributions, placing them into their wider strategic context, quantifying them where possible, and articulates their impact with case studies. The Impact Report is an independent study commissioned from Hatch by The Glasgow School of Art, 2025. About The Glasgow School of Art Education in the arts has been part of Glasgow’s educational offer from the middle of the 18th century. The Foulis Academy, a precursor institution to The Glasgow School of Art, was established in 1753 during The Scottish Enlightenment, to deliver a European style art education. In 1845, The Glasgow School of Art was established as one of the first Government Schools of Design, which were set up across the UK to support industry with design. Today, in addition to its Glasgow campus, which is located at the heart of the city centre, the GSA’s presence extends to the Scottish Highlands. The GSA comprises four specialist schools: Mackintosh School of Architecture School of Design School of Fine Art School of Innovation and Technology. The commitment of the GSA to affect impactful change by leveraging its expertise is captured in the GSA Strategic Plan 2022-273 ambition and 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for the study\nThe creative industries are key drivers of innovation, economic growth and employment. This is recognised at the UK level, including Scotland: a range of initiatives and policy developments have underlined a commitment to the sector. ‘Building a business case for Scotland’ highlights the creative industries as one of the key elements of the nation’s brand and recognises their potential for growth.1 Nowhere is this more true than in the city of Glasgow, whose unique position in the cultural and creative economy has been recognised by the OECD.2 The Glasgow Economic Leadership body and the new Glasgow Culture Strategy have re-affirmed Glasgow’s commitment to remaining a cultural and creative leader.\n\nAt the same time, recent years have seen a re-emergence in the civic university concept, and the roles that higher education institutions play as anchor institutions for their places, as economic, social and placemaking assets.\n\nThe Glasgow School of Art (GSA) intersects these agendas in a range of distinctive and impactful ways. As a leading specialist cultural and creative higher education institution of international acclaim, it delivers a range of socio-economic and cultural benefits to the city of Glasgow, Scotland and the wider UK. The GSA supported the city’s creative-led regeneration in the 1980s and was instrumental in cementing Glasgow’s brand as a contemporary city of culture. The GSA is equipped to support the next phase of the city’s regeneration, as one of the key stakeholders driving the growth of its creative industries through an ecosystem based model based on interdisciplinary partnerships and innovation.\n\nThis report examines these contributions, placing them into their wider strategic context, quantifying them where possible, and articulates their impact with case studies.\n\nThe Impact Report is an independent study commissioned from Hatch by The Glasgow School of Art, 2025.\n\nAbout The Glasgow School of Art\nEducation in the arts has been part of Glasgow’s educational offer from the middle of the 18th century. The Foulis Academy, a precursor institution to The Glasgow School of Art, was established in 1753 during The Scottish Enlightenment, to deliver a European style art education. In 1845, The Glasgow School of Art was established as one of the first Government Schools of Design, which were set up across the UK to support industry with design. Today, in addition to its Glasgow campus, which is located at the heart of the city centre, the GSA’s presence extends to the Scottish Highlands.\n\nThe GSA comprises four specialist schools:\n\nMackintosh School of Architecture\nSchool of Design\nSchool of Fine Art\nSchool of Innovation and Technology.\n\nThe commitment of the GSA to affect impactful change by leveraging its expertise is captured in the GSA Strategic Plan 2022-273 ambition and 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The GSA has deep research expertise in the domain of health and care, focused on users’ experience of the healthcare ecosystem (see Chapter 6), which it has leveraged to co-found the Digital Health and Care Innovation Centre (DHI). The GSA has been a core delivery partner of the DHI for over 10 years. 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52 POST-PN-0669.pdf
53 \u0007United Nations Conference on Trade and Development, “Creative Economy Outlook: Trends in international trade in creative industries” (2018).
54 \u0007OECD, “Culture and the creative economy in Glasgow City Region, United Kingdom” (2022).
55 \u0007Department for Culture, Media & Sport, “Creative Industries Sector Vision: A joint plan to drive growth, build talent and develop skills” (2023).\n56 \u0007Labour Party, “Creating Growth: Labour’s Plan for the Arts, Culture and Creative Industries” (2024).
57 \u0007Keir Starmer pledges support for music and creative education - Independent Society of Musicians (ism.org)
58 Industry statistics – gov.scot (www.gov.scot)
59 Innovate-UK_Glasgow-Action-Plan_HK_D6.pdf (glasgowcityregion.co.uk)","lineIndentations":[0,0],"lineStyleOverrides":[0,0],"lineTypes":["NONE","NONE"],"styleOverrideTable":{"1":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Semibold","fontStyle":"Semibold","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED","lineHeightPercent":100,"lineHeightPercentFontSize":100}}},"componentId":"2:140"}]},"27:1919":{"type":"TEXT","id":"27:1919","name":"Claire Forsyth, Creative Director, Glasgow Print Studio, (2008-present)","absoluteBoundingBox":{"x":1424.0,"y":56296.0,"width":343.0,"height":26.0},"isolatedAbsoluteRenderBounds":{"x":1424.43994140625,"y":56297.484375,"width":328.200561523438,"height":23.47265625},"relativeTransform":[[1.0,0.0,16.0],[0.0,1.0,5463.0]],"size":{"x":343.0,"y":26.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"Claire Forsyth, Creative Director, Glasgow Print Studio, (2008-present)","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Semibold","fontStyle":"Semibold","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":11.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":13.0,"lineHeightPercent":107.438018798828,"lineHeightPercentFontSize":118.181816101074,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"0:4":{"type":"FRAME","id":"0:4","name":"Desktop","absoluteBoundingBox":{"x":64.0,"y":100.0,"width":1280.0,"height":59062.0},"isolatedAbsoluteRenderBounds":{"x":64.0,"y":100.0,"width":1280.0,"height":59062.0},"relativeTransform":[[1.0,0.0,64.0],[0.0,1.0,100.0]],"size":{"x":1280.0,"y":59062.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":1.0,"g":1.0,"b":1.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":98.0,"clipsContent":true,"overflowDirection":"VERTICAL_SCROLLING","layoutMode":"VERTICAL","counterAxisAlignItems":"CENTER","counterAxisSizingMode":"FIXED","isBreakpointFrame":true,"children":["31:18469","64:2977","31:17452","51:7738","25:582","57:10046","27:919","51:7801","57:10096","27:1508","28:1970","29:2425","58:1863","64:6373","64:21420","64:18814","31:17321","31:18276","33:20566"]},"58:1863":{"type":"RECTANGLE","id":"58:1863","name":"Rectangle 49","absoluteBoundingBox":{"x":104.0,"y":67096.0,"width":375.0,"height":15.0},"isolatedAbsoluteRenderBounds":{"x":104.0,"y":67096.0,"width":375.0,"height":15.0},"relativeTransform":[[1.0,0.0,40.0],[0.0,1.0,66996.0]],"size":{"x":375.0,"y":15.0},"fills":[],"visible":false,"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"29:2432":{"type":"TEXT","id":"29:2432","name":"Why is it important? In 2019/20 there were 17.8 million visits to Scottish museums and galleries, which supported close to £900 million in gross spending.96 However, there is increasing recognition the value that the arts and creative industries bring beyond their economic contribution.97 In recent years the body of evidence pointing to the public health and community well-being benefits of interacting with the arts points towards a multitude of benefits both at the societal and the individual level. At the individual level, interacting with the arts and producing art has been correlated with reduced stress and anxiety for hospital in-patients.98 Research and government evidence also shows that engaging with the arts enhances prosocial behaviour in society-at-large, leading to improved social cohesion.99 In light of challenges in the post-Covid world, the culture and creativity fostered at institutions like the GSA are important community assets in promoting community wellbeing. The cultural and creative sectors were placed at the forefront of Glasgow’s economic recovery from its post-industrial decline in the 1980s, and they have been key in shaping its identity as a vibrant place with a dynamic economy. The GSA supported Glasgow’s cultural and creative regeneration, including through its involvement with the Garden Festival (1988), European City of Culture (1990) and City of Architecture and Design (1999) and global events such as the 2014 Commonwealth Games, for which GSA staff designed and manufactured the commonwealth baton and medals. In this regard, the relationship between Glasgow and the GSA is a case study for the transformative impact and contribution of the cultural sector and creative industries. The GSA’s approach to supporting wellbeing and societal impacts People’s sense of pride in, and connectedness to, their community is among the factors influencing their health and wellbeing outcomes.100 The regeneration activity supported by the GSA’s wider estate plans around the Garnethill and Sauchiehall Street areas (see Chapter 2) is one of the levers through which the GSA is actively impacting the wellbeing of those in its vicinity. The GSA also strives to make creative education accessible to students from diverse backgrounds. The avenues for achieving this extend beyond scholarships and bursaries. The GSA maintains formal and informal partnerships with Scotland’s college sector to support progression and articulation, as well as engaging in civic partnerships. More broadly, it offers day, weekend and evening courses to both adults and young people interested to engage in creative activities through Open Studio. Inviting people to engage with and enjoy culture and creativity is integral to the GSA. It has a rich outreach programme through which it aims to make its Archives and Collections accessible to everyone. Through its well-curated exhibitions and active engagement with the city’s wider cultural and creative ecosystem, it thoughtfully presents works of art that expand audiences’ horizons. As a result of creating spaces where people can engage with culture, creativity and each other, the GSA supports individuals’ wellbeing and fosters community 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is it important?\nIn 2019/20 there were 17.8 million visits to Scottish museums and galleries, which supported close to £900 million in gross spending.96 However, there \nis increasing recognition the value that the arts and creative industries bring beyond their economic contribution.97\n\nIn recent years the body of evidence pointing to the public health and community well-being benefits of interacting with the arts points towards a multitude of benefits both at the societal and the individual level.\n\nAt the individual level, interacting with the arts and producing art has been correlated with reduced stress and anxiety for hospital in-patients.98 Research and government evidence also shows that engaging with the arts enhances prosocial behaviour in society-at-large, leading to improved social cohesion.99 In light of challenges in the post-Covid world, the culture and creativity fostered at institutions like the GSA are important community assets in promoting community wellbeing.\n\nThe cultural and creative sectors were placed at the forefront of Glasgow’s economic recovery from its post-industrial decline in the 1980s, and they have been key in shaping its identity as a vibrant place with a dynamic economy. The GSA supported Glasgow’s cultural and creative regeneration, including through its involvement with the Garden Festival (1988), European City of Culture (1990) and City of Architecture and Design (1999) and global events such as the 2014 Commonwealth Games, for which GSA staff designed and manufactured the commonwealth baton and medals. In this regard, the relationship between Glasgow and the GSA is a case study for the transformative impact and contribution of the cultural sector and creative industries.\n\nThe GSA’s approach to supporting wellbeing and societal impacts\nPeople’s sense of pride in, and connectedness to, their community is among the factors influencing their health and wellbeing outcomes.100 The regeneration activity supported by the GSA’s wider estate plans around the Garnethill and Sauchiehall Street areas (see Chapter 2) is one of the levers through which the GSA is actively impacting the wellbeing of those in its vicinity.\n\nThe GSA also strives to make creative education accessible to students from diverse backgrounds. The avenues for achieving this extend beyond scholarships and bursaries. The GSA maintains formal and informal partnerships with Scotland’s college sector to support progression and articulation, as well as engaging in civic partnerships. More broadly, it offers day, weekend and evening courses to both adults and young people interested to engage in creative activities through Open Studio.\n\nInviting people to engage with and enjoy culture and creativity is integral to the GSA. It has a rich outreach programme through which it aims to make its Archives and Collections accessible to everyone. Through its well-curated exhibitions and active engagement with the city’s wider cultural and creative ecosystem, it thoughtfully presents works of art that expand audiences’ horizons. As a result of creating spaces where people can engage with culture,  creativity and each other, the GSA supports individuals’ wellbeing and fosters community cohesion.","lineIndentations":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":17.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"113":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","fontVariantPosition":"SUPER","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"1:57","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"110":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"1:57","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"}}},"29:2438":{"type":"TEXT","id":"29:2438","name":"Wellbeing and societal impacts: Widening participation in tertiary creative education","absoluteBoundingBox":{"x":414.0,"y":48837.0,"width":580.0,"height":232.0},"isolatedAbsoluteRenderBounds":{"x":413.934997558594,"y":48840.0546875,"width":477.350891113281,"height":223.7265625},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,2852.0]],"size":{"x":580.0,"y":232.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"Wellbeing and societal impacts: Widening participation in tertiary creative education","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Druk Web","fontPostScriptName":"Druk-Bold","fontStyle":"Bold","textCase":"UPPER","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":65.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":58.0,"lineHeightPercent":76.5929336547852,"lineHeightPercentFontSize":89.2307662963867,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"31:17863":{"type":"TEXT","id":"31:17863","name":"The GSA has been operating in the Highlands since 2010, initially at the Enterprise Park, Forres. To establish a more prominent presence in the region, it worked with Highlands and Islands Enterprise to establish its campus on the Altyre Estate near the town of Forres in the Moray district. The GSA Highlands & Islands campus opened in 2017. It initially comprised a small community of 10 members of GSA staff34 and 35 students35 who live and contribute to the local area. It is also supporting the local ecosystem of creatives and craftsmen through collaborations, such as the founding of the Moray Textile Network and its contributions to the Inverness-based Xpo North conference. 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Glasgow School of Art is central to a city-wide creative ecosystem where studios, workshops and production facilities underpin one of Britain’s most dynamic cultural centres. GSA graduates play a leading role in shaping and sustaining this in a diverse network of spaces that support a range alongside spaces for making, collaboration, production.\n\nThe city’s major complexes include The Whisky Bond in Maryhill and WASPS’ South Block and Briggait buildings in the Merchant City, creative clusters accommodating hundreds of individuals, micro-businesses and SME’s across the creative industries including artists and designers, digital agencies and social enterprises.\n\nAt The Whisky Bond, a concentration of creative resources including the GSA’s significant archives and collections, the archives of the Royal Conservatoire of Scotland and the Alistair Gray Archives sits alongside Glasgow Sculpture Studios, which houses Scotland’s largest arts production facility.\n\nHigh demand for studios also drives growth in smaller, varied spaces. Many Studios, founded by GSA graduates, operates as a community interest company. Rogart Street Campus in Bridgeton hosts photographers, designers and commercial businesses. SWG3 in Finnieston began as seven studios and has evolved into a sprawling hub with a communal design studio, a typographic Case Room, outdoor space for street artists, and six venues for clubs, live music and exhibitions.\n\nMany of Glasgow’s studios and production sites incorporate on-site galleries that showcase work created within the premises. Organisations such as Glasgow Print Studio combine specialist technical facilities with dedicated exhibition spaces, while examples such as Project Ability provide both studio, workshops and galleries for makers and artists with learning disabilities. This integration of making and displaying work underpins Glasgow’s vibrant, creative, and culturally rich pop-up scene.\rStudents across all Fine Art programmes regularly participate in exhibitions and events across Glasgow, engaging with and contributing to the city’s vibrant cultural ecosystem. Interim exhibitions enable students to test and present work in live contexts at venues such as Govan Project Space, Strange Field at French Street, and David Dale Gallery, providing valuable professional experience and models for sustainable practice beyond graduation. This close relationship between the School of Fine Art and the city is mirrored in the Curatorial Practices (Contemporary Art) programme, delivered in collaboration with the University of Glasgow, which is deeply embedded in Glasgow’s cultural infrastructure. Through its emphasis on mapping the city’s creative landscape and its structured work placements with a wide range of cultural institutions and organisations, the programme offers hands-on curatorial experience that frequently leads to employment, contributing to the retention of graduates within Glasgow’s creative sector.\n\nWhat makes Glasgow’s ecosystem distinctive is how embedded it is in the city. Sites of production and cultural consumption sit side by side. This integrated model mirrors the GSA’s own approach, where studios and workshops sit alongside gallery spaces, enabling work to be created and immediately shared. 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The Glasgow School of Art (GSA), live projects are central to teaching and learning. Embedded across all Schools, they give students early exposure to real communities, industries and cultural partners. These experiences build creative skills, practical confidence and professional readiness by linking learning directly to civic and industry contexts.\n\nArchitecture\nAt the Mackintosh School of Architecture, students engage with live projects from year one. Since 2023/24, first years worked on the Isle of Skye with local practitioners and community groups to explore the challenges faced by rural populations. Third years studied the impact of the tourist economy in Inverness and rural Cromarty to understand community engagement with children through music. Students apply these lessons in complex proposals that balance user needs, place and community priorities.\n\nFine Art\nPractical learning is embedded across the four-year programme through courses such as Co-Lab, Extended Studio, Praxis and Creative Platforms. Students gain confidence in conceiving, proposing and realising their work, culminating in Degree Shows where they test ideas at museum scale. \r\r\rThis confidence extends beyond graduation into professional practice, exemplified by 2021 graduate Josie Ko, who created an 18-metre sculpture for Glasgow International 2024. Partnerships with organisations including the Scottish Prison Service and Midton Plastics further connect student creativity to social and environmental challenges, as seen in Remade, a collection demonstrating the potential of recycled materials.\n\nDesign\nIn the School of Design, projects such as PubClub, an after-school group that fosters vertical learning by bringing staff and students across all undergraduate and postgraduate year groups into shared publication projects. External collaborations extend this ethos, giving students opportunities to build professional practice during their studies.\n\nInnovation and Technology\nProduct Design students have worked with NHS Ayrshire & Arran and NHS Lothian for over a decade, with projects reaching departments from Accident & Emergency to Radiography and Gynaecology. In its fifth iteration in 2019, students investigated how design could improve the quality of healthcare services. More recent projects have addressed civic participation with Glasgow’s Centre for Civic Innovation, precision medicine with the University of Glasgow’s Institute of Cancer Sciences, and future banking with the Royal Bank of Scotland.\n\nThe University of Glasgow (UofG) and the GSA also collaborate annually on the Future Experiences Project, bringing together students and staff to co-create – translating world class research into lived experience.\n\nGlobal links\nGlobal links extend this ethos. The GSA was the only UK institution to take part in Prada’s international upcycling initiative, reworking faux furs from its 2021 show into new creative projects in Glasgow, in collaboration with Milan-based META and La Réserve des Arts in 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and creative economy The GSA’s history, global reach and continued commitment to being a driver of change make it an invaluable resource in Scotland’s and the UK’s cultural and creative innovation ecosystem. The UK Government Department for Culture, Media and Sport (DCMS) estimates suggest that the creative industries generated £125bn in GVA in 2022 and the cultural sector supported £35bn in GVA.4 Their research highlights the overlap between the cultural sector and the creative industries, driven by activity in areas such as radio and television broadcasting and the performing arts.5 The Scottish Government industry statistics suggest that Scotland’s creative industries generated £4.4bn GVA in 2021. Glasgow accounted for a fifth (21%) of Scotland’s creative industry GVA and it is home to the largest cluster of creative talent, which employed 25,060 people in 2022.6 This highlights its strength across a range of subsectors – such as design and architecture, screen production and broadcasting, an internationally acclaimed visual arts community and vibrant music scene – which has been supported by the city’s rich cultural ecosystem, consisting of a diverse range of key organisations and institutions, including its specialist higher education sector.7 However, the size of the creative economy extends beyond that captured by official statistics, as a wide range of creatives are employed in traditionally non-creative sectors, and hence the value of their activities is not captured by statistical definitions of the sector.8 Furthermore, there is increasing recognition that art, culture and creativity contribute to economic prosperity, but also individual health and wellbeing and the fabric of communities.9 A recent McKinsey report highlights the ways in which the arts impact on the economy, on individuals and on communities.10 Scope of the study This study seeks to capture the range of socio-economic and cultural contributions that the GSA makes at the level of Glasgow, Scotland and the UK. The GSA is a civic actor and a place-maker: the cultural weight and global recognition of the GSA acts as a magnet for talent, and its retention within the city’s creative ecosystem and wider economy, whilst it is also a driver of urban regeneration though its estates developments both in Glasgow and Altyre. It is a driver of economic activity through its own economic footprint, but also by supporting the creative and cultural ecosystem in the city, graduate retention and creative skills development, enterprise, research and innovation. Moreover, its contribution to making visual arts and creative education and participation accessible, supports health and wellbeing and wider social and civic benefits. This report brings together evidence on the socio-economic contribution of the GSA, quantifying the various contributions where possible, following a thematic approach. Figure 1.4 summarises the socio-economic impact framework that underpins the study. The assessment is informed by a bespoke data request to the GSA, published data from HESA and other sources, consultations with key contacts within the School and externally, and a set of case studies. The technical appendix provides details of the methodology used to assess socio-economic impact.","absoluteBoundingBox":{"x":414.0,"y":3637.0,"width":580.0,"height":1189.0},"isolatedAbsoluteRenderBounds":{"x":414.356994628906,"y":3641.06298828125,"width":577.2783203125,"height":1182.03125},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,3439.0]],"size":{"x":580.0,"y":1189.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,22,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,22,22,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,22,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,22,22,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,22,22,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,22,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,22,22,22,0,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19,19],"characters":"The socio-economic role of the creative industries 
and creative economy\nThe GSA’s history, global reach and continued commitment to being a driver of change make it an invaluable resource in Scotland’s and the UK’s cultural and creative innovation ecosystem.\n\nThe UK Government Department for Culture, Media and Sport (DCMS) estimates suggest that the creative industries generated £125bn in GVA in 2022 and the cultural sector supported £35bn in GVA.4 Their research highlights the overlap between the cultural sector and the creative industries, driven by activity in areas such as radio and television broadcasting and the performing arts.5\n\nThe Scottish Government industry statistics suggest that Scotland’s creative industries generated £4.4bn GVA in 2021. Glasgow accounted for a fifth (21%) of Scotland’s creative industry GVA and it is home to the largest cluster of creative talent, which employed 25,060 people in 2022.6 This highlights its strength across a range of subsectors – such as design and architecture, screen production and broadcasting, an internationally acclaimed visual arts community and vibrant music scene – which has been supported by the city’s rich cultural ecosystem, consisting of a diverse range of key organisations and institutions, including its specialist higher education sector.7\n\nHowever, the size of the creative economy extends beyond that captured by official statistics, as a wide range of creatives are employed in traditionally non-creative sectors, and hence the value of their activities is not captured by statistical definitions of the sector.8\n\nFurthermore, there is increasing recognition that art, culture and creativity contribute to economic prosperity, but also individual health and wellbeing and the fabric of communities.9 A recent McKinsey report highlights the ways in which the arts impact on the economy, on individuals and on communities.10\n\nScope of the study\nThis study seeks to capture the range of socio-economic and cultural contributions that the GSA makes at the level of Glasgow, Scotland and the UK. The GSA is a civic actor and a place-maker: the cultural weight and global recognition of the GSA acts as a magnet for talent, and its retention within the city’s creative ecosystem and wider economy, whilst it is also a driver of urban regeneration though its estates developments both in Glasgow and Altyre. It is a driver of economic activity through its own economic footprint, but also by supporting the creative and cultural ecosystem in the city, graduate retention and creative skills development, enterprise, research and innovation. Moreover, its contribution to making visual arts and creative education and participation accessible, supports health and wellbeing and wider social and civic benefits.\n\nThis report brings together evidence on the socio-economic contribution of the GSA, quantifying the various contributions where possible, following a thematic approach. Figure 1.4 summarises the socio-economic impact framework that underpins the study. The assessment is informed by a bespoke data request to the GSA, published data from HESA and other sources, consultations with key contacts within the School and externally, and a set of case studies. The technical appendix provides details of the methodology used to assess socio-economic 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52 POST-PN-0669.pdf
53 \u0007United Nations Conference on Trade and Development, “Creative Economy Outlook: Trends in international trade in creative industries” (2018).
54 \u0007OECD, “Culture and the creative economy in Glasgow City Region, United Kingdom” (2022).
55 \u0007Department for Culture, Media & Sport, “Creative Industries Sector Vision: A joint plan to drive growth, build talent and develop skills” (2023).\n56 \u0007Labour Party, “Creating Growth: Labour’s Plan for the Arts, Culture and Creative Industries” (2024).
57 \u0007Keir Starmer pledges support for music and creative education - Independent Society of Musicians (ism.org)
58 Industry statistics – gov.scot (www.gov.scot)
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Their influence is visible both at home and on the global stage.\n\nGeneration 2014\nThe landmark exhibition Generation: 25 Years of Contemporary Art in Scotland (2014) was delivered by Creative Scotland, Glasgow Life and the National Galleries of Scotland as part of the Glasgow 2014 Cultural Programme. Staged across 60 venues, including GSA’s Reid Gallery, it featured work by over 100 artists.\n\nA significant majority were GSA graduates, among them Turner Prize winners Douglas Gordon (2009) and Martin Boyce (2011), as well as Jim Lambie, Christine Borland, David Shrigley, Karla Black, Lucy Skaer, Steven Campbell, Rosalind Nashashibi, Graham Fagen, Ross Sinclair, and Simon Starling. The exhibition confirmed GSA’s central role in contemporary art in Scotland.5\n\nScotland + Venice\nFounded in 2003 to showcase Scottish art internationally, Scotland + Venice6 has featured numerous GSA graduates across 17 editions of the Venice Biennale. Exhibitors include Alberta Whittle, Charlotte Prodger, Duncan Campbell, Corin Sworn, Hayley Tompkins, Henry Coombes, Louise Hopkins, Alex Pollard, Joanne Tatham, Tom O’Sullivan and Cath Wilkes. Their prominence demonstrates how GSA artists continue to shape Scotland’s cultural presence worldwide.\n\nOngoing impact\nGraduates remain central to major cultural platforms such as Glasgow International while also founding and sustaining artist-led galleries, studios and collectives. This dual impact – international visibility and grassroots activity – demonstrates how the GSA’s Fine Art programmes prepare artists for ambitious practice while strengthening the infrastructure of Scotland’s cultural life.\n\n5 GENERATION: 25 Years of Contemporary Art in Scotland | National Galleries of Scotland
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Notably, in 2022/23, 22% of Scottish domiciled full-time first-degree GSA entrants came from the 20% most deprived communities, the third highest share among Scottish higher education institutions. Figure 7.1 shows the increase in the percentage of Scottish domiciled first-degree full-time entrants at the GSA from 2013/14 to 2022/23. The data shows that this percentage has been increasing at the GSA, consistently placing the GSA within the top 3 Scottish higher education institutions since 2018/19. Figure 7.1 also shows that the GSA has consistently exceeded the Scottish average in the 10 academic years from 2013-14 to 2022-23, further underscoring the GSA’s role as an enabler for marginalised communities among HEIs in Scotland. The GSA offers portfolio preparation programmes in-person, but also digital programmes reaching the Highlands and Islands of Scotland. Wellbeing and societal impacts: Facilitating alternative pathways to tertiary creative education Currently, the GSA has two formal articulation agreements, which include Associate Student Schemes that enable registered students to progress to the GSA after they complete their college course: The Forth Valley College Associate Student Scheme, delivered by the GSA, helps prepare students on the HND Sound Production course, at the Stirling campus of Forth Valley College, for admission and progression to the GSA’s BDes (Hons) Sound for the Moving Image programme. The majority of entrants on this programme come from HND courses, as it begins in Year 3.
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GSA has consistently met the Commission on Widening Access (CoWA) target for individual higher education institutions, which states that students from the 20% most deprived backgrounds should represent at least 10% of full-time first-degree entrants to every individual Scottish universities by 2021. Notably, in 2022/23, 22% of Scottish domiciled full-time first-degree GSA entrants came from the 20% most deprived communities, the third highest share among Scottish higher education institutions. Figure 7.1 shows the increase in the percentage of Scottish domiciled first-degree full-time entrants at the GSA from 2013/14 to 2022/23. The data shows that this percentage has been increasing at the GSA, consistently placing the GSA within the top 3 Scottish higher education institutions since 2018/19. Figure 7.1 also shows that the GSA has consistently exceeded the Scottish average in the 10 academic years from 2013-14 to 2022-23, further underscoring the GSA’s role as an enabler for marginalised communities among HEIs in Scotland. The GSA offers portfolio preparation programmes in-person, but also digital programmes reaching the Highlands and Islands of Scotland.\n\nWellbeing and societal impacts: Facilitating alternative pathways to tertiary creative education\nCurrently, the GSA has two formal articulation agreements, which include Associate Student Schemes that enable registered students to progress to the GSA after they complete their college course:\n\nThe Forth Valley College Associate Student Scheme, delivered by the GSA, helps prepare students on the HND Sound Production course, at the Stirling campus of Forth Valley College, for admission and progression to the GSA’s BDes (Hons) Sound for the Moving Image programme. The majority of entrants on this programme come from HND courses, as it begins in Year 3.
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2 Culture and the Creative Economy in Glasgow City Region, Scotland, United Kingdom 
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3 \u0007Ambition & Values — GSA Strategic Plan 2022-2027
4 DCMS Sectors Economic Estimates Gross Value Added 2022 (provisional) – GOV.UK
5 Based on 2022 data, the creative industries and the cultural sector accounted for 5.7% and 1.6% of the UK’s GVA respectively, which underscores their national significance.
6 Industry statistics – gov.scot (www.gov.scot)
7 Culture and the Creative Economy in Glasgow City Region, Scotland, United Kingdom
8 Creative Industries Mapping Documents 2001 – GOV.UK (www.gov.uk)
9 \u0007Contribution of the arts to society and the economy – House of Lords Library (parliament.uk)
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Glasgow School of Art connects creative education with industry to deliver innovation, economic growth and social impact. Across the School of Design, the Mackintosh School of Architecture, and the School of Innovation and Technology, partnerships ensure that students and researchers shape solutions to real-world challenges, while supporting Scotland’s strategic priorities in net zero, advanced manufacturing, digital transformation, and the wellbeing economy.\n\nDesign: Global brands and cultural industries\nThe School of Design partners with leading organisations to link creativity with global markets. Long-term collaboration with citizenM hotels supports Glasgow’s £900m visitor economy through live briefs, exhibitions and sponsorships that connect student creativity to international audiences. In fashion, partnerships with Barrie (part of Chanel) and Alexander McQueen open pathways into luxury industries while sustaining Scotland’s design heritage. Meanwhile, the Centre for Advanced Textiles (CAT) recently celebrating its 25 year anniversary, has pioneered digital textile printing in the UK, training students on world-leading technologies while delivering commissions for brands from W-Hotel Edinburgh to Harris Tweed, demonstrating the commercial reach of design research.\n\nArchitecture: Shaping sustainable cities and homes\nThe Mackintosh School of Architecture embeds students in live urban regeneration and housing projects. With Landsec U+I and New Practice, students contributed to the redevelopment vision for Glasgow’s Buchanan Galleries through public exhibitions, co-design and civic engagement. In Perth, the Gannochy Trust Housing project, delivered with ABC Architects, applied MEARU research to create 48 “life changing” sustainable homes with innovative ventilation systems, setting new benchmarks for healthy living and winning national design awards. These projects show how architectural education informs policy, strengthens resilience and improves wellbeing in communities.\n\nInnovation and Technology: Net zero and digital standards\nThe School of Innovation and Technology applies design research to future-proof Scotland’s built environment. The Low-Carbon Passport programme, co-developed with major contractors, colleges and BE-ST, bridges skills gaps in sustainable construction and accelerates adoption of low-carbon methods. In parallel, work with the Scottish Futures Trust and Scottish Government is embedding Building Information Modelling (BIM) into building standards, ensuring digital innovation works for both industry and communities.\n\nImpact\nTogether these collaborations demonstrate how GSA delivers on Scotland’s Innovation Strategy and Creative Industries Place Plan. From luxury markets to housing, visitor economy to construction, GSA’s Schools of Design, Architecture and Innovation & Technology link education with industry, ensuring graduates, researchers and partners are equipped to drive inclusive growth, sustainability and Scotland’s transition to future 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for the study The creative industries are key drivers of innovation, economic growth and employment. This is recognised at the UK level, including Scotland: a range of initiatives and policy developments have underlined a commitment to the sector. ‘Building a business case for Scotland’ highlights the creative industries as one of the key elements of the nation’s brand and recognises their potential for growth.1 Nowhere is this more true than in the city of Glasgow, whose unique position in the cultural and creative economy has been recognised by the OECD.2 The Glasgow Economic Leadership body and the new Glasgow Culture Strategy have re-affirmed Glasgow’s commitment to remaining a cultural and creative leader. At the same time, recent years have seen a re-emergence in the civic university concept, and the roles that higher education institutions play as anchor institutions for their places, as economic, social and placemaking assets. The Glasgow School of Art (GSA) intersects these agendas in a range of distinctive and impactful ways. As a leading specialist cultural and creative higher education institution of international acclaim, it delivers a range of socio-economic and cultural benefits to the city of Glasgow, Scotland and the wider UK. The GSA supported the city’s creative-led regeneration in the 1980s and was instrumental in cementing Glasgow’s brand as a contemporary city of culture. The GSA is equipped to support the next phase of the city’s regeneration, as one of the key stakeholders driving the growth of its creative industries through an ecosystem based model based on interdisciplinary partnerships and innovation. This report examines these contributions, placing them into their wider strategic context, quantifying them where possible, and articulates their impact with case studies. The Impact Report is an independent study commissioned from Hatch by The Glasgow School of Art, 2025. About The Glasgow School of Art Education in the arts has been part of Glasgow’s educational offer from the middle of the 18th century. The Foulis Academy, a precursor institution to The Glasgow School of Art, was established in 1753 during The Scottish Enlightenment, to deliver a European style art education. In 1845, The Glasgow School of Art was established as one of the first Government Schools of Design, which were set up across the UK to support industry with design. Today, in addition to its Glasgow campus, which is located at the heart of the city centre, the GSA’s presence extends to the Scottish Highlands. The GSA comprises four specialist schools: Mackintosh School of Architecture School of Design School of Fine Art School of Innovation and Technology. 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for the study\nThe creative industries are key drivers of innovation, economic growth and employment. This is recognised at the UK level, including Scotland: a range of initiatives and policy developments have underlined a commitment to the sector. ‘Building a business case for Scotland’ highlights the creative industries as one of the key elements of the nation’s brand and recognises their potential for growth.1 Nowhere is this more true than in the city of Glasgow, whose unique position in the cultural and creative economy has been recognised by the OECD.2 The Glasgow Economic Leadership body and the new Glasgow Culture Strategy have re-affirmed Glasgow’s commitment to remaining a cultural and creative leader.\n\nAt the same time, recent years have seen a re-emergence in the civic university concept, and the roles that higher education institutions play as anchor institutions for their places, as economic, social and placemaking assets.\n\nThe Glasgow School of Art (GSA) intersects these agendas in a range of distinctive and impactful ways. As a leading specialist cultural and creative higher education institution of international acclaim, it delivers a range of socio-economic and cultural benefits to the city of Glasgow, Scotland and the wider UK. The GSA supported the city’s creative-led regeneration in the 1980s and was instrumental in cementing Glasgow’s brand as a contemporary city of culture. The GSA is equipped to support the next phase of the city’s regeneration, as one of the key stakeholders driving the growth of its creative industries through an ecosystem based model based on interdisciplinary partnerships and innovation.\n\nThis report examines these contributions, placing them into their wider strategic context, quantifying them where possible, and articulates their impact with case studies.\n\nThe Impact Report is an independent study commissioned from Hatch by The Glasgow School of Art, 2025.\n\nAbout The Glasgow School of Art\nEducation in the arts has been part of Glasgow’s educational offer from the middle of the 18th century. The Foulis Academy, a precursor institution to The Glasgow School of Art, was established in 1753 during The Scottish Enlightenment, to deliver a European style art education. In 1845, The Glasgow School of Art was established as one of the first Government Schools of Design, which were set up across the UK to support industry with design. Today, in addition to its Glasgow campus, which is located at the heart of the city centre, the GSA’s presence extends to the Scottish Highlands.\n\nThe GSA comprises four specialist schools:\n\nMackintosh School of Architecture\nSchool of Design\nSchool of Fine Art\nSchool of Innovation and Technology.\n\nThe commitment of the GSA to affect impactful change by leveraging its expertise is captured in the GSA Strategic Plan 2022-273 ambition and 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It encourages new ways \nof thinking about the potential for sustainable growth in rural spaces, embraces and emphasises the importance of rural traditions, craft and making in future-focused sectors and emerging specialisms such as \nspace, bioscience and AI.\n\nCreative and innovation-led collaborations across a range of industries – including craft, regenerative design, future energy, digital health, and community wealth-building aim to accelerate Scotland’s creative economy and enhance the global competitiveness of rural enterprises.\n\nProjects including the Digital Health and Care Innovation Centre (DHI), \na Scottish Funding Council National Innovation Centre, and a key recipient of £5 million in UK and Scottish Government investment through the Moray Growth Deal, Lo-Res: Rochuln transforming a former croft steading to a field station for sustainable living and ecological research, blending agriculture, biodiversity development, and innovative rural design; Craft Scaler – an ambitious research initiative shaping the future of Scotland’s craft economy, addressing scalability and sustainability within the sector and Holistic Femtech – MEG (Menopause Experience Guide) – a ground-breaking AI-powered digital health tool to support women through menopause, developed by GSA Rural Lab spin-out company Ethnologic, with economic benefits for the NHS.\n\nIn 2025, Rural Lab secured major funding through an AHRC Doctoral Focus Award.  ‘A Golden Thread: Crafting the Creative Economy from Scotland’s Highlands, Lowlands & Islands’, aims to strengthen Scotland’s craft sector and generate wider economic and social impacts through supporting interdisciplinary study at the intersection of craft and future-focused industries such as space, biomaterials, and regenerative design.  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As such, its presence brings significant flows of expenditure and economic multiplier effects to Glasgow City, Scotland and the UK. This chapter captures the economic impact of the GSA and puts it into its wider context. The analysis in this part of the report provides a snapshot of economic contributions in the 2022/23 academic year. It considers the following effects: Direct – the activities taking place on campus Indirect – the economic activity supported by the GSA’s supply chain spending Induced – the further multiplier effects from staff spending Student and visitor-related – the economic activity supported by students and visitors These effects are measured in terms of employment and Gross Value Added (GVA).37 See the technical appendix for more details. Direct impacts In 2022/23, the GSA employed 615 staff, an increase of 37% since 2015/16. Adjusting for Full and Part Time staff, this translates to around 460 full time equivalent (FTE) jobs. 430 staff were based in Scotland, of whom more than half (56%) resided in Glasgow City. There are also about 10 staff living in Moray, where the GSA Highlands & Islands campus is based. In 2022/23, the GSA generated a total income of £47.1 million. This is broadly in line with the income growth experienced by specialist creative HEIs38 (24%) in the UK, and exceeds the growth seen across Scottish (9%) and UK (17%) higher education institutions.39 In 2022/23, the GSA generated £30 million in direct Gross Value Added (GVA). Indirect impacts In 2022/23, the GSA spent about £21.6 million with UK based suppliers on goods and services to support its operation and capital investments, of which about 74% was with suppliers based in Scotland and 36% was with Glasgow City based suppliers. We estimate that, in total, the GSA’s supply chain expenditure in 2022/23 supported £5 million in GVA and 80 FTE jobs in Glasgow, and a total of £10 million in GVA and 190 FTE jobs in the 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GSA is an important employer and purchaser of goods in the local and wider economy. As such, its presence brings significant flows of expenditure and economic multiplier effects to Glasgow City, Scotland and the UK. This chapter captures the economic impact of the GSA and puts it into its wider context. The analysis in this part of the report provides a snapshot of economic contributions in the 2022/23 academic year. It considers the following effects:\n\nDirect – the activities taking place on campus\nIndirect – the economic activity supported by the GSA’s supply chain spending\nInduced – the further multiplier effects from staff spending\nStudent and visitor-related – the economic activity supported by students and visitors\n\nThese effects are measured in terms of employment and Gross Value Added (GVA).37 See the technical appendix for more details.\n\nDirect impacts\nIn 2022/23, the GSA employed 615 staff, an increase of 37% since 2015/16. Adjusting for Full and Part Time staff, this translates to around 460 full time equivalent (FTE) jobs.\n\n430 staff were based in Scotland, of whom more than half (56%) resided in Glasgow City. There are also about 10 staff living in Moray, where the GSA Highlands & Islands campus is based.\n\nIn 2022/23, the GSA generated a total income of £47.1 million. This is broadly in line with the income growth experienced by specialist creative HEIs38 (24%) in the UK, and exceeds the growth seen across Scottish (9%) and UK (17%) higher education institutions.39 In 2022/23, the GSA generated £30 million in direct Gross Value Added (GVA).\n\nIndirect impacts\nIn 2022/23, the GSA spent about £21.6 million with UK based suppliers on goods and services to support its operation and capital investments, of which about 74% was with suppliers based in Scotland and 36% was with Glasgow City based suppliers.\n\nWe estimate that, in total, the GSA’s supply chain expenditure in 2022/23 supported £5 million in GVA and 80 FTE jobs in Glasgow, and a total of £10 million in GVA and 190 FTE jobs in the 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It can be measured in a number of ways and typically for an organisation this is done using the income approach, as the sum of EBITDA and compensation of employees. These figures have been sourced from the University’s Annual Report and Accounts for 2022/23.
38 In this study, specialist creative HEIs have been defined to include: Ravensbourne University London; The Arts University Bournemouth; University for the Creative Arts; Leeds Arts University; University of the Arts, London; Norwich University of the Arts; Arts University Plymouth; University of Cumbria; Goldsmiths College; Falmouth University; Courtauld Institute of Art; Royal College of Art; The National Film and Television School; The Glasgow School of Art. 
39 Consolidated statement of comprehensive income and expenditure, HESA, 2024. Total income for Scottish and UK higher education institutions for 2022/23 is based on year-to-date totals\n40 GSA Annual Accounts 2022-2023 \n41 Based on the Common Aggregation Hierarchy (CAH) subject code “25-01-02 Art”, which captures the following HECoS subjects: “Fine Art”, “Drawing”, “Painting”, “Sculpture”, “Printmaking”, “Calligraphy”.\n42 Along with Art University Plymouth\n43 Table 49 – HE student enrolments by HE provider and subject of study, HESA, 2024\n44 https://www.sfc.ac.uk/publications/university-final-funding-allocations-2024-25/\n45 The target states that students from the 20% most deprived backgrounds should represent at least 10% of full-time firstdegree entrants to every individual Scottish universities by 2021.\n46 Report on Widening Access 2022-23, Scottish Funding Council, 2024\n47 Student Income and Expenditure Survey: 2021 to 2022, Department for Education, 2023\n48 Museums Galleries Scotland\n49 https://www.visitglasgow.org.uk/media/mfyfrf4d/glasgow-2030-tourism-strategy_june-2024.pdf\n50 Industry statistics – gov.scot (www.gov.scot) Note that the latest available data for the GVA and employment supported by Glasgow’s creative economy were for 2021 and 2022 respectively.","lineIndentations":[0,0,0,0,0,0,0,0,0,0,0,0],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE"],"styleOverrideTable":{"1":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Semibold","fontStyle":"Semibold","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED","lineHeightPercent":100,"lineHeightPercentFontSize":100}}},"componentId":"2:140"}]},"31:18053":{"type":"SVG","id":"31:18053","name":"Union","absoluteBoundingBox":{"x":1244.0,"y":13037.0,"width":29.560546875,"height":29.560546875},"isolatedAbsoluteRenderBounds":{"x":1244.0,"y":13037.0,"width":29.560546875,"height":29.560546875},"relativeTransform":[[1.0,0.0,210.0],[0.0,1.0,20.0]],"size":{"x":29.560546875,"y":29.560546875},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.901960790157318,"g":0.905882358551025,"b":0.909803926944733,"a":1.0},"visible":true,"opacity":1.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT"},"constraintValues":{"left":{"pixelOffset":210.0,"sizeFraction":0.0},"top":{"pixelOffset":20.0,"sizeFraction":0.0}},"strokeAlign":"CENTER","layoutPositioning":"ABSOLUTE","strokes":[],"strokeWeight":0.0,"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"hash":"94daed3a87414aa1cbdeb8ef07e1863cb2417a45"},"31:18052":{"type":"TEXT","id":"31:18052","name":"Fig 2.3","absoluteBoundingBox":{"x":1054.0,"y":13037.0,"width":150.0,"height":13.0},"isolatedAbsoluteRenderBounds":{"x":1054.84704589844,"y":13038.7275390625,"width":33.7122802734375,"height":10.3955078125},"relativeTransform":[[1.0,0.0,20.0],[0.0,1.0,20.0]],"size":{"x":150.0,"y":13.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"Fig 2.3","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","style":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Semibold","fontStyle":"Semibold","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":11.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":13.0,"lineHeightPercent":107.438018798828,"lineHeightPercentFontSize":118.181816101074,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"31:17475":{"type":"RECTANGLE","id":"31:17475","name":"Rectangle 11","absoluteBoundingBox":{"x":414.0,"y":11018.0,"width":580.0,"height":30.0},"isolatedAbsoluteRenderBounds":{"x":414.0,"y":11018.0,"width":580.0,"height":30.0},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,6014.0]],"size":{"x":580.0,"y":30.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{"ariaHidden":true},"interactions":[]},"31:17484":{"type":"TEXT","id":"31:17484","name":"Glasgow is one of the most vibrant centres for contemporary art in the UK, outside of London. It has every level of artistic institution, including a dynamic studio, making and production scene, allowing artists to make work at scale. Glasgow’s studio, making and production spaces are uniquely located across the city, coalescing in clusters and creating critical mass of independent studios, workshops and collaborative spaces across the city. The GSA maintains and feeds new talent to the network of creative organisations, collectives and individual practitioners that sustain the city’s studio scene. Studio, making and exhibitions spaces in the GSA Creative Network map includes significant numbers of GSA graduate initiated or connected spaces (Figure 2.3). The spread of Glasgow’s studios and making spaces reflects the cultural led regeneration journey of the city. The burgeoning studio culture of the city started in redundant and cheap spaces, wherever they could be found. The concentration of spaces around Merchant City was driven by Glasgow City Council’s decision to earmark the area, which mostly consisted of redundant warehouses, as prime for regeneration. Big anchor cultural projects, such City Halls, Trongate 103, South Block, Modern Institute and The Briggait, ensued. In recent years this activity and development of studio, making and exhibition spaces to support regeneration moving eastwards to Calton and Dennistoun including the Pipe Factory, Barras and WASPS at Hanson Street, south of the river including 5 Florence Street through to Govanhill and Victoria Road, and to the north of the city centre to the clustering around the Glue Factory and Whisky Bond. The Glasgow Art Map is an online map and journal of contemporary art exhibitions happening in Glasgow. Through the mapping and archiving of contemporary art exhibitions it connects audiences to art in Glasgow and promotes organisations working within the city. For up to date exhibition listings see Glasgowartmap.com and @glasgow_art_map on Instagram. Glasgow Art Map reflects Glasgow’s vibrant contemporary art scene and the importance of GSA’s Creative Network to the city’s permanent contemporary art spaces. Showcasing exhibitions and events that take place throughout the year, many of the places on the map were founded or are actually run by graduates of the GSA. Approximately 60% of the GSA’s graduates live and work in the city after graduating, where they continue to shape the city’s creative landscape. Glasgow Art Map is run by GSA graduates Emma Aars (MLitt Art Writing, 2023), Caitlin Merrett King (MLitt Art Writing, 2022), and Max Slaven (Fine Art Photography, 2009) at David Dale Gallery.","absoluteBoundingBox":{"x":414.0,"y":12183.0,"width":580.0,"height":902.0},"isolatedAbsoluteRenderBounds":{"x":414.153015136719,"y":12185.8076171875,"width":577.348937988281,"height":896.439453125},"relativeTransform":[[1.0,0.0,350.0],[0.0,1.0,7179.0]],"size":{"x":580.0,"y":902.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,0,0,0,0,0,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5],"characters":"Glasgow is one of the most vibrant centres for contemporary art in the UK, outside of London. It has every level of artistic institution, including a dynamic studio, making and production scene, allowing artists to make work at scale. Glasgow’s studio, making and production spaces are uniquely located across the city, coalescing in clusters and creating critical mass of independent studios, workshops and collaborative spaces across the city.\n\nThe GSA maintains and feeds new talent to the network of creative organisations, collectives and individual practitioners that sustain the city’s studio scene. Studio, making and exhibitions spaces in the GSA Creative Network map includes significant numbers of GSA graduate initiated or connected spaces (Figure 2.3). The spread of Glasgow’s studios and making spaces reflects the cultural led regeneration journey of the city. The burgeoning studio culture of the city started in redundant and cheap spaces, wherever they could be found. The concentration of spaces around Merchant City was driven by Glasgow City Council’s decision to earmark the area, which mostly consisted of redundant warehouses, as prime for regeneration. Big anchor cultural projects, such City Halls, Trongate 103, South Block, Modern Institute and The Briggait, ensued. In recent years this activity and development of studio, making and exhibition spaces to support regeneration moving eastwards to Calton and Dennistoun including the Pipe Factory, Barras and WASPS at Hanson Street, south of the river including 5 Florence Street through to Govanhill and Victoria Road, and to the north of the city centre to the clustering around the Glue Factory and Whisky Bond.\n\nThe Glasgow Art Map is an online map and journal of contemporary art exhibitions happening in Glasgow. Through the mapping and archiving of contemporary art exhibitions it connects audiences to art in Glasgow and promotes organisations working within the city. For up to date exhibition listings see Glasgowartmap.com and @glasgow_art_map on Instagram.\n\nGlasgow Art Map reflects Glasgow’s vibrant contemporary art scene and the importance of GSA’s Creative Network to the city’s permanent contemporary art spaces. Showcasing exhibitions and events that take place throughout the year, many of the places on the map were founded or are actually run by graduates of the GSA. Approximately 60% of the GSA’s graduates live and work in the city after graduating, where they continue to shape the city’s creative landscape. 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By uniting design, science and technology, the School transcends traditional disciplinary boundaries and equips students to critique how we live now and propose meaningful improvements.\n\nA new academic model\nFormed by merging the School of Simulation and Visualisation with the Innovation School, the new School builds on deep academic, research and innovation strengths. Programmes combine theory and practice, with students applying learning through live collaborations and interdisciplinary projects. Areas of focus include immersive environments, digital visualisation, user-centred design and applied research.\n\nGraduate destinations\nGraduates are highly skilled and in demand worldwide. Employers include global companies such as Google, World Bank, IBM, BMW and BBVA; public sector organisations such as Police Scotland, Scottish Government, Glasgow City Council and the City of Philadelphia; and third sector bodies including the Prince’s Trust and Citizens Advice. 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Cities are engines of economic growth and regeneration. City regions like Glasgow have the opportunity to shape their future by maximising their competitive advantages as ‘magnet cities’.11 In this context, higher education institutions are among the most valuable civic and cultural assets that cities possess. By opening up their campus and promoting the exchange of knowledge and ideas, higher education institutions can fuel creative and innovative clusters that help cities cement their brand, identify and attract talent to grow their economies. The importance of higher education institutions as civic actors that drive positive change in their locales has received increasing emphasis in the UK since the publication of the Civic University Commission’s final report.12 Centrally located campuses are also physical landmarks that act as drivers of urban vitality and regeneration. Glasgow’s unique and vibrant cultural scene and creative industries have been a cornerstone of its post-industrial regeneration, and an important pull for international talent. In 1990, Glasgow gained international recognition as the first British city to be awarded the European Capital of Culture, underscoring its distinctiveness as a place that leverages its culture assets to produce compelling work. Glasgow remains a hub of cultural production, enabled by the range of small and large production facilities, such as the Glasgow Print Studio and the Glasgow Sculpture Studios. It is also a hub of cultural consumption. Pre-pandemic research revealed that an overwhelming 53% of overnight leisure visitors to Glasgow named culture and cultural events as the motivation for their trip. This is significantly higher than the Scottish average (33%).13 The Glasgow School of Art, which attracts creative talent and visitors from across the globe, has been and can continue to be an integral part of the city’s regeneration as a centre for creative and cultural production and cultural consumption. ‘Magnetic Experience’ is part of the vision outlined in the Glasgow City Centre Strategy 2024-30.14 The strategy aims to deliver against this objective through a range of priority actions, including developing its cultural and heritage assets and promoting its visitor and evening and night-time economy. The Glasgow Tourism Action Plan 2024-26 reflects the emphasis on supporting thriving places across the city by “creating new reasons for residents and visitors to visit the city centre more frequently”.15 The central location of the GSA Glasgow campus puts it at the epicentre of the flurry of regeneration and urban renewal activity that supports the city’s aspiration for a ‘Magnetic Experience’. For example, the Golden Z Project is focused on improving the public realm of the Z-shaped corridor that connects Sauchiehall Street to Argyle Street.16 Concurrently, the £115m Avenues Programme aims to deliver an integrated network of cycle and pedestrian routes across the city17 and thereby connect the distributed networks of creative production and cultural venues. Meanwhile, Glasgow Life has unveiled plans to develop a new vision for Sauchiehall Street as a Culture and Heritage district, including portions of Bath Street and Renfrew Street18, which would further embed the GSA into the urban fabric and next stages of regeneration of Glasgow. As documented below, with the opening of the GSA Highlands and Islands campus, the GSA’s remit as a place-maker has expanded outside the urban realm. Rural areas in Scotland face challenges relating to staff recruitment and retention, digital connectivity, ageing population and access to services. There is an impetus to support rural Scotland, as reflected by the establishment of the Rural Delivery Plan: Ministerial Working Group in June 2023.19 The creative industries are one of the regional transformational opportunities recognised in the Highlands and Islands Enterprise (HIE) Strategy (2023-28).20 The Strategy notes that digital skills and technology adoption, greater collaboration with international creative and innovation networks and cross-sectoral working (including tourism, health and wellbeing and community wealth building) are some of the actions needed to realise this transformational opportunity. The Glasgow School of Art’s approach The Glasgow School of Art is an integral part of the history of the City of Glasgow. The diverse facets of the GSA as a world-leading creative institution and a cultural and architectural asset at the heart of the city speak to different aspects of Glasgow’s story as a place, as highlighted in Figure 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is it important?\nCities are engines of economic growth and regeneration. City regions like Glasgow have the opportunity to shape their future by maximising their competitive advantages as ‘magnet cities’.11 In this context, higher education institutions are among the most valuable civic and cultural assets that cities possess. By opening up their campus and promoting the exchange of knowledge and ideas, higher education institutions can fuel creative and innovative clusters that help cities cement their brand, identify and attract talent to grow their economies. The importance of higher education institutions as civic actors that drive positive change in their locales has received increasing emphasis in the UK since the publication of the Civic University Commission’s final report.12 Centrally located campuses are also physical landmarks that act as drivers of urban vitality and regeneration.\n\nGlasgow’s unique and vibrant cultural scene and creative industries have been a cornerstone of its post-industrial regeneration, and an important pull for international talent. In 1990, Glasgow gained international recognition as the first British city to be awarded the European Capital of Culture, underscoring its distinctiveness as a place that leverages its culture assets to produce compelling work. Glasgow remains a hub of cultural production, enabled by the range of small and large production facilities, such as the Glasgow Print Studio and the Glasgow Sculpture Studios. It is also a hub of cultural consumption. Pre-pandemic research revealed that an overwhelming 53% of overnight leisure visitors to Glasgow named culture and cultural events as the motivation for their trip. This is significantly higher than the Scottish average (33%).13\n\nThe Glasgow School of Art, which attracts creative talent and visitors from across the globe, has been and can continue to be an integral part of the city’s regeneration as a centre for creative and cultural production and cultural consumption.\r\n\n‘Magnetic Experience’ is part of the vision outlined in the Glasgow City Centre Strategy 2024-30.14 The strategy aims to deliver against this objective through a range of priority actions, including developing its cultural and heritage assets and promoting its visitor and evening and night-time economy. The Glasgow Tourism Action Plan 2024-26 reflects the emphasis on supporting thriving places across the city by “creating new reasons for residents and visitors to visit the city centre more frequently”.15\n\nThe central location of the GSA Glasgow campus puts it at the epicentre of the flurry of regeneration and urban renewal activity that supports the city’s aspiration for a ‘Magnetic Experience’. For example, the Golden Z Project is focused on improving the public realm of the Z-shaped corridor that connects Sauchiehall Street to Argyle Street.16 Concurrently, the £115m Avenues Programme aims to deliver an integrated network of cycle and pedestrian routes across the city17 and thereby connect the distributed networks of creative production and cultural venues. Meanwhile, Glasgow Life has unveiled plans to develop a new vision for Sauchiehall Street as a Culture and Heritage district, including portions of Bath Street and Renfrew Street18, which would further embed the GSA into the urban fabric and next stages of regeneration of Glasgow.\n\nAs documented below, with the opening of the GSA Highlands and Islands campus, the GSA’s remit as a place-maker has expanded outside the urban realm. Rural areas in Scotland face challenges relating to staff recruitment and retention, digital connectivity, ageing population and access to services. There is an impetus to support rural Scotland, as reflected by the establishment of the Rural Delivery Plan: Ministerial Working Group in June 2023.19 The creative industries are one of the regional transformational opportunities recognised in the Highlands and Islands Enterprise (HIE) Strategy (2023-28).20 The Strategy notes that digital skills and technology adoption, greater collaboration with international creative and innovation networks and cross-sectoral working (including tourism, health and wellbeing and community wealth building) are some of the actions needed to realise this transformational opportunity.\n\nThe Glasgow School of Art’s approach\nThe Glasgow School of Art is an integral part of the history of the City of Glasgow. The diverse facets of the GSA as a world-leading creative institution and a cultural and architectural asset at the heart of the city speak to different aspects of Glasgow’s story as a place, as highlighted in Figure 2.1.","lineIndentations":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","style":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":17.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"4":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","fontVariantPosition":"SUPER","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"2:3","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"2":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritFillStyleId":"2:3","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"}}},"74:1886":{"type":"RECTANGLE","id":"74:1886","name":"Rectangle 55","absoluteBoundingBox":{"x":40.0,"y":18444.0,"width":375.0,"height":15.0},"isolatedAbsoluteRenderBounds":{"x":40.0,"y":18444.0,"width":375.0,"height":15.0},"relativeTransform":[[1.0,0.0,-24.0],[0.0,1.0,13440.0]],"size":{"x":375.0,"y":15.0},"fills":[],"visible":false,"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"29:2655":{"type":"TEXT","id":"29:2655","name":"“As art unlocks its doors across the country, we know it also unlocks human potential, new ideas, health and wellbeing and investment in our communities. Art can make you feel good, or help you approach and understand what makes you feel bad. In our neighbourhoods creativity can be at the heart of community and help drive essential change.”","absoluteBoundingBox":{"x":1424.0,"y":76124.0,"width":343.0,"height":372.0},"isolatedAbsoluteRenderBounds":{"x":1423.93200683594,"y":76126.3984375,"width":338.919189453125,"height":367.0078125},"relativeTransform":[[1.0,0.0,16.0],[0.0,1.0,3356.0]],"size":{"x":343.0,"y":372.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.501960813999176,"g":0.509803950786591,"b":0.521568655967712,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"“As art unlocks its doors across the country, we know it also unlocks human potential, new ideas, health and wellbeing and investment in our communities. 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AND LIMITATIONS OF USE\nThis Report was prepared for The Glasgow School of Art (the “Client”) by Hatch Associates (“Hatch”) based in part upon information believed to be accurate and reliable from data supplied by or on behalf of Client, which Hatch has not verified as to accuracy and completeness. Hatch has not made an analysis, verified or rendered an independent judgement as to the validity of the information provided by or on behalf of the Client. While it is believed that the information contained in this Report is reliable under the conditions and subject to the limitations set forth herein, Hatch does not and cannot warrant nor guarantee the accuracy thereof or any outcomes or results of any kind. Hatch takes no responsibility and accepts no liability whatsoever for any losses, claims, expenses or damages arising in whole or in part from any review, use of or reliance on this Report by parties other than Client.\n\nThis Report is intended to be read as a whole, and sections should not be read or relied upon out of context, and any person using or relying upon this Report agrees to be specifically bound by the terms of this Disclaimer and Limitations of Use. This Report contains the expression of the professional opinions of Hatch, based upon information available at the time of preparation. Unless specifically agreed otherwise in Hatch’s contract of engagement with the Client, Hatch retains intellectual property rights over the contents of this Report.\n\nThe Report must be read in light of:\n\nthe limited readership and purposes for which it was intended;\n\nits reliance upon information provided to Hatch by the Client and others which has not been verified by Hatch and over which it has no control;\n\nthe limitations and assumptions referred to throughout the Report;\n\nthe cost and other constraints imposed on the Report;  and\n\nother relevant issues which are not within the scope of the Report.\n\nSubject to any contrary agreement between Hatch and the Client:\n\nHatch makes no warranty or representation to the Client or third parties (express or implied) in respect of the Report, particularly with regard to any commercial investment decision made on the basis of the Report;\n\nuse of the Report by the Client and third parties shall be at their own and sole risk, and\n\nextracts from the Report may only be published with permission of Hatch.\n\nIt is understood that Hatch does not warrant nor guarantee any specific outcomes or results, including project estimates or construction or operational costs, the return on investment if any, or the ability of any process, technology, equipment or facility to meet specific performance criteria, financing goals or objectives, or the accuracy, completeness or timeliness of any of the data contained herein. Hatch disclaims all responsibility and liability whatsoever to third parties for any direct, economic, special, indirect, punitive or consequential losses, claims, expenses or damages of any kind that may arise in whole or in part from the use, review of or reliance upon the Report or such data or information contained therein by any such third parties. The review, use or reliance upon the Report by any such third party shall constitute their acceptance of the terms of this Disclaimer and Limitations of Use and their agreement to waive and release Hatch and its Client from any such losses, claims, expenses or damages. This Report is not to be referred to or quoted in whole or in part, in any registration statement, prospectus, fairness opinion, public filing, loan agreement or other financing document.\n\nReaders are cautioned that this is a preliminary Report, and that all results, opinions and commentary contained herein are based on limited and incomplete data. While the work, results, opinions and commentary herein may be considered to be generally indicative of the nature and quality of the subject of the Report, they are by nature preliminary only and are not definitive. No representations or predictions are intended as to the results of future work, nor can there be any promises that the results, opinions and commentary in this Report will be sustained in future work. 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a specialist HEI focusing on creative disciplines, technology and innovation, the GSA helps drive creative enterprise and innovation through its graduates, who go on to establish their own businesses (see Chapter 4) and have a profound influence in Glasgow’s dynamic studio scene and creative ecosystem (see Chapters 2 and 3). The design innovation capabilities of GSA and its graduates, as shown through the case studies in this chapter, are highly valued across a range of key industries identified in Scotland’s National Innovation Strategy, like Data and Digital Technology firms, but also by businesses in other sectors like management consulting, the wider creative industries and the heritage sector. The GSA also maintains a number of industrial partnerships and engages in knowledge exchange activities that enable it to use its expertise to support small and medium-sized businesses, which account for c.56% of private sector employment and 99% of all private sector businesses in Scotland.65 At a systemic level, the GSA collaborates with key stakeholders across Scotland, including other universities and Enterprise Agencies, to shape its innovation ecosystem. The commitment made by the GSA to drive enterprise and innovation is driven by its Research Strategy and Knowledge Exchange and Innovation Fund Strategy. Why is it important? Innovation and entrepreneurialism are important levers for economic growth. At the UK level, enterprise and innovation play an important part in shaping the economic and innovation policies of the leading parties and individual government ministries. Since taking power, the new Labour government has built on its ‘Start-up, Scale-up’66 and ‘Creating Growth’67 position papers with Invest 203568 in October 2024. Invest 2035 highlights the symbiosis between creative skills and industries, as well as their role in driving economic growth in the UK. As mentioned in Chapter 4, the shortage of creative skills therefore places great impetus on supporting creative HEIs and institutions in creative clusters, such as Glasgow. Within Scotland, the Scottish Funding Council’s Knowledge Exchange & Innovation (KE&I) Fund69 as well as other strategies such as the National Strategy for Economic Transformation (NSET)70, National Innovation Strategy (NIS)71 and work by Scottish Enterprise72 are key policy documents and initiatives to drive innovation-led growth in the wider economy. The NIS and NSET complement each other in that they identify the importance of placed-based innovation-clusters, but where the NSET places a greater focus on developing a “culture of development”, the NIS sets out further strategies on innovation priorities, clusters and investment within Scotland. Within both of these strategies, the importance of the creative industries and HEIs – and both in conjunction – is core in driving economic growth and realising Scotland’s ambition to become one of the most innovative small nations in the world. These are centred on developing “entrepreneurial learning” across the Scottish education and skills system (NSET) and building on HEIs’ technical products, patents and spin-outs across four innovation themes; Energy Transition, Health and Life Sciences, Data and Digital Technology and Advanced Manufacturing (NIS). Similarly, within Scotland, the National Strategy for Economic Transformation (2022) aspires ‘to establish Scotland as a world-class entrepreneurial nation’73. Building on that, the ‘Entrepreneurial Campus’ report highlights the role of the higher education system as a driving force for the entrepreneurial ecosystem.74 The importance of creativity for the Scottish economy (and the pivotal role Scottish HEIs like the GSA play in equipping the workforce with those skills) is also reflected by the growth priorities and policy goals of The National Innovation Strategy (2023)75 and Future Skills: Action Plan (2021).76 Scotland’s four innovation centres, which includes the Digital Health and Care Innovation Centre founded by the GSA77, aim to create transformational partnerships between higher education institutions, colleges, and the public and private sector. At a more systemic level, the GSA collaborates with key stakeholders, including other higher education institutions, to shape its innovation ecosystem. For example, it has been an active stakeholder in Innovation Centres; Scottish Funding Council’s long-term infrastructure investment programme aiming to create transformative collaborations between higher education institutions, the public and private sectors and colleges. In addition to being the founding and core partner of the Digital Health and Care Innovation Centre, GSA is working with the Built Environment Smarter Transformation (BE-ST) Innovation Centre and has academic links with the Data Lab and Industrial Bio Innovation Centre. Both the Glasgow City Council Economic Strategy 2022-203078 and the Glasgow City Region Economic Strategy79 recognise that the creative sector is a high growth sector capable of unlocking the potential of the region’s leading sectors including the Digital Economy, Fintech and Data, and Healthcare and Precision Medicine. This is also reflected in the GCR’s Innovation Action Plan (2023), where the GSA and the wider creative sector in Glasgow are recognised as engines of innovation. The GSA contributes to the development of specialist talent that goes on to shape Glasgow’s creative enterprise ecosystem. The importance of creative enterprise to Glasgow City is highlighted by the fact that it is home to 10% of Scotland’s registered businesses, but it accounts for 20% of the nation’s creative businesses, many established by GSA graduates, which employ 28% of Scotland’s creative industries workforce, as of December 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a specialist HEI focusing on creative disciplines, technology and innovation, the GSA helps drive creative enterprise and innovation through its graduates, who go on to establish their own businesses (see Chapter 4) and have a profound influence in Glasgow’s dynamic studio scene and creative ecosystem (see Chapters 2 and 3). The design innovation capabilities of GSA and its graduates, as shown through the case studies in this chapter, are highly valued across a range of key industries identified in Scotland’s National Innovation Strategy, like Data and Digital Technology firms, but also by businesses in other sectors like management consulting, the wider creative industries and the heritage sector.\n\nThe GSA also maintains a number of industrial partnerships and engages in knowledge exchange activities that enable it to use its expertise to support small and medium-sized businesses, which account for c.56% of private sector employment and 99% of all private sector businesses in Scotland.65\n\nAt a systemic level, the GSA collaborates with key stakeholders across Scotland, including other universities and Enterprise Agencies, to shape its innovation ecosystem. The commitment made by the GSA to drive enterprise and innovation is driven by its Research Strategy and Knowledge Exchange and Innovation Fund Strategy.\n\nWhy is it important?\nInnovation and entrepreneurialism are important levers for economic growth. At the UK level, enterprise and innovation play an important part in shaping the economic and innovation policies of the leading parties and individual government ministries. Since taking power, the new Labour government has built on its ‘Start-up, Scale-up’66 and ‘Creating Growth’67 position papers with Invest 203568 in October 2024. Invest 2035 highlights the symbiosis between creative skills and industries, as well as their role in driving economic growth in the UK. As mentioned in Chapter 4, the shortage of creative skills therefore places great impetus on supporting creative HEIs and institutions in creative clusters, such as Glasgow.\n\nWithin Scotland, the Scottish Funding Council’s Knowledge Exchange & Innovation (KE&I) Fund69 as well as other strategies such as the National Strategy for Economic Transformation (NSET)70, National Innovation Strategy (NIS)71 and work by Scottish Enterprise72 are key policy documents and initiatives to drive innovation-led growth in the wider economy.\n\nThe NIS and NSET complement each other in that they identify the importance of placed-based innovation-clusters, but where the NSET places a greater focus on developing a “culture of development”, the NIS sets out further strategies on innovation priorities, clusters and investment within Scotland. Within both of these strategies, the importance of the creative industries and HEIs – and both in conjunction – is core in driving economic growth and realising Scotland’s ambition to become one of the most innovative small nations in the world. These are centred on developing “entrepreneurial learning” across the Scottish education and skills system (NSET) and building on HEIs’ technical products, patents and spin-outs across four innovation themes; Energy Transition, Health and Life Sciences, Data and Digital Technology and Advanced Manufacturing (NIS).\n\nSimilarly, within Scotland, the National Strategy for Economic Transformation (2022) aspires ‘to establish Scotland as a world-class entrepreneurial nation’73. Building on that, the ‘Entrepreneurial Campus’ report highlights the role of the higher education system as a driving force for the entrepreneurial ecosystem.74 The importance of creativity for the Scottish economy (and the pivotal role Scottish HEIs like the GSA play in equipping the workforce with those skills) is also reflected by the growth priorities and policy goals of The National Innovation Strategy (2023)75 and Future Skills: Action Plan (2021).76 Scotland’s four innovation centres, which includes the Digital Health and Care Innovation Centre founded by the GSA77, aim to create transformational partnerships between higher education institutions, colleges, and the public and private sector.\n\nAt a more systemic level, the GSA collaborates with key stakeholders, including other higher education institutions, to shape its innovation ecosystem. For example, it has been an active stakeholder in Innovation Centres; Scottish Funding Council’s long-term infrastructure investment programme aiming to create transformative collaborations between higher education institutions, the public and private sectors and colleges. In addition to being the founding and core partner of the Digital Health and Care Innovation Centre, GSA is working with the Built Environment Smarter Transformation (BE-ST) Innovation Centre and has academic links with the Data Lab and Industrial Bio Innovation Centre.\n\nBoth the Glasgow City Council Economic Strategy 2022-203078 and the Glasgow City Region Economic Strategy79 recognise that the creative sector is a high growth sector capable of unlocking the potential of the region’s leading sectors including the Digital Economy, Fintech and Data, and Healthcare and Precision Medicine.\n\nThis is also reflected in the GCR’s Innovation Action Plan (2023), where the GSA and the wider creative sector in Glasgow are recognised as engines of innovation.\n\nThe GSA contributes to the development of specialist talent that goes on to shape Glasgow’s creative enterprise ecosystem. 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The Foulis Academy was founded in 1753, fifteen years before the establishment of the Royal Academy of Art in London.21 At the turn of the 20th century, the creative alliance between Charles Rennie Mackintosh and his group of artists, which became known as ‘The Four’, defined the ‘Glasgow Style’ – the UK’s response to the Art Nouveau movement – sparking the artistic revival of the city.22

In the mid-1980s, as the City entered its cultural and creative-led regeneration, the GSA introduced Environmental Art and a Master of Fine Art programme within the School of Fine Art.23 The establishment of these programmes within the School of Fine Art’s core disciplines, has been influential in the development of Scotland’s contemporary art movement24, and it has helped cement Glasgow’s brand as a city of culture. The GSA has educated 11 Turner Prize winners, and a further 12 nominees, which is a testament to the long-standing spirit of creative innovation fostered by the School. The 2014 GENERATION: 25 years of contemporary art in Scotland exhibition, which celebrated contemporary art in Scotland, was dominated by graduates of the GSA, as has Scotland’s presence at the La Biennale di Venezia. Powering Glasgow’s industry By the time the Foulis Academy was founded, Glasgow was already considered Scotland’s second city and a thriving, global hub of trade and commerce.25 In the early 19th century, the industrial revolution accelerated the growth of Glasgow, as it became one of UK’s industrial and manufacturing centres.  As such, it is no coincidence that the formal establishment of the GSA took place in 1845. The GSA was formally established as one of the UK’s first Government Schools of Design, which were a consequence of the 1835-36 House of Commons Select Committee on Arts and their connection with Manufactures.26  The ‘Culture and the Creative Economy in Glasgow City Region, UK’ (OECD, 2022) report recognises that addressing skills gaps, entrepreneurship and innovation are key to the ongoing competitiveness and success of the sector. Glasgow’s specialist higher education institutions are a key feature of the city’s cultural infrastructure and are uniquely placed to support industry. As demonstrated in Chapter 4 and Chapter 5, the design skills and expertise the GSA brings continue to be highly valued across a range of industries. Contributing to the cultural vibrancy of the Garnethill community The GSA’s campus in Glasgow stretches across the Garnethill area, considered to be one of the city’s most artistic and multi-cultural districts, and it is now a conservation area.27 Overall, the immediate area is quite lively given its location along the arterial routes of the city centre, most notably the vibrant Sauchiehall Street. Charles Rennie Mackintosh’s School of Art building (1897-1909) is adjacent to the GSA’s contemporary purpose-designed art school building, the Reid Building (2014). Designed by Steven Holl Architects, an American Institute of Architects Gold medal winner, the Reid Building added to the area’s architectural character. The GSA Board is committed to their responsibilities as custodians of the Mackintosh Building. But the GSA’s contribution to the vibrancy of the area extends beyond its physical infrastructure. Its staff and students, and the broader community of practising artists, musicians and creatives that are drawn to the area around the School, are integral to the area’s distinctive identity that makes the Garnethill community attractive to locals and visitors alike. Placemaking and civic impacts: Revitalising Glasgow’s city centre The physical footprint of the GSA in Garnethill means that it has an important role to play as a driver of placemaking and community. Through the phased redevelopment of its campus, the GSA has helped shape the urban fabric of the area: The GSA Reid Building development (2009-2014) represented a £50m capital investment in Glasgow’s city centre. Similar to the Mackintosh Building, it is a purpose-designed art school building and replaced the Foulis Building and Newbery Tower. Situated opposite the historic Mackintosh Building28 this piece of world-class architecture by Steven Holl Architects is ‘in complementary contrast to [its neighbour] forging a symbiotic relation in which each structure heightens the integral qualities of the other’.29 The Reid Building opened in 2014 and houses the studios of the GSA’s School of Design, major workshops and public spaces including an international-standard gallery and exhibition space and Window on Heritage, a public interface to the School’s extensive and nationally recognised archives and collections. The refurbishment of the Stow Building represents a c.£25m capital investment, and a westwards expansion of the GSA campus. Acquired in 2016, the building is a gateway to Glasgow’s west end and home to active travel interventions such as the Underline Phase 1 project30, which is part of Glasgow City Council’s £115m UK and Scottish Government City Deal funded Avenues programme.31 The Stow Building brought together all programmes in the School of Fine Art in one building for the first time in over 50 years.32 The acquisition of the building also serves as an example of the GSA’s civic place-making and creative pull given the Stow Building’s proximity to the creative cluster around the Forth & Clyde Canal, which includes the Whisky Bond, Civic House, the National Theatre and Scottish Opera. More broadly, the GSA is active in shaping the regeneration agenda of Garnethill. Its Estates Strategy published in 2022 considered the contribution the GSA could make, in partnership with the City Council and local community, to the urban environment and public realm within Garnethill and how the strategic disposal of buildings no longer fit for purpose or surplus to requirements could be positively redeveloped. For example, the GSA is an important stakeholder and contributor to Glasgow Life’s developing plans for heritage and cultural led regeneration of Sauchiehall Street.33 It recognises that beyond its role as a centre of education and research the GSA’s exhibition programme, built heritage, archives and collections are attractions that drive visitors to Glasgow. The importance of the Mackintosh Building to this is recognised and in 2024, Reiach and Hall, with Purcell, were appointed to identify an appropriate route for the building. The Glasgow Urban Lab, a partnership between Glasgow City Council and the GSA’s Mackintosh School of Architecture, has generated world-class research on how Scotland’s principal cities, including Glasgow, can become urban leaders in the 21st 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Glasgow’s brand as a contemporary city of culture\nThe origins of the GSA can be traced to the foundation of the Foulis Academy, which brought European style art education to the UK. The Foulis Academy was founded in 1753, fifteen years before the establishment of the Royal Academy of Art in London.21 At the turn of the 20th century, the creative alliance between Charles Rennie Mackintosh and his group of artists, which became known as ‘The Four’, defined the ‘Glasgow Style’ – the UK’s response to the Art Nouveau movement – sparking the artistic revival of the city.22

In the mid-1980s, as the City entered its cultural and creative-led regeneration, the GSA introduced Environmental Art and a Master of Fine Art programme within the School of Fine Art.23\n\nThe establishment of these programmes within the School of Fine Art’s core disciplines, has been influential in the development of Scotland’s contemporary art movement24, and it has helped cement Glasgow’s brand as a city of culture. The GSA has educated 11 Turner Prize winners, and a further 12 nominees, which is a testament to the long-standing spirit of creative innovation fostered by the School. The 2014 GENERATION: 25 years of contemporary art in Scotland exhibition, which celebrated contemporary art in Scotland, was dominated by graduates of the GSA, as has Scotland’s presence at the La Biennale di Venezia.\n\nPowering Glasgow’s industry\nBy the time the Foulis Academy was founded, Glasgow was already considered Scotland’s second city and a thriving, global hub of trade and commerce.25 In the early 19th century, the industrial revolution accelerated the growth of Glasgow, as it became one of UK’s industrial and manufacturing centres. \n\nAs such, it is no coincidence that the formal establishment of the GSA took place in 1845. The GSA was formally established as one of the UK’s first Government Schools of Design, which were a consequence of the 1835-36 House of Commons Select Committee on Arts and their connection with Manufactures.26 \n\nThe ‘Culture and the Creative Economy in Glasgow City Region, UK’ (OECD, 2022) report recognises that addressing skills gaps, entrepreneurship and innovation are key to the ongoing competitiveness and success of the sector. Glasgow’s specialist higher education institutions are a key feature of the city’s cultural infrastructure and are uniquely placed to support industry. As demonstrated in Chapter 4 and Chapter 5, the design skills and expertise the GSA brings continue to be highly valued across a range of industries.\n\nContributing to the cultural vibrancy of the Garnethill community \nThe GSA’s campus in Glasgow stretches across the Garnethill area, considered to be one of the city’s most artistic and multi-cultural districts, and it is now a conservation area.27 Overall, the immediate area is quite lively given its location along the arterial routes of the city centre, most notably the vibrant Sauchiehall Street.\rCharles Rennie Mackintosh’s School of Art building (1897-1909) is adjacent to the GSA’s contemporary purpose-designed art school building, the Reid Building (2014). Designed by Steven Holl Architects, an American Institute of Architects Gold medal winner, the Reid Building added to the area’s architectural character. The GSA Board is committed to their responsibilities as custodians of the Mackintosh Building.\r\r\n\nBut the GSA’s contribution to the vibrancy of the area extends beyond its physical infrastructure. Its staff and students, and the broader community of practising artists, musicians and creatives that are drawn to the area around the School, are integral to the area’s \r\r\rdistinctive identity that makes the Garnethill community attractive to locals and visitors alike.\n\nPlacemaking and civic impacts: Revitalising Glasgow’s city centre\nThe physical footprint of the GSA in Garnethill means that it has an important role to play as a driver of placemaking and community. Through the phased redevelopment of its campus, the GSA has helped shape the urban fabric of the area: \n\nThe GSA Reid Building development (2009-2014) represented a £50m capital investment in Glasgow’s city centre. Similar to the Mackintosh Building, it is a purpose-designed art school building and replaced the Foulis Building and Newbery Tower. Situated opposite the historic Mackintosh Building28 this piece of world-class architecture by Steven Holl Architects is ‘in complementary contrast to [its neighbour] forging a symbiotic relation in which each structure heightens the integral qualities of the other’.29 The Reid Building opened in 2014 and houses the studios of the GSA’s School of Design, major workshops and public spaces including an international-standard gallery and exhibition space and Window on Heritage, a public interface to the School’s extensive and nationally recognised archives and collections.\n\nThe refurbishment of the Stow Building represents a c.£25m capital investment, and a westwards expansion of the GSA campus. Acquired in 2016, the building is a gateway to Glasgow’s west end and home to active travel interventions such as the Underline Phase 1 \rproject30, which is part of Glasgow City Council’s £115m UK and Scottish Government City \rDeal funded Avenues programme.31 The Stow Building brought together all programmes in the School of Fine Art in one building for the first time in over 50 years.32 The acquisition of the building also serves as an example of the GSA’s civic place-making and creative pull given the Stow Building’s proximity to the creative cluster around the Forth & Clyde Canal, which includes the Whisky Bond, Civic House, the National Theatre and Scottish Opera.\n\nMore broadly, the GSA is active in shaping the regeneration agenda of Garnethill. Its Estates Strategy published in 2022 considered the contribution the GSA could make, in partnership with the City Council and local community, to the urban environment and public realm within Garnethill and how the strategic disposal of buildings no longer fit for purpose or surplus to requirements could be positively redeveloped. For example, the GSA is an important stakeholder and contributor to Glasgow Life’s developing plans for heritage and cultural led regeneration of Sauchiehall Street.33 It recognises that beyond its role as a centre of education and research the GSA’s exhibition programme, built heritage, archives and collections are attractions that drive visitors to Glasgow. The importance of the Mackintosh Building to this is recognised and in 2024, Reiach and Hall, with Purcell, were appointed to identify an appropriate route for the building.\n\nThe Glasgow Urban Lab, a partnership between Glasgow City Council and the GSA’s Mackintosh School of Architecture, has generated world-class research on how Scotland’s principal cities, including Glasgow, can become urban leaders in the 21st 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The beyond positions Glasgow as Europe’s largest hub for Smart Things and IoT, spanning critical future industries including drones, robotics, AI, medtech and cleantech.\n\nCreative collaboration and cultural value\nFilament STAC’s partnership with GSA was showcased at Degree Show 2024 through Working Space Live, which transformed the Reid Building into a networking hub for 144 industry leaders, graduates and students. The event exemplified the role of creative institutions in convening talent and ideas, reinforcing the ambitions of the Creative Industries Place Plan to connect culture, education and enterprise.\n\nStrategic impact\nFilament STAC illustrates how GSA graduates contribute to Scotland’s Industrial Strategy and Innovation Missions, particularly in data and digital, health and wellbeing, and the transition to net zero. By embedding design-led innovation in Glasgow’s economic infrastructure, the project strengthens the city’s international competitiveness while demonstrating the critical role of the creative sector in shaping future industries.","lineIndentations":[0,0,0,0,0,0,0,0,0,0,0,0,0],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE","NONE"],"styleOverrideTable":{"26":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Semibold","fontStyle":"Semibold","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":-0.68,"letterSpacingValue":-4.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"24":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Bold","fontStyle":"Bold","textAutoResize":"WIDTH_AND_HEIGHT","fontVariantPosition":"NORMAL","fontSize":17.0,"letterSpacing":0.34,"letterSpacingValue":2.0,"letterSpacingUnit":"PERCENT","lineHeightPx":22.0,"lineHeightPercent":117.647048950195,"lineHeightPercentFontSize":129.411758422852,"lineHeightUnit":"PIXELS","inheritTextStyleId":"1:27","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"}}},"componentId":"2:8"}]},"1:20":{"type":"TEXT","id":"1:20","name":"Heading 01","absoluteBoundingBox":{"x":0.0,"y":0.0,"width":47.0,"height":58.0},"isolatedAbsoluteRenderBounds":{"x":-0.13000001013279,"y":3.05499935150146,"width":45.9372291564941,"height":49.5950012207031},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":47.0,"y":58.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","strokes":[],"strokeWeight":0.0,"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"Ag","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Druk Web","fontPostScriptName":"Druk-Bold","fontStyle":"Bold","textCase":"UPPER","textAutoResize":"WIDTH_AND_HEIGHT","fontVariantPosition":"NORMAL","fontSize":65.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":58.0,"lineHeightPercent":76.5929336547852,"lineHeightPercentFontSize":89.2307662963867,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"31:17448":{"key":"22035b4dfa6901f296ccb7bd12bdfa4d6d198c40","name":"Footnote","styleType":"TEXT","remote":true,"description":"","id":"31:17448","assetId":"StyleId:22035b4dfa6901f296ccb7bd12bdfa4d6d198c40/94:30","type":"STYLE","style":{"fontFamily":"Graphik","fontPostScriptName":"Graphik-Regular","fontStyle":"Regular","textAutoResize":"WIDTH_AND_HEIGHT","fontSize":11.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":13.0,"lineHeightPercent":107.438018798828,"lineHeightPercentFontSize":118.181816101074,"lineHeightUnit":"PIXELS"}},"58:1892":{"type":"RECTANGLE","id":"58:1892","name":"Rectangle 7","absoluteBoundingBox":{"x":130.0,"y":3332.0,"width":375.0,"height":30.0},"isolatedAbsoluteRenderBounds":{"x":130.0,"y":3332.0,"width":375.0,"height":30.0},"relativeTransform":[[1.0,0.0,66.0],[0.0,1.0,3134.0]],"size":{"x":375.0,"y":30.0},"fills":[],"visible":false,"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"60:2395":{"type":"RECTANGLE","id":"60:2395","name":"Rectangle 10","absoluteBoundingBox":{"x":1408.0,"y":58124.0,"width":375.0,"height":15.0},"isolatedAbsoluteRenderBounds":{"x":1408.0,"y":58124.0,"width":375.0,"height":15.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,7291.0]],"size":{"x":375.0,"y":15.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"27:1229":{"type":"TEXT","id":"27:1229","name":"The GSA is committed to ensuring art education is available at all stages of life. 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Through the Open Studio, it offers day, weekend and evening courses to young people and adults interested in foraying into a creative hobby, improving existing skills or developing a portfolio for art school. 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GSA Strategic Plan 2022-27: Values","absoluteBoundingBox":{"x":134.0,"y":2313.0,"width":150.0,"height":40.0},"isolatedAbsoluteRenderBounds":{"x":134.208999633789,"y":2314.72802734375,"width":95.841796875,"height":34.37109375},"relativeTransform":[[1.0,0.0,20.0],[0.0,1.0,20.0]],"size":{"x":150.0,"y":40.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.854901969432831,"g":0.160784319043159,"b":0.109803922474384,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4,4],"characters":"Fig 1.1
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This is recognised at the UK level, including Scotland: a range of initiatives and policy developments have underlined a commitment to the sector. ‘Building a business case for Scotland’ highlights the creative industries as one of the key elements of the nation’s brand and recognises their potential for growth.1 Nowhere is this more true than in the city of Glasgow, whose unique position in the cultural and creative economy has been recognised by the OECD.2 The Glasgow Economic Leadership body and the new Glasgow Culture Strategy have re-affirmed Glasgow’s commitment to remaining a cultural and creative leader. At the same time, recent years have seen a re-emergence in the civic university concept, and the roles that higher education institutions play as anchor institutions for their places, as economic, social and placemaking assets. The Glasgow School of Art (GSA) intersects these agendas in a range of distinctive and impactful ways. As a leading specialist cultural and creative higher education institution of international acclaim, it delivers a range of socio-economic and cultural benefits to the city of Glasgow, Scotland and the wider UK. The GSA supported the city’s creative-led regeneration in the 1980s and was instrumental in cementing Glasgow’s brand as a contemporary city of culture. The GSA is equipped to support the next phase of the city’s regeneration, as one of the key stakeholders driving the growth of its creative industries through an ecosystem based model based on interdisciplinary partnerships and innovation. This report examines these contributions, placing them into their wider strategic context, quantifying them where possible, and articulates their impact with case studies. The Impact Report is an independent study commissioned from Hatch by The Glasgow School of Art, 2025. About The Glasgow School of Art Education in the arts has been part of Glasgow’s educational offer from the middle of the 18th century. The Foulis Academy, a precursor institution to The Glasgow School of Art, was established in 1753 during The Scottish Enlightenment, to deliver a European style art education. In 1845, The Glasgow School of Art was established as one of the first Government Schools of Design, which were set up across the UK to support industry with design. Today, in addition to its Glasgow campus, which is located at the heart of the city centre, the GSA’s presence extends to the Scottish Highlands. The GSA comprises four specialist schools: Mackintosh School of Architecture School of Design School of Fine Art School of Innovation and Technology. The commitment of the GSA to affect impactful change by leveraging its expertise is captured in the GSA Strategic Plan 2022-273 ambition and 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for the study\nThe creative industries are key drivers of innovation, economic growth and employment. This is recognised at the UK level, including Scotland: a range of initiatives and policy developments have underlined a commitment to the sector. ‘Building a business case for Scotland’ highlights the creative industries as one of the key elements of the nation’s brand and recognises their potential for growth.1 Nowhere is this more true than in the city of Glasgow, whose unique position in the cultural and creative economy has been recognised by the OECD.2 The Glasgow Economic Leadership body and the new Glasgow Culture Strategy have re-affirmed Glasgow’s commitment to remaining a cultural and creative leader.\n\nAt the same time, recent years have seen a re-emergence in the civic university concept, and the roles that higher education institutions play as anchor institutions for their places, as economic, social and placemaking assets.\n\nThe Glasgow School of Art (GSA) intersects these agendas in a range of distinctive and impactful ways. As a leading specialist cultural and creative higher education institution of international acclaim, it delivers a range of socio-economic and cultural benefits to the city of Glasgow, Scotland and the wider UK. The GSA supported the city’s creative-led regeneration in the 1980s and was instrumental in cementing Glasgow’s brand as a contemporary city of culture. The GSA is equipped to support the next phase of the city’s regeneration, as one of the key stakeholders driving the growth of its creative industries through an ecosystem based model based on interdisciplinary partnerships and innovation.\n\nThis report examines these contributions, placing them into their wider strategic context, quantifying them where possible, and articulates their impact with case studies.\n\nThe Impact Report is an independent study commissioned from Hatch by The Glasgow School of Art, 2025.\n\nAbout The Glasgow School of Art\nEducation in the arts has been part of Glasgow’s educational offer from the middle of the 18th century. The Foulis Academy, a precursor institution to The Glasgow School of Art, was established in 1753 during The Scottish Enlightenment, to deliver a European style art education. In 1845, The Glasgow School of Art was established as one of the first Government Schools of Design, which were set up across the UK to support industry with design. Today, in addition to its Glasgow campus, which is located at the heart of the city centre, the GSA’s presence extends to the Scottish Highlands.\n\nThe GSA comprises four specialist schools:\n\nMackintosh School of Architecture\nSchool of Design\nSchool of Fine Art\nSchool of Innovation and Technology.\n\nThe commitment of the GSA to affect impactful change by leveraging its expertise is captured in the GSA Strategic Plan 2022-273 ambition and 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In 2021, the team launched the Smart Things Accelerator Centre (Filament STAC) to nurture start-ups in the Internet of Things (IoT) and Smart Things sector — one of the fastest-growing areas of the global economy.\n\nTransforming Glasgow’s innovation landscape\nIn 2024, Filament STAC secured a £2.5m partnership with the UK Government and Glasgow City Council to create thebeyond — a 250-desk hub at Skypark, Finnieston, funded in part through the UK Shared Prosperity Fund. Within its first year, the hub created 215 jobs, generated £22m in investment, supported 88 companies and delivered over 4,000 hours of mentorship. 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12 Civic-University-Commission-Final-Report.pdf (upp-foundation.org)
13 Glasgow Cultural Statistics Digest – 2018 Edition
14 City Centre Strategy 2024 - 2030 - Glasgow City Council
15 glasgow-tourism-action-plan-2024-26-final.pdf (visitglasgow.org.uk)
16 A Vision and Plan for the Golden Z
17 Underline Phase 1 – Cambridge Street | The Avenues (arcgis.com)
18 Sauchiehall Street: Culture and Heritage District – Glasgow Life
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